{"id":10363,"date":"2024-05-15T17:04:52","date_gmt":"2024-05-15T21:04:52","guid":{"rendered":"https:\/\/advertisingweek.com\/aw360\/2024\/05\/15\/why-we-must-stop-advertising-funded-trolling\/"},"modified":"2026-05-07T14:03:07","modified_gmt":"2026-05-07T18:03:07","slug":"why-we-must-stop-advertising-funded-trolling","status":"publish","type":"post","link":"https:\/\/advertisingweek.com\/aw360\/news\/why-we-must-stop-advertising-funded-trolling\/10363\/","title":{"rendered":"Why We Must Stop Advertising-Funded Trolling"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">More than 50% of people say they have experienced cyberbullying, with 36% also saying they\u2019ve been victims of trolling, according to a 2022 UK study into online behaviour. Yet much trolling takes place on sites which are supported by major advertisers and ads run alongside offensive and cruel comments targeting individuals. How can the ad industry make sure it is not funding hate? We investigate with an expert panel.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>More than 50% of people say they have experienced cyberbullying, with 36% also saying they\u2019ve been victims of trolling, according to a 2022 UK study into online behaviour.<\/p>\n","protected":false},"author":21,"featured_media":10364,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","editor_notices":[],"footnotes":""},"categories":[1],"tags":[38,4],"topics":[2],"class_list":["post-10363","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-aweurope-2024-sessions","tag-culture","topics-editorial"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.0 (Yoast SEO v28.0) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Why We Must Stop Advertising-Funded Trolling | AW360<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/advertisingweek.com\/aw360\/news\/why-we-must-stop-advertising-funded-trolling\/10363\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Why We Must Stop Advertising-Funded Trolling\" \/>\n<meta property=\"og:description\" content=\"More than 50% of people say they have experienced cyberbullying, with 36% also saying they\u2019ve been victims of trolling, according to a 2022 UK study into online behaviour.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/advertisingweek.com\/aw360\/news\/why-we-must-stop-advertising-funded-trolling\/10363\/\" \/>\n<meta property=\"og:site_name\" content=\"AW360\" \/>\n<meta property=\"article:published_time\" content=\"2024-05-15T21:04:52+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-05-07T18:03:07+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/advertisingweek.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/01\/Screenshot-2026-01-19-at-2.06.43-PM-scaled-1024x577.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"577\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Becky Johnson\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Becky Johnson\" \/>\n<script type=\"application\/ld+json\" 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