{"id":4002,"date":"2022-10-21T01:15:57","date_gmt":"2022-10-21T05:15:57","guid":{"rendered":"https:\/\/advertisingweek.com\/aw360\/2022\/10\/21\/the-beauty-of-intersectionality\/"},"modified":"2022-10-21T01:15:57","modified_gmt":"2022-10-21T05:15:57","slug":"the-beauty-of-intersectionality","status":"publish","type":"post","link":"https:\/\/advertisingweek.com\/aw360\/news\/the-beauty-of-intersectionality\/4002\/","title":{"rendered":"The Beauty of Intersectionality"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Consumers are actively seeking out brands that design for diversity \u2014 that is, brands that see, support and address the full context of their unique lived experiences, especially when it comes to skincare and beauty. How are brands evolving to meet consumer needs, and how can our industry take this whole-person, intersectional approach further to build trust, engagement and loyalty with audiences?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>How are brands evolving to meet consumer needs, and how can our industry take this whole-person, intersectional approach further to build trust, engagement and loyalty with audiences?<\/p>\n","protected":false},"author":7,"featured_media":4003,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","editor_notices":[],"footnotes":""},"categories":[1],"tags":[4],"topics":[2],"class_list":["post-4002","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-culture","topics-editorial"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.0 (Yoast SEO v28.0) - 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