{"id":3689,"date":"2022-09-14T01:28:54","date_gmt":"2022-09-14T05:28:54","guid":{"rendered":"https:\/\/advertisingweek.com\/aw360\/2022\/09\/14\/rothys-increasing-conversions-with-performance-max-campaigns\/"},"modified":"2022-09-14T01:28:54","modified_gmt":"2022-09-14T05:28:54","slug":"rothys-increasing-conversions-with-performance-max-campaigns","status":"publish","type":"post","link":"https:\/\/advertisingweek.com\/aw360\/news\/rothys-increasing-conversions-with-performance-max-campaigns\/3689\/","title":{"rendered":"Rothy’s: Increasing Conversions With Performance Max Campaigns"},"content":{"rendered":"\n

Rothy\u2019s is a sustainable brand known for iconic shoes and accessories that are stylish, comfortable, and entirely washable. After experiencing success with Smart Shopping campaigns, they decided to reach customers across even more channels through Performance Max. Learn how they were able to use automation to increase impressions, conversions, and revenue.<\/p>\n\n\n\n\n\n\n\n

This video first appeared on the\u00a0Think with Google YouTube channel<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"

Learn how Rothy’s were able to use automation to increase impressions, conversions, and revenue.<\/p>\n","protected":false},"author":7,"featured_media":3690,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","editor_notices":[],"footnotes":""},"categories":[1],"tags":[3],"topics":[2],"class_list":["post-3689","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-brands-marketers","topics-editorial"],"acf":[],"yoast_head":"\nRothy's: Increasing Conversions With Performance Max Campaigns | AW360<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/advertisingweek.com\/aw360\/news\/rothys-increasing-conversions-with-performance-max-campaigns\/3689\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" 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