{"id":12400,"date":"2024-10-10T14:51:36","date_gmt":"2024-10-10T18:51:36","guid":{"rendered":"https:\/\/advertisingweek.com\/aw360\/2024\/10\/10\/the-power-of-cultural-experiences\/"},"modified":"2026-05-13T14:54:38","modified_gmt":"2026-05-13T18:54:38","slug":"the-power-of-cultural-experiences","status":"publish","type":"post","link":"https:\/\/advertisingweek.com\/aw360\/news\/the-power-of-cultural-experiences\/12400\/","title":{"rendered":"The Power Of Cultural Experiences"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Pop culture\u2014it goes beyond entertainment. It reaches people on a deeper level. It influences. It has the power to unite us all. It also has the power to connect brands with audiences. But how do you stand out in today\u2019s fragmented media landscape? Penske Media\u2019s research explores what audiences seek, the value of events, and the impact of shared experiences. From music to live entertainment and award shows, brands can become facilitators of joy\u2014creating more than just moments. They can create memories.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The power of pop culture: it\u2019s not just entertainment; it\u2019s a catalyst for change. <\/p>\n","protected":false},"author":7,"featured_media":12401,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","editor_notices":[],"footnotes":""},"categories":[1],"tags":[47,4],"topics":[2],"class_list":["post-12400","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-awnewyork-2024-sessions","tag-culture","topics-editorial"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.0 (Yoast SEO v28.0) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>The Power Of Cultural Experiences | AW360<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" 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