{"id":20630,"date":"2017-07-11T19:46:00","date_gmt":"2017-07-11T23:46:00","guid":{"rendered":"https:\/\/advertisingweek.com\/aw360\/?p=20630"},"modified":"2026-09-29T19:47:52","modified_gmt":"2026-09-29T23:47:52","slug":"meet-the-pillsbury-doughboys-family","status":"publish","type":"post","link":"https:\/\/advertisingweek.com\/aw360\/news\/meet-the-pillsbury-doughboys-family\/20630\/","title":{"rendered":"Meet the Pillsbury Doughboy\u2019s Family!"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">By Heather Taylor<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Earlier this week, the Internet discovered that the Pillsbury Doughboy\u2019s real name is&nbsp;<a href=\"https:\/\/www.buzzfeed.com\/ryanschocket2\/i-just-found-out-the-pillsbury-doughboys-real-name-and-im?utm_term=.mnKZ72E06#.jfG35BVlp\">Poppin\u2019 Fresh<\/a>&nbsp;\u2014 and it was a moment that left everyone \u201cshook.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">But what if I was to tell you that this is just the tip of the iceberg in surprises you may not know about Mr. Fresh? One of the first posts I ever wrote on the AW mascot blog was all about how the&nbsp;<a href=\"http:\/\/www.advertisingweek.com\/360\/article\/-mascot-design-evolution-the-pillsbury-doughboy\">Doughboy\u2019s earliest sketches resemble Casper the Ghost<\/a>&nbsp;\u2014 he was much more floppy back then with a smaller tummy. Now, let\u2019s take it deeper with an exclusive look at the Poppin\u2019 Fresh family tree.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">What\u2019s that, you say? Poppin\u2019 Fresh has a&nbsp;<em>family<\/em>? Yep, he sure does! Some of you might already know about Poppie Fresh, the Doughboy\u2019s friendly, female counterpart. Making her debut in the early 1970s, Poppie was created by&nbsp;<a href=\"http:\/\/www.advertisingweek.com\/360\/article\/-behind-the-icons-carol-h-williams\">Carol H. Williams<\/a>&nbsp;at the Leo Burnett advertising agency. Williams worked alongside Rudy Perz (the creator of the Pillsbury Doughboy) to develop Poppie who was nicknamed \u201cThe Little Girl with Big Ideas.\u201d While Poppin\u2019 Fresh represented fresh dough products, Poppie Fresh introduced all of the sweet products like Danishes.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">However, there is one distinct difference between the two. Unlike the Doughboy, Poppie was not allowed to be poked in the tummy. Williams did not approve of a large, masculine hand poking a tiny character that identified as female without her consent and the team at Leo Burnett agreed with her decision.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Alongside Poppie, the 1970s saw the emergence of more members of the Fresh family. These members included:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Granmommer \u2014 Poppin\u2019s grandmother<\/li>\n\n\n\n<li>Granpopper \u2014 Poppin\u2019s grandfather<\/li>\n\n\n\n<li>Popper and Bun Bun \u2014 Poppin\u2019s two children, a son and daughter<\/li>\n\n\n\n<li>Flapjack \u2014 the family dog<\/li>\n\n\n\n<li>Biscuit \u2014 the family cat<\/li>\n\n\n\n<li>Uncle Rollie \u2014 Poppin\u2019s uncle, who drove a little blue car<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Pillsbury Doughboy memorabilia\" width=\"1240\" height=\"698\" src=\"https:\/\/www.youtube.com\/embed\/7q2gNIDbhO0?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Some of the members of the family are kept inside of the archives at General Mills. If you happen to own any of these characters that you would like to donate to their collection, feel free to reach out! In the meantime, I\u2019ll just be over here dreaming of the day where these 1970s icons are all reunited in a future Pillsbury throwback commercial together\u2026<\/p>\n","protected":false},"excerpt":{"rendered":"<p>By Heather Taylor Earlier this week, the Internet discovered that the Pillsbury Doughboy\u2019s real name is&nbsp;Poppin\u2019 Fresh&nbsp;\u2014 and it was a moment that left everyone \u201cshook.\u201d But what if I [&hellip;]<\/p>\n","protected":false},"author":26,"featured_media":20631,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","editor_notices":[],"footnotes":""},"categories":[1],"tags":[15],"topics":[2],"class_list":["post-20630","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-popicon","topics-editorial"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.5 (Yoast SEO v28.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Meet the Pillsbury Doughboy\u2019s Family! | AW360<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/advertisingweek.com\/aw360\/news\/meet-the-pillsbury-doughboys-family\/20630\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Meet the Pillsbury Doughboy\u2019s Family!\" \/>\n<meta property=\"og:description\" content=\"By Heather Taylor Earlier this week, the Internet discovered that the Pillsbury Doughboy\u2019s real name is&nbsp;Poppin\u2019 Fresh&nbsp;\u2014 and it was a moment that left everyone \u201cshook.\u201d But what if I [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/advertisingweek.com\/aw360\/news\/meet-the-pillsbury-doughboys-family\/20630\/\" \/>\n<meta property=\"og:site_name\" content=\"AW360\" \/>\n<meta property=\"article:published_time\" content=\"2017-07-11T23:46:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-09-29T23:47:52+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/advertisingweek.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/09\/Screenshot-2026-09-29-at-4.47.11-PM.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1672\" \/>\n\t<meta property=\"og:image:height\" content=\"1096\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"becky\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"becky\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/advertisingweek.com\\\/aw360\\\/news\\\/meet-the-pillsbury-doughboys-family\\\/20630\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/advertisingweek.com\\\/aw360\\\/news\\\/meet-the-pillsbury-doughboys-family\\\/20630\\\/\"},\"author\":{\"name\":\"becky\",\"@id\":\"https:\\\/\\\/advertisingweek.com\\\/aw360\\\/#\\\/schema\\\/person\\\/691c982d02f2c27abe252eb0ce31e03b\"},\"headline\":\"Meet the Pillsbury Doughboy\u2019s Family!\",\"datePublished\":\"2017-07-11T23:46:00+00:00\",\"dateModified\":\"2026-09-29T23:47:52+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/advertisingweek.com\\\/aw360\\\/news\\\/meet-the-pillsbury-doughboys-family\\\/20630\\\/\"},\"wordCount\":391,\"publisher\":{\"@id\":\"https:\\\/\\\/advertisingweek.com\\\/aw360\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/advertisingweek.com\\\/aw360\\\/news\\\/meet-the-pillsbury-doughboys-family\\\/20630\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/advertisingweek.com\\\/aw360\\\/wp-content\\\/uploads\\\/sites\\\/3\\\/2026\\\/09\\\/Screenshot-2026-09-29-at-4.47.11-PM.png\",\"keywords\":[\"PopIcon\"],\"articleSection\":[\"News\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/advertisingweek.com\\\/aw360\\\/news\\\/meet-the-pillsbury-doughboys-family\\\/20630\\\/\",\"url\":\"https:\\\/\\\/advertisingweek.com\\\/aw360\\\/news\\\/meet-the-pillsbury-doughboys-family\\\/20630\\\/\",\"name\":\"Meet the Pillsbury Doughboy\u2019s Family! 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