{"id":12840,"date":"2024-10-10T01:48:17","date_gmt":"2024-10-10T05:48:17","guid":{"rendered":"https:\/\/advertisingweek.com\/aw360\/2024\/10\/10\/brave-together-aligning-brand-and-mental-wellness\/"},"modified":"2026-06-23T14:54:07","modified_gmt":"2026-06-23T18:54:07","slug":"brave-together-aligning-brand-and-mental-wellness","status":"publish","type":"post","link":"https:\/\/advertisingweek.com\/aw360\/news\/brave-together-aligning-brand-and-mental-wellness\/12840\/","title":{"rendered":"Brave Together: Aligning Brand and Mental Wellness"},"content":{"rendered":"\n

Join Hollywood & Mind founder Cathy Applefeld Olson in conversation with Sarah Shaker, AVP of brand engagement at Maybelline, and Dan Gillison Jr., CEO of mental health organization NAMI, about the new era of brand storytelling and the ways they are partnering to destigmatize anxiety and depression, and provide critical resources and support.<\/p>\n\n\n\n\n\n\n\n

Brands can play a critical and evolving role in elevating mental and behavioral health. Cathy Applefeld Olson, founder of Hollywood & Mind – which works across the entertainment and other industries of influence to elevate mental wellness – will guide a conversation with Sarah Shaker, AVP of brand engagement at Maybelline, and Dan Gillison Jr., CEO of mental health organization NAMI, about the new era of brand storytelling and the ways they are partnering to destigmatize anxiety and depression, and provide critical resources and support.<\/p>\n","protected":false},"excerpt":{"rendered":"

EmWhen and how brands can successfully insert themselves into the mental health conversation- and when they should not.<\/p>\n","protected":false},"author":21,"featured_media":12841,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","editor_notices":[],"footnotes":""},"categories":[1],"tags":[47,7],"topics":[2],"class_list":["post-12840","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-awnewyork-2024-sessions","tag-storytelling","topics-editorial"],"acf":[],"yoast_head":"\nBrave Together: Aligning Brand and Mental Wellness | AW360<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/advertisingweek.com\/aw360\/news\/brave-together-aligning-brand-and-mental-wellness\/12840\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" 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