{"id":2425,"date":"2022-02-14T09:46:17","date_gmt":"2022-02-14T14:46:17","guid":{"rendered":"https:\/\/advertisingweek.com\/aw360\/2022\/02\/14\/mcdonalds-game-day-spot-and-more-brand-mascot-super-bowl-appearances\/"},"modified":"2022-02-14T09:46:17","modified_gmt":"2022-02-14T14:46:17","slug":"mcdonalds-game-day-spot-and-more-brand-mascot-super-bowl-appearances","status":"publish","type":"post","link":"https:\/\/advertisingweek.com\/aw360\/news\/mcdonalds-game-day-spot-and-more-brand-mascot-super-bowl-appearances\/2425\/","title":{"rendered":"McDonald\u2019s Game Day Spot and More Brand Mascot Super Bowl Appearances"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><em>By Heather Taylor, Senior Icon Editor, Advertising Week<\/em><\/p>\n\n\n\n\n\n<p class=\"wp-block-paragraph\">Super Bowl LVI was a big night for beloved brand mascots! From the E*Trade baby emerging out of retirement to a rare appearance from a McDonald\u2019s icon, here\u2019s a look at all the characters that made Super Bowl LVI commercial appearances.<\/p>\n\n\n\n\n<h3 class=\"wp-block-heading\"><strong>&ldquo;Off The Grid&rdquo; | E*Trade Baby <\/strong><\/h3>\n<p class=\"wp-block-paragraph\">After weeks of speculation, the <a href=\"https:\/\/popicon.life\/budweiser-clydesdales-super-bowl-lvi\/\" target=\"_blank\" rel=\"noopener noreferrer\" aria-label=\"E trade baby officially came out of retirement, read on pop icon\">E*Trade Baby officially came out of retirement<\/a>. E*Trade\u2019s 30-second teaser spot premiered ahead of Game Day with a baby monitor hinting the E*Trade Baby might return.<\/p>\n\n\n\n\n<p><a href=\"\"><br \/>\n&lt;!&#8211; \/wp:shortcode &#8211;&gt;&lt;!&#8211; wp:embed {&quot;url&quot;:&quot;https:\/\/youtu.be\/4XTdIxmY5UI&quot;,&quot;type&quot;:&quot;video&quot;,&quot;providerNameSlug&quot;:&quot;youtube&quot;,&quot;responsive&quot;:true,&quot;className&quot;:&quot;wp-embed-aspect-16-9 wp-has-aspect-ratio&quot;} &#8211;&gt;<br \/>\n&lt;figure class=&quot;wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio&quot;&gt;&lt;div class=&quot;wp-block-embed__wrapper&quot;&gt;<br \/>\nhttps:\/\/youtu.be\/4XTdIxmY5UI<br \/>\n&lt;\/div&gt;&lt;\/figure&gt;<br \/>\n&lt;!&#8211; \/wp:embed &#8211;&gt;<\/p>\n<p>&lt;!&#8211; wp:paragraph &#8211;&gt;<br \/>\n&lt;p&gt;<\/a><\/p>\n\n\n\n\n\n<p class=\"wp-block-paragraph\">What does it take to get this legendary Baby out of retirement? The Baby is largely dismissive about the financial state of the world \u2014 until he hears people are taking financial advice from memes. That\u2019s a spit-take moment.<\/p>\n\n\n\n\n\n\n\n<figure class=\"wp-block-image aligncenter size-full\"><img decoding=\"async\" src=\"https:\/\/popicon.life\/wp-content\/uploads\/2022\/02\/etrade_baby.png\" alt=\"E trade baby in woods like a logger\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cI\u2019ll get my onesies,\u201d the Baby says.<\/p>\n\n\n\n\n\n\n\n<p class=\"wp-block-paragraph\">Retirement will have to wait. A new chapter in investing has begun.<\/p>\n\n\n\n\n<h3 class=\"wp-block-heading\"><strong>&ldquo;Stuck In&rdquo; | Pringles<\/strong><\/h3><p><a href=\"\"><br \/>\n&lt;!&#8211; \/wp:shortcode &#8211;&gt;&lt;!&#8211; wp:embed {&quot;url&quot;:&quot;https:\/\/youtu.be\/rjZ_O-c3QRw&quot;,&quot;type&quot;:&quot;video&quot;,&quot;providerNameSlug&quot;:&quot;youtube&quot;,&quot;responsive&quot;:true,&quot;className&quot;:&quot;wp-embed-aspect-16-9 wp-has-aspect-ratio&quot;} &#8211;&gt;<br \/>\n&lt;figure class=&quot;wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio&quot;&gt;&lt;div class=&quot;wp-block-embed__wrapper&quot;&gt;<br \/>\n<iframe loading=\"lazy\" title=\"Pringles | Stuck In :90\" width=\"1240\" height=\"698\" src=\"https:\/\/www.youtube.com\/embed\/rjZ_O-c3QRw?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><br \/>\n&lt;\/div&gt;&lt;\/figure&gt;<br \/>\n&lt;!&#8211; \/wp:embed &#8211;&gt;<\/p>\n<p>&lt;!&#8211; wp:paragraph &#8211;&gt;<br \/>\n&lt;p&gt;<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Admittedly, the Pringles \u201cStuck In\u201d commercial is more about the age-old Pringles problem of getting your hand stuck in the can grabbing the last Pringles crisp than it is its famous mascot Julius Pringles. But you gotta admit Mr. P\u2019s glow up design \u2014 which debuted in 2020 \u2014 has never looked better. These sharp cans are fashionably worth getting your hand stuck inside.<\/p>\n\n\n\n\n<h3 class=\"wp-block-heading\"><strong>&ldquo;A Clydesdale&rsquo;s Journey&rdquo; | Budweiser <\/strong><\/h3>\n\n<figure class=\"wp-block-image aligncenter size-full\"><img decoding=\"async\" src=\"https:\/\/popicon.life\/wp-content\/uploads\/2022\/02\/budweiser_clydesdales.jpeg\" alt=\"clydesdale horse with budweiser logo\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">The opening moments of this Budweiser spot featuring its iconic Clydesdale horses is heartbreaking to watch. A Clydesdale is injured after attempting to leap over a barbed-wire fence. Trainers, and a canine friend, rush to the horse\u2019s side and stay with the Clydesdale during the recovery period.<\/p>\n\n\n\n\n<p><a href=\"\"><br \/>\n&lt;!&#8211; \/wp:shortcode &#8211;&gt;&lt;!&#8211; wp:embed {&quot;url&quot;:&quot;https:\/\/youtu.be\/nPBxJ2yar-A&quot;,&quot;type&quot;:&quot;video&quot;,&quot;providerNameSlug&quot;:&quot;youtube&quot;,&quot;responsive&quot;:true,&quot;className&quot;:&quot;wp-embed-aspect-16-9 wp-has-aspect-ratio&quot;} &#8211;&gt;<br \/>\n&lt;figure class=&quot;wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio&quot;&gt;&lt;div class=&quot;wp-block-embed__wrapper&quot;&gt;<br \/>\nhttps:\/\/youtu.be\/nPBxJ2yar-A<br \/>\n&lt;\/div&gt;&lt;\/figure&gt;<br \/>\n&lt;!&#8211; \/wp:embed &#8211;&gt;<\/p>\n<p>&lt;!&#8211; wp:paragraph &#8211;&gt;<br \/>\n&lt;p&gt;<\/a><\/p>\n\n\n\n\n\n<p class=\"wp-block-paragraph\">Will the Clydesdale gallop again? Yes! The iconic horse hits his stride by the end of the commercial, living up to the Budweiser message that down never meets out.<\/p>\n\n\n\n\n<h3 class=\"wp-block-heading\"><strong>&ldquo;Can I Get Uhhhhhhhhhhhh?&rdquo; | McDonald&rsquo;s <\/strong><\/h3>\n<p class=\"wp-block-paragraph\">While most would say that the star of this McDonald\u2019s commercial is undoubtedly rapper Kanye West, longtime McDonaldland fans will argue that the real star is Grimace.<\/p>\n\n\n\n\n<p><a href=\"\"><br \/>\n&lt;!&#8211; \/wp:shortcode &#8211;&gt;&lt;!&#8211; wp:embed {&quot;url&quot;:&quot;https:\/\/youtu.be\/hv5CzJdx6NE&quot;,&quot;type&quot;:&quot;video&quot;,&quot;providerNameSlug&quot;:&quot;youtube&quot;,&quot;responsive&quot;:true,&quot;className&quot;:&quot;wp-embed-aspect-16-9 wp-has-aspect-ratio&quot;} &#8211;&gt;<br \/>\n&lt;figure class=&quot;wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio&quot;&gt;&lt;div class=&quot;wp-block-embed__wrapper&quot;&gt;<br \/>\nhttps:\/\/youtu.be\/hv5CzJdx6NE<br \/>\n&lt;\/div&gt;&lt;\/figure&gt;<br \/>\n&lt;!&#8211; \/wp:embed &#8211;&gt;<\/p>\n<p>&lt;!&#8211; wp:paragraph &#8211;&gt;<br \/>\n&lt;p&gt;<\/a><\/p>\n\n\n\n\n\n<p class=\"wp-block-paragraph\">Yes, the one and only Grimace \u2014 close friend to Ronald McDonald and long-time McDonaldland icon \u2014 made a comeback appearance in a McDonald\u2019s commercial.<\/p>\n\n\n\n\n\n\n\n<figure class=\"wp-block-image aligncenter size-full\"><img decoding=\"async\" src=\"https:\/\/popicon.life\/wp-content\/uploads\/2022\/02\/mcdonalds_grimace.png\" alt=\"grimace dreaming of grimace with food\"\/><\/figure>\n\n<p class=\"wp-block-paragraph\">Grimace might have been gone for a minute but he\u2019s still the same Grimace we know and love. Like the premise of the spot, where nobody knows what they want to order, Grimace is indecisive about his McDonald\u2019s order. Will he pick a Big Mac or a Filet-O-Fish?<\/p>\n\n\n\n\n\n\n\n<p class=\"wp-block-paragraph\">Best of all, the character\u2019s return is fully animated. Fingers crossed that if McDonald\u2019s comes back for Game Day 2023 we get a commercial starring every McDonaldland icon!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>From the E*Trade baby emerging out of retirement to a rare appearance from a McDonald\u2019s icon, here\u2019s a look at all the characters that made Super Bowl LVI commercial appearances.<\/p>\n","protected":false},"author":7,"featured_media":2426,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","editor_notices":[],"footnotes":""},"categories":[1],"tags":[15],"topics":[2],"class_list":["post-2425","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-popicon","topics-editorial"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.0 (Yoast SEO v28.0) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>McDonald\u2019s Game Day Spot and More Brand Mascot Super Bowl Appearances | AW360<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/advertisingweek.com\/aw360\/news\/mcdonalds-game-day-spot-and-more-brand-mascot-super-bowl-appearances\/2425\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"McDonald\u2019s Game Day Spot and More Brand Mascot Super Bowl Appearances\" \/>\n<meta property=\"og:description\" content=\"From the E*Trade baby emerging out of retirement to a rare appearance from a McDonald\u2019s icon, here\u2019s a look at all the characters that made Super Bowl LVI commercial appearances.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/advertisingweek.com\/aw360\/news\/mcdonalds-game-day-spot-and-more-brand-mascot-super-bowl-appearances\/2425\/\" \/>\n<meta property=\"og:site_name\" content=\"AW360\" \/>\n<meta property=\"article:published_time\" content=\"2022-02-14T14:46:17+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/advertisingweek.com\/aw360\/wp-content\/uploads\/sites\/3\/2022\/02\/169sbgrimace.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1600\" \/>\n\t<meta property=\"og:image:height\" content=\"900\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Advertising Week\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Advertising Week\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/advertisingweek.com\\\/aw360\\\/news\\\/mcdonalds-game-day-spot-and-more-brand-mascot-super-bowl-appearances\\\/2425\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/advertisingweek.com\\\/aw360\\\/news\\\/mcdonalds-game-day-spot-and-more-brand-mascot-super-bowl-appearances\\\/2425\\\/\"},\"author\":{\"name\":\"Advertising Week\",\"@id\":\"https:\\\/\\\/advertisingweek.com\\\/aw360\\\/#\\\/schema\\\/person\\\/ae698b8b96e141836006836db70d9e69\"},\"headline\":\"McDonald\u2019s Game Day Spot and More Brand Mascot Super Bowl Appearances\",\"datePublished\":\"2022-02-14T14:46:17+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/advertisingweek.com\\\/aw360\\\/news\\\/mcdonalds-game-day-spot-and-more-brand-mascot-super-bowl-appearances\\\/2425\\\/\"},\"wordCount\":488,\"publisher\":{\"@id\":\"https:\\\/\\\/advertisingweek.com\\\/aw360\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/advertisingweek.com\\\/aw360\\\/news\\\/mcdonalds-game-day-spot-and-more-brand-mascot-super-bowl-appearances\\\/2425\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/advertisingweek.com\\\/aw360\\\/wp-content\\\/uploads\\\/sites\\\/3\\\/2022\\\/02\\\/169sbgrimace.jpg\",\"keywords\":[\"PopIcon\"],\"articleSection\":[\"News\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/advertisingweek.com\\\/aw360\\\/news\\\/mcdonalds-game-day-spot-and-more-brand-mascot-super-bowl-appearances\\\/2425\\\/\",\"url\":\"https:\\\/\\\/advertisingweek.com\\\/aw360\\\/news\\\/mcdonalds-game-day-spot-and-more-brand-mascot-super-bowl-appearances\\\/2425\\\/\",\"name\":\"McDonald\u2019s Game Day Spot and More Brand Mascot Super Bowl Appearances | AW360\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/advertisingweek.com\\\/aw360\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/advertisingweek.com\\\/aw360\\\/news\\\/mcdonalds-game-day-spot-and-more-brand-mascot-super-bowl-appearances\\\/2425\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/advertisingweek.com\\\/aw360\\\/news\\\/mcdonalds-game-day-spot-and-more-brand-mascot-super-bowl-appearances\\\/2425\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/advertisingweek.com\\\/aw360\\\/wp-content\\\/uploads\\\/sites\\\/3\\\/2022\\\/02\\\/169sbgrimace.jpg\",\"datePublished\":\"2022-02-14T14:46:17+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/advertisingweek.com\\\/aw360\\\/news\\\/mcdonalds-game-day-spot-and-more-brand-mascot-super-bowl-appearances\\\/2425\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/advertisingweek.com\\\/aw360\\\/news\\\/mcdonalds-game-day-spot-and-more-brand-mascot-super-bowl-appearances\\\/2425\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/advertisingweek.com\\\/aw360\\\/news\\\/mcdonalds-game-day-spot-and-more-brand-mascot-super-bowl-appearances\\\/2425\\\/#primaryimage\",\"url\":\"https:\\\/\\\/advertisingweek.com\\\/aw360\\\/wp-content\\\/uploads\\\/sites\\\/3\\\/2022\\\/02\\\/169sbgrimace.jpg\",\"contentUrl\":\"https:\\\/\\\/advertisingweek.com\\\/aw360\\\/wp-content\\\/uploads\\\/sites\\\/3\\\/2022\\\/02\\\/169sbgrimace.jpg\",\"width\":1600,\"height\":900,\"caption\":\"grimmace dreaming of grimace with food\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/advertisingweek.com\\\/aw360\\\/news\\\/mcdonalds-game-day-spot-and-more-brand-mascot-super-bowl-appearances\\\/2425\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/advertisingweek.com\\\/aw360\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"McDonald\u2019s Game Day Spot and More Brand Mascot Super Bowl Appearances\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/advertisingweek.com\\\/aw360\\\/#website\",\"url\":\"https:\\\/\\\/advertisingweek.com\\\/aw360\\\/\",\"name\":\"AW360\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/advertisingweek.com\\\/aw360\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/advertisingweek.com\\\/aw360\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/advertisingweek.com\\\/aw360\\\/#organization\",\"name\":\"AW360\",\"url\":\"https:\\\/\\\/advertisingweek.com\\\/aw360\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/advertisingweek.com\\\/aw360\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/advertisingweek.com\\\/aw360\\\/wp-content\\\/uploads\\\/sites\\\/3\\\/2026\\\/07\\\/AW360_Logo_2023_FullColor.png\",\"contentUrl\":\"https:\\\/\\\/advertisingweek.com\\\/aw360\\\/wp-content\\\/uploads\\\/sites\\\/3\\\/2026\\\/07\\\/AW360_Logo_2023_FullColor.png\",\"width\":1906,\"height\":849,\"caption\":\"AW360\"},\"image\":{\"@id\":\"https:\\\/\\\/advertisingweek.com\\\/aw360\\\/#\\\/schema\\\/logo\\\/image\\\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/advertisingweek.com\\\/aw360\\\/#\\\/schema\\\/person\\\/ae698b8b96e141836006836db70d9e69\",\"name\":\"Advertising Week\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/3136b4a05c15e5dac7e877b1998ec3e252a59b6da6e4b471522d944c91b71940?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/3136b4a05c15e5dac7e877b1998ec3e252a59b6da6e4b471522d944c91b71940?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/3136b4a05c15e5dac7e877b1998ec3e252a59b6da6e4b471522d944c91b71940?s=96&d=mm&r=g\",\"caption\":\"Advertising Week\"},\"sameAs\":[\"https:\\\/\\\/advertisingweek.com\"]}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"McDonald\u2019s Game Day Spot and More Brand Mascot Super Bowl Appearances | AW360","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/advertisingweek.com\/aw360\/news\/mcdonalds-game-day-spot-and-more-brand-mascot-super-bowl-appearances\/2425\/","og_locale":"en_US","og_type":"article","og_title":"McDonald\u2019s Game Day Spot and More Brand Mascot Super Bowl Appearances","og_description":"From the E*Trade baby emerging out of retirement to a rare appearance from a McDonald\u2019s icon, here\u2019s a look at all the characters that made Super Bowl LVI commercial appearances.","og_url":"https:\/\/advertisingweek.com\/aw360\/news\/mcdonalds-game-day-spot-and-more-brand-mascot-super-bowl-appearances\/2425\/","og_site_name":"AW360","article_published_time":"2022-02-14T14:46:17+00:00","og_image":[{"width":1600,"height":900,"url":"https:\/\/advertisingweek.com\/aw360\/wp-content\/uploads\/sites\/3\/2022\/02\/169sbgrimace.jpg","type":"image\/jpeg"}],"author":"Advertising Week","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Advertising Week","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/advertisingweek.com\/aw360\/news\/mcdonalds-game-day-spot-and-more-brand-mascot-super-bowl-appearances\/2425\/#article","isPartOf":{"@id":"https:\/\/advertisingweek.com\/aw360\/news\/mcdonalds-game-day-spot-and-more-brand-mascot-super-bowl-appearances\/2425\/"},"author":{"name":"Advertising Week","@id":"https:\/\/advertisingweek.com\/aw360\/#\/schema\/person\/ae698b8b96e141836006836db70d9e69"},"headline":"McDonald\u2019s Game Day Spot and More Brand Mascot Super Bowl Appearances","datePublished":"2022-02-14T14:46:17+00:00","mainEntityOfPage":{"@id":"https:\/\/advertisingweek.com\/aw360\/news\/mcdonalds-game-day-spot-and-more-brand-mascot-super-bowl-appearances\/2425\/"},"wordCount":488,"publisher":{"@id":"https:\/\/advertisingweek.com\/aw360\/#organization"},"image":{"@id":"https:\/\/advertisingweek.com\/aw360\/news\/mcdonalds-game-day-spot-and-more-brand-mascot-super-bowl-appearances\/2425\/#primaryimage"},"thumbnailUrl":"https:\/\/advertisingweek.com\/aw360\/wp-content\/uploads\/sites\/3\/2022\/02\/169sbgrimace.jpg","keywords":["PopIcon"],"articleSection":["News"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/advertisingweek.com\/aw360\/news\/mcdonalds-game-day-spot-and-more-brand-mascot-super-bowl-appearances\/2425\/","url":"https:\/\/advertisingweek.com\/aw360\/news\/mcdonalds-game-day-spot-and-more-brand-mascot-super-bowl-appearances\/2425\/","name":"McDonald\u2019s Game Day Spot and More Brand Mascot Super Bowl Appearances | AW360","isPartOf":{"@id":"https:\/\/advertisingweek.com\/aw360\/#website"},"primaryImageOfPage":{"@id":"https:\/\/advertisingweek.com\/aw360\/news\/mcdonalds-game-day-spot-and-more-brand-mascot-super-bowl-appearances\/2425\/#primaryimage"},"image":{"@id":"https:\/\/advertisingweek.com\/aw360\/news\/mcdonalds-game-day-spot-and-more-brand-mascot-super-bowl-appearances\/2425\/#primaryimage"},"thumbnailUrl":"https:\/\/advertisingweek.com\/aw360\/wp-content\/uploads\/sites\/3\/2022\/02\/169sbgrimace.jpg","datePublished":"2022-02-14T14:46:17+00:00","breadcrumb":{"@id":"https:\/\/advertisingweek.com\/aw360\/news\/mcdonalds-game-day-spot-and-more-brand-mascot-super-bowl-appearances\/2425\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/advertisingweek.com\/aw360\/news\/mcdonalds-game-day-spot-and-more-brand-mascot-super-bowl-appearances\/2425\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/advertisingweek.com\/aw360\/news\/mcdonalds-game-day-spot-and-more-brand-mascot-super-bowl-appearances\/2425\/#primaryimage","url":"https:\/\/advertisingweek.com\/aw360\/wp-content\/uploads\/sites\/3\/2022\/02\/169sbgrimace.jpg","contentUrl":"https:\/\/advertisingweek.com\/aw360\/wp-content\/uploads\/sites\/3\/2022\/02\/169sbgrimace.jpg","width":1600,"height":900,"caption":"grimmace dreaming of grimace with food"},{"@type":"BreadcrumbList","@id":"https:\/\/advertisingweek.com\/aw360\/news\/mcdonalds-game-day-spot-and-more-brand-mascot-super-bowl-appearances\/2425\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/advertisingweek.com\/aw360\/"},{"@type":"ListItem","position":2,"name":"McDonald\u2019s Game Day Spot and More Brand Mascot Super Bowl Appearances"}]},{"@type":"WebSite","@id":"https:\/\/advertisingweek.com\/aw360\/#website","url":"https:\/\/advertisingweek.com\/aw360\/","name":"AW360","description":"","publisher":{"@id":"https:\/\/advertisingweek.com\/aw360\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/advertisingweek.com\/aw360\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/advertisingweek.com\/aw360\/#organization","name":"AW360","url":"https:\/\/advertisingweek.com\/aw360\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/advertisingweek.com\/aw360\/#\/schema\/logo\/image\/","url":"https:\/\/advertisingweek.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/AW360_Logo_2023_FullColor.png","contentUrl":"https:\/\/advertisingweek.com\/aw360\/wp-content\/uploads\/sites\/3\/2026\/07\/AW360_Logo_2023_FullColor.png","width":1906,"height":849,"caption":"AW360"},"image":{"@id":"https:\/\/advertisingweek.com\/aw360\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/advertisingweek.com\/aw360\/#\/schema\/person\/ae698b8b96e141836006836db70d9e69","name":"Advertising Week","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/3136b4a05c15e5dac7e877b1998ec3e252a59b6da6e4b471522d944c91b71940?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/3136b4a05c15e5dac7e877b1998ec3e252a59b6da6e4b471522d944c91b71940?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/3136b4a05c15e5dac7e877b1998ec3e252a59b6da6e4b471522d944c91b71940?s=96&d=mm&r=g","caption":"Advertising Week"},"sameAs":["https:\/\/advertisingweek.com"]}]}},"_links":{"self":[{"href":"https:\/\/advertisingweek.com\/aw360\/wp-json\/wp\/v2\/posts\/2425","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/advertisingweek.com\/aw360\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/advertisingweek.com\/aw360\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/advertisingweek.com\/aw360\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/advertisingweek.com\/aw360\/wp-json\/wp\/v2\/comments?post=2425"}],"version-history":[{"count":3,"href":"https:\/\/advertisingweek.com\/aw360\/wp-json\/wp\/v2\/posts\/2425\/revisions"}],"predecessor-version":[{"id":14819,"href":"https:\/\/advertisingweek.com\/aw360\/wp-json\/wp\/v2\/posts\/2425\/revisions\/14819"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/advertisingweek.com\/aw360\/wp-json\/wp\/v2\/media\/2426"}],"wp:attachment":[{"href":"https:\/\/advertisingweek.com\/aw360\/wp-json\/wp\/v2\/media?parent=2425"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/advertisingweek.com\/aw360\/wp-json\/wp\/v2\/categories?post=2425"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/advertisingweek.com\/aw360\/wp-json\/wp\/v2\/tags?post=2425"},{"taxonomy":"topics","embeddable":true,"href":"https:\/\/advertisingweek.com\/aw360\/wp-json\/wp\/v2\/topics?post=2425"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}