{"id":5904,"date":"2023-10-20T14:11:52","date_gmt":"2023-10-20T18:11:52","guid":{"rendered":"https:\/\/advertisingweek.com\/aw360\/2023\/10\/20\/bianca-gates-ceo-and-co-founder-birdies\/"},"modified":"2026-05-07T12:01:07","modified_gmt":"2026-05-07T16:01:07","slug":"bianca-gates-ceo-and-co-founder-birdies","status":"publish","type":"post","link":"https:\/\/advertisingweek.com\/aw360\/news\/bianca-gates-ceo-and-co-founder-birdies\/5904\/","title":{"rendered":"Bianca Gates, CEO and Co-Founder, Birdies"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Bianca Gates is the Co-Founder and CEO of Birdies, the company that created a new category of footwear with the stylish flats that are secretly slippers. Prior to Birdies, Bianca was a Sales Executive at Meta, where she worked with retail and gaming Executives to help them leverage their data and the social graph to scale their businesses. Bianca grew up in Southern California as the oldest child of Latin American immigrants and is a graduate of the University of California, Irvine.<\/p>\n\n\n\n\n\n\n\n<p class=\"wp-block-paragraph\">Bianca is passionate about bringing women together to help them achieve their dreams and started the first Lean In Circle with Sheryl Sandberg in 2013, which has now scaled to more than 75,000 Circles in 181 countries around the world. Bianca also advises early-stage founders and serves on the Board of Trustees at The Hamlin School, an all-girls independent school in San Francisco where she lives with her husband and two children.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Bianca Gates is the Co-Founder and CEO of Birdies, the company that created a new category of footwear with the stylish flats that are secretly slippers.<\/p>\n","protected":false},"author":7,"featured_media":5905,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","editor_notices":[],"footnotes":""},"categories":[1],"tags":[9],"topics":[2],"class_list":["post-5904","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-smb","topics-editorial"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.0 (Yoast SEO v28.0) - 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