{"id":20660,"date":"2026-10-06T20:59:33","date_gmt":"2026-10-07T00:59:33","guid":{"rendered":"https:\/\/advertisingweek.com\/aw360\/?p=20660"},"modified":"2026-10-06T20:59:34","modified_gmt":"2026-10-07T00:59:34","slug":"podcaster-brinda-adhikari-on-building-trust-through-curiosity-not-correction","status":"publish","type":"post","link":"https:\/\/advertisingweek.com\/aw360\/news\/podcaster-brinda-adhikari-on-building-trust-through-curiosity-not-correction\/20660\/","title":{"rendered":"Podcaster Brinda Adhikari on Building Trust Through Curiosity, Not Correction"},"content":{"rendered":"<\/p>\n\n\n<p class=\"wp-block-paragraph\">Brinda Adhikari, a journalist and the co-host of the podcast &#8220;Why Should I Trust You?,&#8221; joins host Drake Baer to discuss what it takes to build trust in science and public health across deep divides. She explains why curiosity can be more productive than correction, how relationships help information land, and what public health leaders can learn from listening to people whose beliefs challenge institutional expertise.<\/p>\n\n\n\n<h3 id=\"h-listen-to-all-episodes-on-your-favorite-podcast-platform\" class=\"wp-block-heading\">Listen to all episodes on your favorite podcast platform:<\/h3>\n\n\n\n<div class=\"wp-block-group aw-mig-inline-images is-content-justification-left is-nowrap is-layout-flex wp-container-core-group-is-layout-c88056ad wp-block-group-is-layout-flex\">\n<figure class=\"wp-block-image size-full is-resized\"><a href=\"https:\/\/podcasts.apple.com\/us\/podcast\/the-trustmakers\/id1602275320\"><img decoding=\"async\" width=\"128\" height=\"128\" loading=\"lazy\" src=\"https:\/\/network.advertisingweek.com\/wp-content\/uploads\/sites\/3\/2020\/12\/100apple.png\" alt=\"apple podcasts\" class=\"wp-image-7392\" style=\"object-fit:cover;width:32px;height:32px\"\/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><a href=\"https:\/\/open.spotify.com\/show\/2nR6VmuGWCWYtoTiqNN40B\"><img decoding=\"async\" width=\"128\" height=\"128\" loading=\"lazy\" src=\"https:\/\/advertisingweek.com\/aw360\/wp-content\/uploads\/sites\/3\/2020\/12\/100spotify.png\" alt=\"spotify podcasts\" class=\"wp-image-7393\" style=\"object-fit:cover;width:32px;height:32px\"\/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><a href=\"https:\/\/www.youtube.com\/watch?v=MtnrMC7Y35A&amp;list=PL-icMDl-65xqkEeYsIkIKPZaDumi4fTTv\"><img decoding=\"async\" width=\"2048\" height=\"2048\" loading=\"lazy\" src=\"https:\/\/network.advertisingweek.com\/wp-content\/uploads\/sites\/3\/2025\/04\/youtube-icon-2048x2048-ndntqyit.png\" alt=\"youtube podcasts\" class=\"wp-image-8368\" style=\"object-fit:cover;width:32px;height:32px\" srcset=\"https:\/\/advertisingweek.com\/aw360\/wp-content\/uploads\/sites\/3\/2025\/04\/youtube-icon-2048x2048-ndntqyit.png 2048w, https:\/\/advertisingweek.com\/aw360\/wp-content\/uploads\/sites\/3\/2025\/04\/youtube-icon-2048x2048-ndntqyit-300x300.png 300w, https:\/\/advertisingweek.com\/aw360\/wp-content\/uploads\/sites\/3\/2025\/04\/youtube-icon-2048x2048-ndntqyit-1024x1024.png 1024w, https:\/\/advertisingweek.com\/aw360\/wp-content\/uploads\/sites\/3\/2025\/04\/youtube-icon-2048x2048-ndntqyit-150x150.png 150w, https:\/\/advertisingweek.com\/aw360\/wp-content\/uploads\/sites\/3\/2025\/04\/youtube-icon-2048x2048-ndntqyit-768x768.png 768w, https:\/\/advertisingweek.com\/aw360\/wp-content\/uploads\/sites\/3\/2025\/04\/youtube-icon-2048x2048-ndntqyit-1536x1536.png 1536w, https:\/\/advertisingweek.com\/aw360\/wp-content\/uploads\/sites\/3\/2025\/04\/youtube-icon-2048x2048-ndntqyit-180x180.png 180w, https:\/\/advertisingweek.com\/aw360\/wp-content\/uploads\/sites\/3\/2025\/04\/youtube-icon-2048x2048-ndntqyit-360x360.png 360w, https:\/\/advertisingweek.com\/aw360\/wp-content\/uploads\/sites\/3\/2025\/04\/youtube-icon-2048x2048-ndntqyit-576x576.png 576w\" sizes=\"auto, (max-width: 2048px) 100vw, 2048px\" \/><\/a><\/figure>\n<\/div>\n\n\n\n<hr class=\"wp-block-separator has-css-opacity\"\/>\n\n\n\n<iframe title=\"Pearson's CMO on Combining Technology and Human Interaction in Learning\" allowtransparency=\"true\" height=\"150\" width=\"100%\" style=\"border: none; min-width: min(100%, 430px);height:150px;\" scrolling=\"no\" data-name=\"pb-iframe-player\" src=\"https:\/\/www.podbean.com\/player-v2\/?i=5x4c4-1b665ee-pb&amp;from=pb6admin&amp;share=0&amp;download=0&amp;rtl=0&amp;fonts=Arial&amp;skin=1b1b1b&amp;font-color=auto&amp;logo_link=episode_page&amp;btn-skin=60a0c8\" loading=\"lazy\"><\/iframe>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Brinda Adhikari, a journalist and the co-host of the podcast &#8220;Why Should I Trust You?,&#8221; joins host Drake Baer to discuss what it takes to build trust in science and public health across deep divides.<\/p>\n","protected":false},"author":7,"featured_media":20685,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","editor_notices":[],"footnotes":""},"categories":[1],"tags":[],"topics":[23,25],"class_list":["post-20660","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","topics-podcast","topics-the-trustmakers"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.5 (Yoast SEO v28.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Podcaster Brinda Adhikari on Building Trust Through Curiosity, Not Correction | AW360<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/advertisingweek.com\/aw360\/news\/podcaster-brinda-adhikari-on-building-trust-through-curiosity-not-correction\/20660\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Podcaster Brinda Adhikari on Building Trust Through Curiosity, Not Correction\" \/>\n<meta property=\"og:description\" content=\"Brinda Adhikari, a journalist and the co-host of the podcast &quot;Why Should I Trust You?,&quot; joins host Drake Baer to discuss what it takes to build trust in science and public health across deep divides.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/advertisingweek.com\/aw360\/news\/podcaster-brinda-adhikari-on-building-trust-through-curiosity-not-correction\/20660\/\" \/>\n<meta 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