{"id":11965,"date":"2025-10-06T21:05:13","date_gmt":"2025-10-07T01:05:13","guid":{"rendered":"https:\/\/advertisingweek.com\/aw360\/2025\/10\/06\/the-wizard-of-oz-at-sphere-were-off-to-see-the-wizard\/"},"modified":"2026-05-09T13:50:27","modified_gmt":"2026-05-09T17:50:27","slug":"the-wizard-of-oz-at-sphere-were-off-to-see-the-wizard","status":"publish","type":"post","link":"https:\/\/advertisingweek.com\/aw360\/news\/the-wizard-of-oz-at-sphere-were-off-to-see-the-wizard\/11965\/","title":{"rendered":"The Wizard of Oz at Sphere: We\u2019re Off to See The Wizard"},"content":{"rendered":"\n

The Wizard of Oz at Sphere is a new fully immersive experience in Las Vegas that is redefining experiential storytelling. Using Sphere\u2019s cutting-edge technologies, audiences are transported, making them feel \u2013 for the first time \u2013 like they have stepped inside the timeless story, from the moment they first approach the venue to when they walk out the doors. Hear from members of the Sphere team in a candid conversation on the inspiration, challenges, and innovations that went into creating this first-of-its-kind experience.<\/p>\n","protected":false},"excerpt":{"rendered":"

The Wizard of Oz at Sphere is a new fully immersive experience in Las Vegas that is redefining experiential storytelling.<\/p>\n","protected":false},"author":21,"featured_media":11966,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","editor_notices":[],"footnotes":""},"categories":[1],"tags":[40,13],"topics":[2],"class_list":["post-11965","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-awnewyork-2025-sessions","tag-sports-entertainment","topics-editorial"],"acf":[],"yoast_head":"\nThe Wizard of Oz at Sphere: We\u2019re Off to See The Wizard | AW360<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/advertisingweek.com\/aw360\/news\/the-wizard-of-oz-at-sphere-were-off-to-see-the-wizard\/11965\/\" \/>\n<meta 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property=\"og:image:height\" content=\"426\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Becky Johnson\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Becky Johnson\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/advertisingweek.com\\\/aw360\\\/news\\\/the-wizard-of-oz-at-sphere-were-off-to-see-the-wizard\\\/11965\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/advertisingweek.com\\\/aw360\\\/news\\\/the-wizard-of-oz-at-sphere-were-off-to-see-the-wizard\\\/11965\\\/\"},\"author\":{\"name\":\"Becky Johnson\",\"@id\":\"https:\\\/\\\/advertisingweek.com\\\/aw360\\\/#\\\/schema\\\/person\\\/9fa5c678f43836b2c6a5a08afc888eb4\"},\"headline\":\"The Wizard of Oz at Sphere: We\u2019re Off 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