{"id":10718,"date":"2025-10-09T18:04:11","date_gmt":"2025-10-09T22:04:11","guid":{"rendered":"https:\/\/advertisingweek.com\/aw360\/2025\/10\/09\/designing-experiences-that-stick-how-autodesk-turns-ideas-into-impact\/"},"modified":"2026-05-07T18:42:38","modified_gmt":"2026-05-07T22:42:38","slug":"designing-experiences-that-stick-how-autodesk-turns-ideas-into-impact","status":"publish","type":"post","link":"https:\/\/advertisingweek.com\/aw360\/news\/designing-experiences-that-stick-how-autodesk-turns-ideas-into-impact\/10718\/","title":{"rendered":"Designing Experiences That Stick: How Autodesk Turns Ideas Into Impact"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">At Autodesk, design isn\u2019t just about the software, it\u2019s about the experiences that bring bold ideas to life. Jesse Harrington Au, Senior Experience Strategist, has spent his career creating immersive activations that translate complex concepts into stories people can see, feel, and connect with.<\/p>\n\n\n\n\n\n<p class=\"wp-block-paragraph\">In this conversation, Jesse will share how Autodesk is blending creativity with data-driven strategy to shape conferences, trade shows, and pop-ups that resonate long after the event ends. From turning technical details into human stories to building programs that inspire adoption and community, this session explores what it takes to create experiences that truly move people, and brands forward.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>At Autodesk, design isn\u2019t just about the software, it\u2019s about the experiences that bring bold ideas to life.<\/p>\n","protected":false},"author":21,"featured_media":10719,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","editor_notices":[],"footnotes":""},"categories":[1],"tags":[40,3],"topics":[2],"class_list":["post-10718","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-awnewyork-2025-sessions","tag-brands-marketers","topics-editorial"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.0 (Yoast SEO v28.0) - 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