The modern CMO is transforming and expanding \u2013 defined by AI\u2019s upending of organizational structures, the unification of brand and performance, and pressure to be both the rational and inspirational voice of the consumer. Those gaining C-Suite influence share a common trait: they\u2019re increasingly commercially minded. Hear from marketing leaders on how they\u2019re rising to this challenge by upskilling teams or rewriting remits; making the right technology bets; and putting culture at the center of their strategies.<\/p>\n","protected":false},"excerpt":{"rendered":"
The modern CMO is transforming and expanding \u2013 defined by AI\u2019s upending of organizational structures, the unification of brand and performance, and pressure to be both the rational and inspirational voice of the consumer. <\/p>\n","protected":false},"author":7,"featured_media":11174,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","editor_notices":[],"footnotes":""},"categories":[1],"tags":[40,3],"topics":[2],"class_list":["post-11173","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-awnewyork-2025-sessions","tag-brands-marketers","topics-editorial"],"acf":[],"yoast_head":"\n