{"id":12081,"date":"2025-04-03T16:35:57","date_gmt":"2025-04-03T20:35:57","guid":{"rendered":"https:\/\/advertisingweek.com\/aw360\/2025\/04\/03\/channel-4-trust-attention-gen-z-and-the-digital-revolution\/"},"modified":"2026-05-07T18:18:03","modified_gmt":"2026-05-07T22:18:03","slug":"channel-4-trust-attention-gen-z-and-the-digital-revolution","status":"publish","type":"post","link":"https:\/\/advertisingweek.com\/aw360\/news\/channel-4-trust-attention-gen-z-and-the-digital-revolution\/12081\/","title":{"rendered":"Channel 4: Trust, Attention, Gen Z and the Digital Revolution"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">In a world dominated by streaming giants and limitless content choices, how does a Public Service Broadcaster like Channel 4 stand out and stay relevant? Join Rak Patel, Channel 4\u2019s Chief Commercial Officer, and Adeola Patronne, YouTuber and star of Channel 4\u2019s social-first content, for an Altogether Different and dynamic conversation about the broadcaster\u2019s transformation in the digital age.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In a world dominated by streaming giants and limitless content choices, how does a Public Service Broadcaster like Channel 4 stand out and stay relevant?<\/p>\n","protected":false},"author":7,"featured_media":12082,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","editor_notices":[],"footnotes":""},"categories":[1],"tags":[46,4],"topics":[2],"class_list":["post-12081","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-aweurope-2025-sessions","tag-culture","topics-editorial"],"acf":[],"yoast_head":"<!-- This site is optimized with the 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