{"id":10443,"date":"2024-10-07T15:25:51","date_gmt":"2024-10-07T19:25:51","guid":{"rendered":"https:\/\/advertisingweek.com\/aw360\/2024\/10\/07\/the-power-of-creators-driving-authentic-engagement-and-business-results\/"},"modified":"2026-05-07T13:47:07","modified_gmt":"2026-05-07T17:47:07","slug":"the-power-of-creators-driving-authentic-engagement-and-business-results","status":"publish","type":"post","link":"https:\/\/advertisingweek.com\/aw360\/news\/the-power-of-creators-driving-authentic-engagement-and-business-results\/10443\/","title":{"rendered":"The Power of Creators: driving authentic engagement and business results"},"content":{"rendered":"\n

In today\u2019s digital world, creators are more than influencers\u2014they\u2019re community builders, storytellers, and drivers of business growth. This panel will explore how brands can harness the power of creators to build authentic connections with audiences while delivering successful business results. Join us as we discuss strategies for aligning brand goals with creator-driven content, measuring ROI, and ensuring long-term success through creator collaborations.<\/p>\n\n\n\n\n\n\n\n

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In today\u2019s digital world, creators are more than influencers\u2014they\u2019re community builders, storytellers, and drivers of business growth. <\/p>\n","protected":false},"author":7,"featured_media":10444,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","editor_notices":[],"footnotes":""},"categories":[1],"tags":[38,3],"topics":[2],"class_list":["post-10443","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-aweurope-2024-sessions","tag-brands-marketers","topics-editorial"],"acf":[],"yoast_head":"\nThe Power of Creators: driving authentic engagement and business results | AW360<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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