{"id":20351,"date":"2018-07-10T18:55:00","date_gmt":"2018-07-10T22:55:00","guid":{"rendered":"https:\/\/advertisingweek.com\/aw360\/?p=20351"},"modified":"2026-09-24T18:58:06","modified_gmt":"2026-09-24T22:58:06","slug":"hummingbird-couple-finds-the-perfect-nest-in-airstream-campaign","status":"publish","type":"post","link":"https:\/\/advertisingweek.com\/aw360\/news\/hummingbird-couple-finds-the-perfect-nest-in-airstream-campaign\/20351\/","title":{"rendered":"Hummingbird Couple Finds the Perfect \u201cNest\u201d in Airstream Campaign"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><em>By Heather Taylor<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Meet David and Gigi. Just like the humans we see on any given episode of <em>House Hunters<\/em>, these two lovebirds are searching for the next perfect space to call home. Only David and Gigi actually are birds \u2014 a pair of animated, colorful hummingbirds \u2014 and their dream home is anywhere they can perch their nest. Or it used to be, anyway. These days, they\u2019re kind of over traditional tree branches and are looking to invest in something a little more\u2026 Grounded.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Introducing Nest by Airstream\u2122 Travel Trailer\" width=\"1240\" height=\"698\" src=\"https:\/\/www.youtube.com\/embed\/8rLOKBRlbLs?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">The latest campaign for <a href=\"https:\/\/www.airstream.com\/\">Airstream<\/a> and its brand of travel trailers focuses on <a href=\"https:\/\/www.airstream.com\/travel-trailers\/nest\/\">Nest<\/a>, the newest edition to its fleet. As David and Gigi flit in and out during the commercial spot, they discover that the trailer is compact, sleek, and pretty cozy. They know it\u2019s meant to be when it even has the perfect name.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The minute-long spot gives audiences the grand tour of Nest as seen through a birds\u2019 eye view. Partnering with one of Airstream\u2019s creative agencies, <a href=\"https:\/\/www.goupward.com\/\">Upward Brand Interactions<\/a>, the team at <a href=\"http:\/\/calabashanimation.com\/\">Calabash Animation<\/a> helped bring David and Gigi\u2019s characters to life.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">While Calabash\u2019s Executive Producer Sean Henry and Creative Director Wayne Brejcha loved the client\u2019s decision to use hummingbirds in the campaign, animating the pair came with its fair share of challenges. Brejcha knew that for the campaign to be successful, they would need to find the balance between reality and cartoon-y birds.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Nature documentaries were studied by the Calabash CG team in order to accurately depict the speed \u2014 a very specific figure-eight pattern \u2014 in which hummingbird wings flap when they take flight. Hummingbirds are also quite small, with several species measuring at no more than <a href=\"https:\/\/www.thespruce.com\/fun-facts-about-hummingbirds-387106\">3 inches<\/a>, so David and Gigi needed to be sized appropriately when they were next to or inside of the Nest. While the logistics behind the birds were being worked out, artists and animators worked on giving the duo a playful personality that didn\u2019t distract away from the Nest trailer.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The end result? As characters, David and Gigi have just as many quirks and lifestyle must-haves as any IRL couple. It\u2019ll be exciting to see their adventures as newfound Nest owners through Airstream\u2019s social media accounts and website. We just hope they remember to keep the twigs, grass, and leaves in nature and not in their new space.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>By Heather Taylor Meet David and Gigi. Just like the humans we see on any given episode of House Hunters, these two lovebirds are searching for the next perfect space [&hellip;]<\/p>\n","protected":false},"author":26,"featured_media":20352,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","editor_notices":[],"footnotes":""},"categories":[1],"tags":[15],"topics":[2],"class_list":["post-20351","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-popicon","topics-editorial"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.5 (Yoast SEO v28.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Hummingbird Couple Finds the Perfect \u201cNest\u201d in Airstream Campaign | AW360<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/advertisingweek.com\/aw360\/news\/hummingbird-couple-finds-the-perfect-nest-in-airstream-campaign\/20351\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Hummingbird Couple Finds the Perfect \u201cNest\u201d in Airstream Campaign\" \/>\n<meta property=\"og:description\" content=\"By Heather Taylor Meet David and Gigi. 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