{"id":11122,"date":"2025-10-08T17:56:12","date_gmt":"2025-10-08T21:56:12","guid":{"rendered":"https:\/\/advertisingweek.com\/aw360\/2025\/10\/08\/unrivaled-partnerships-that-move-culture\/"},"modified":"2026-05-07T19:06:31","modified_gmt":"2026-05-07T23:06:31","slug":"unrivaled-partnerships-that-move-culture","status":"publish","type":"post","link":"https:\/\/advertisingweek.com\/aw360\/news\/unrivaled-partnerships-that-move-culture\/11122\/","title":{"rendered":"Unrivaled Partnerships That Move Culture"},"content":{"rendered":"\n

Success in today\u2019s crowded sports economy is about more than logos on jerseys, it\u2019s about tapping into cultural moments that deepen fan connections and drive business growth. Hear how collaborations between Samsung, TNT Sports, and Unrivaled are reshaping engagement around women\u2019s sports. Discover how technology, media, and brand strategy intersect to amplify the women\u2019s game and create new models for cultural relevance and impact as the groundbreaking Unrivaled gears up for Season 2.<\/p>\n","protected":false},"excerpt":{"rendered":"

Success in today\u2019s crowded sports economy is about more than logos on jerseys, it\u2019s about tapping into cultural moments that deepen fan connections and drive business growth.<\/p>\n","protected":false},"author":21,"featured_media":11123,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","editor_notices":[],"footnotes":""},"categories":[1],"tags":[40,4],"topics":[2],"class_list":["post-11122","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-awnewyork-2025-sessions","tag-culture","topics-editorial"],"acf":[],"yoast_head":"\nUnrivaled Partnerships That Move Culture | AW360<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/advertisingweek.com\/aw360\/news\/unrivaled-partnerships-that-move-culture\/11122\/\" \/>\n<meta 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