{"id":1355,"date":"2026-09-18T00:24:29","date_gmt":"2026-09-18T04:24:29","guid":{"rendered":"https:\/\/advertisingweek.com\/awnewyork-2026\/?page_id=1355"},"modified":"2026-09-18T15:27:35","modified_gmt":"2026-09-18T19:27:35","slug":"insider-guide","status":"publish","type":"page","link":"https:\/\/advertisingweek.com\/awnewyork-2026\/insider-guide\/","title":{"rendered":"AWNY 26 Insider Guide"},"content":{"rendered":"\n<div class=\"wp-block-group is-layout-flow wp-block-group-is-layout-flow\">\n<figure class=\"wp-block-image aligncenter size-full\"><img width=\"2560\" height=\"399\" decoding=\"async\" fetchpriority=\"high\" loading=\"eager\" src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/AWNY26-Guide-to-Special-Events-scaled-1.png\" alt=\"AWNY26-Guide-to-Special-Events-scaled\" class=\"wp-image-1356\" srcset=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/AWNY26-Guide-to-Special-Events-scaled-1.png 2560w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/AWNY26-Guide-to-Special-Events-scaled-1-300x47.png 300w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/AWNY26-Guide-to-Special-Events-scaled-1-1024x160.png 1024w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/AWNY26-Guide-to-Special-Events-scaled-1-768x120.png 768w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/AWNY26-Guide-to-Special-Events-scaled-1-1536x239.png 1536w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/AWNY26-Guide-to-Special-Events-scaled-1-2048x319.png 2048w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/AWNY26-Guide-to-Special-Events-scaled-1-640x100.png 640w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/AWNY26-Guide-to-Special-Events-scaled-1-320x50.png 320w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/AWNY26-Guide-to-Special-Events-scaled-1-600x94.png 600w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/figure>\n<\/div>\n\n\n\n<div id=\"tabs-b2d3f9e2-5960-4f72-a2b3-929ab863222d\" class=\"aw-tabs aw-tabs--layout-1\" data-tabs-blockid=\"tabs-b2d3f9e2-5960-4f72-a2b3-929ab863222d\" data-default-tab-index=\"0\"><div class=\"aw-tabs__inner container\"><div class=\"aw-tabs__nav\"><div class=\"aw-tabs__tablist-wrap\"><ul class=\"aw-tabs__tablist\" role=\"tablist\"><li class=\"aw-tabs__tab-item active\" role=\"presentation\"><a href=\"#tabs-b2d3f9e2-5960-4f72-a2b3-929ab863222d--dhar-mann\" role=\"tab\" aria-selected=\"true\" tabindex=\"0\" id=\"tabs-b2d3f9e2-5960-4f72-a2b3-929ab863222d--dhar-mann-trigger\" aria-controls=\"tabs-b2d3f9e2-5960-4f72-a2b3-929ab863222d--dhar-mann\">DHAR MANN<\/a><\/li><li class=\"aw-tabs__tab-item\" role=\"presentation\"><a href=\"#tabs-b2d3f9e2-5960-4f72-a2b3-929ab863222d--awards\" role=\"tab\" aria-selected=\"false\" tabindex=\"-1\" id=\"tabs-b2d3f9e2-5960-4f72-a2b3-929ab863222d--awards-trigger\" aria-controls=\"tabs-b2d3f9e2-5960-4f72-a2b3-929ab863222d--awards\">AWARDS<\/a><\/li><li class=\"aw-tabs__tab-item\" role=\"presentation\"><a href=\"#tabs-b2d3f9e2-5960-4f72-a2b3-929ab863222d--networking\" role=\"tab\" aria-selected=\"false\" tabindex=\"-1\" id=\"tabs-b2d3f9e2-5960-4f72-a2b3-929ab863222d--networking-trigger\" aria-controls=\"tabs-b2d3f9e2-5960-4f72-a2b3-929ab863222d--networking\">NETWORKING<\/a><\/li><li class=\"aw-tabs__tab-item\" role=\"presentation\"><a href=\"#tabs-b2d3f9e2-5960-4f72-a2b3-929ab863222d--roundtables\" role=\"tab\" aria-selected=\"false\" tabindex=\"-1\" id=\"tabs-b2d3f9e2-5960-4f72-a2b3-929ab863222d--roundtables-trigger\" aria-controls=\"tabs-b2d3f9e2-5960-4f72-a2b3-929ab863222d--roundtables\">ROUNDTABLES<\/a><\/li><li class=\"aw-tabs__tab-item\" role=\"presentation\"><a href=\"#tabs-b2d3f9e2-5960-4f72-a2b3-929ab863222d--leadership-breakfasts\" role=\"tab\" aria-selected=\"false\" tabindex=\"-1\" id=\"tabs-b2d3f9e2-5960-4f72-a2b3-929ab863222d--leadership-breakfasts-trigger\" aria-controls=\"tabs-b2d3f9e2-5960-4f72-a2b3-929ab863222d--leadership-breakfasts\">LEADERSHIP BREAKFASTS<\/a><\/li><li class=\"aw-tabs__tab-item\" role=\"presentation\"><a href=\"#tabs-b2d3f9e2-5960-4f72-a2b3-929ab863222d--aw-lunch-club\" role=\"tab\" aria-selected=\"false\" tabindex=\"-1\" id=\"tabs-b2d3f9e2-5960-4f72-a2b3-929ab863222d--aw-lunch-club-trigger\" aria-controls=\"tabs-b2d3f9e2-5960-4f72-a2b3-929ab863222d--aw-lunch-club\">AW LUNCH CLUB<\/a><\/li><li class=\"aw-tabs__tab-item\" role=\"presentation\"><a href=\"#tabs-b2d3f9e2-5960-4f72-a2b3-929ab863222d--vip-dinners\" role=\"tab\" aria-selected=\"false\" tabindex=\"-1\" id=\"tabs-b2d3f9e2-5960-4f72-a2b3-929ab863222d--vip-dinners-trigger\" aria-controls=\"tabs-b2d3f9e2-5960-4f72-a2b3-929ab863222d--vip-dinners\">VIP DINNERS<\/a><\/li><li class=\"aw-tabs__tab-item\" role=\"presentation\"><a href=\"#tabs-b2d3f9e2-5960-4f72-a2b3-929ab863222d--activations\" role=\"tab\" aria-selected=\"false\" tabindex=\"-1\" id=\"tabs-b2d3f9e2-5960-4f72-a2b3-929ab863222d--activations-trigger\" aria-controls=\"tabs-b2d3f9e2-5960-4f72-a2b3-929ab863222d--activations\">ACTIVATIONS<\/a><\/li><li class=\"aw-tabs__tab-item\" role=\"presentation\"><a href=\"#tabs-b2d3f9e2-5960-4f72-a2b3-929ab863222d--lounges-hubs\" role=\"tab\" aria-selected=\"false\" tabindex=\"-1\" id=\"tabs-b2d3f9e2-5960-4f72-a2b3-929ab863222d--lounges-hubs-trigger\" aria-controls=\"tabs-b2d3f9e2-5960-4f72-a2b3-929ab863222d--lounges-hubs\">LOUNGES + HUBS<\/a><\/li><\/ul><\/div><\/div><div class=\"aw-tabs__body\">\n<div class=\"aw-tabs__panel\" id=\"tabs-b2d3f9e2-5960-4f72-a2b3-929ab863222d--dhar-mann\" data-pane-index=\"0\" role=\"tabpanel\">\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<p class=\"wp-block-paragraph\" id=\"h-\"><\/p>\n\n\n\n<p class=\"has-medium-font-size wp-block-paragraph\">Dhar Mann joins Advertising Week as its inaugural Chief Creator Officer.<\/p>\n\n\n\n<p class=\"has-medium-font-size wp-block-paragraph\">Dhar brings four-days of interactive programming designed to spark $100 million in new creator-brand business. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-alpha-channel-opacity has-background is-style-wide\" style=\"background-color:#ed4848;color:#ed4848\"\/>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 id=\"h-opening-keynote\" class=\"wp-block-heading has-text-color has-link-color wp-elements-7c1081e9558db247944b4e2ff02377aa\" style=\"color:#ed4848\">OPENING KEYNOTE<\/h2>\n\n\n\n<h4 id=\"h-great-minds-stage-monday-october-5-9-30am\" class=\"wp-block-heading has-eggplant-color has-text-color has-link-color wp-elements-581b1e15f1c7b48164019287c0ad2389\">Great Minds Stage &#8211; Monday, October 5, 9:30am<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Dhar Mann opened Advertising Week by launching the $100 million creator challenge &#8211; and immediately puts it into action.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This won&#8217;t be Dhar standing on stage telling the industry what it should do differently.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Creators, brands and executives in the audience become part of the show, with live challenges, unexpected connections and moments designed to turn conversations into actual opportunities. Dhar will also reveal a big initiative for 2027 for the first time.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The goal is simple: don&#8217;t spend the time talking about the future of the creator economy-start creating it in the room.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-alpha-channel-opacity has-background is-style-wide\" style=\"background-color:#ed4848;color:#ed4848\"\/>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 id=\"h-creator-karaoke-with-christina-milan-amp-julianne-hough\" class=\"wp-block-heading has-text-color has-link-color wp-elements-f828c45cacb976952d445041d6f7272c\" style=\"color:#ed4848\">CREATOR KARAOKE <br>WITH CHRISTINA MILAN &amp; JULIANNE HOUGH<\/h2>\n\n\n\n<h4 id=\"h-tuesday-october-6-7-00-10-00pm-invite-only-event-nbsp-apply-to-attend\" class=\"wp-block-heading has-eggplant-color has-text-color has-link-color wp-elements-ac52924cadbe5464edc72031418e3c79\">Tuesday, October 6, 7:00 &#8211; 10:00pm <br><br><a href=\"https:\/\/partiful.com\/e\/zDe9TuyZ0mbG02C6j2UI\" target=\"_blank\" rel=\"noreferrer noopener\">Invite Only Event \u2013&nbsp;Apply to Attend<\/a><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A high-energy night bringing creators, celebrities and CEOs together through music, live moments and unexpected connections.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-alpha-channel-opacity has-background is-style-wide\" style=\"background-color:#ed4848;color:#ed4848\"\/>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 id=\"h-creator-omakase-with-rick-ross-amp-jack-s-dining-room\" class=\"wp-block-heading has-text-color has-link-color wp-elements-58e45a35b10a0218835cb88c9eaa69c2\" style=\"color:#ed4848\">CREATOR OMAKASE<br>WITH RICK ROSS &amp; JACK&#8217;S DINING ROOM<\/h2>\n\n\n\n<h4 id=\"h-wednesday-october-7-7-00-9-00pm-invite-only-event-nbsp-apply-to-attend\" class=\"wp-block-heading has-eggplant-color has-text-color has-link-color wp-elements-f0abb2bcee32c763029bd35233b0724e\">Wednesday, October 7, 7:00 &#8211; 9:00pm<br><br><a href=\"https:\/\/partiful.com\/e\/zDe9TuyZ0mbG02C6j2UI\" target=\"_blank\" rel=\"noreferrer noopener\">Invite Only Event \u2013&nbsp;Apply to Attend<\/a><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">An intimate, curated dinner designed to spark real conversations, unexpected introductions and new partnerships.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-alpha-channel-opacity has-background is-style-wide\" style=\"background-color:#ed4848;color:#ed4848\"\/>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 id=\"h-creator-day\" class=\"wp-block-heading has-text-color has-link-color wp-elements-eedaae646a73c3c2ad9d85f98f1a7b88\" style=\"color:#ed4848\">CREATOR DAY<\/h2>\n\n\n\n<h4 id=\"h-thursday-october-8-10-00am-5-00pm\" class=\"wp-block-heading has-eggplant-color has-text-color has-link-color wp-elements-f91b112ba4da67fe129ee361905605d1\">Thursday, October 8, 10:00am &#8211; 5:00pm<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Interactive 30-minute experiences pairing leading talent with major CMOs to create ideas, content, connection and real business outcome.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-alpha-channel-opacity has-background is-style-wide\" style=\"background-color:#ed4848;color:#ed4848\"\/>\n<\/div>\n<\/div>\n\n\n\n<div class=\"aw-tabs__panel\" id=\"tabs-b2d3f9e2-5960-4f72-a2b3-929ab863222d--awards\" data-pane-index=\"1\" role=\"tabpanel\">\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"has-medium-font-size wp-block-paragraph\">Our awards provide premium visibility and recognition to standout talent, rising executives, and industry decision-makers.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-alpha-channel-opacity has-background is-style-wide\" style=\"background-color:#ed4848;color:#ed4848\"\/>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 id=\"h-future-is-female-awards\" class=\"wp-block-heading has-text-color has-link-color wp-elements-37f50b092164f22fee47c916e8143a0d\" style=\"color:#ed4848\">FUTURE IS FEMALE AWARDS<\/h2>\n\n\n\n<h4 id=\"h-monday-october-5-7-00pm\" class=\"wp-block-heading has-text-color has-link-color wp-elements-11cbf716ba2b6ceb49aef2033858132a\" style=\"color:#ed4848\">Monday, October 5, 7:00pm<\/h4>\n\n\n\n<h5 id=\"h-invite-only\" class=\"wp-block-heading has-eggplant-color has-text-color has-link-color wp-elements-da3be920131a936e2c2b51b674d97534\">Invite Only<\/h5>\n\n\n\n<p class=\"wp-block-paragraph\">The Future is Female is the anchor of Advertising Week\u2019s globally celebrated Future is Female Program recognizing outstanding, trailblazing women in our industry. This invite-only awards night recognizes the women and allies defining the future.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-alpha-channel-opacity has-background is-style-wide\" style=\"background-color:#ed4848;color:#ed4848\"\/>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 id=\"h-the-aw-playmakers-awards-presented-by-fanatics\" class=\"wp-block-heading has-text-color has-link-color wp-elements-a1803f2cbe0aaa27e7e3324d83fc8a80\" style=\"color:#ed4848\">THE AW PLAYMAKERS AWARDS PRESENTED BY FANATICS<\/h2>\n\n\n\n<h4 id=\"h-wednesday-october-7-6-00pm\" class=\"wp-block-heading has-text-color has-link-color wp-elements-7a52b6b5d367d4f977a86904a49275c9\" style=\"color:#ed4848\">Wednesday, October 7, 6:00pm<\/h4>\n\n\n\n<h5 id=\"h-invite-only-0\" class=\"wp-block-heading has-eggplant-color has-text-color has-link-color wp-elements-b9935db2a06b473dba9163f5446be74c\">Invite Only<\/h5>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img decoding=\"async\" width=\"768\" height=\"277\" loading=\"lazy\" src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-11-768x277-1.png\" alt=\"image-11-768x277-1\" class=\"wp-image-1357\" style=\"aspect-ratio:2.7728073265234237;width:237px;height:auto\" srcset=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-11-768x277-1.png 768w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-11-768x277-1-300x108.png 300w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-11-768x277-1-640x231.png 640w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-11-768x277-1-320x115.png 320w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-11-768x277-1-600x216.png 600w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">The AW Playmakers Awards are a new awards format that celebrates the best of sports, creators, creativity, technology and culture making plays both on and off the field. Hosted at NASDAQ, the evening will be a celebration of best of marketing and the business of sports.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-alpha-channel-opacity has-background is-style-wide\" style=\"background-color:#ed4848;color:#ed4848\"\/>\n<\/div>\n<\/div>\n\n\n\n<div class=\"aw-tabs__panel\" id=\"tabs-b2d3f9e2-5960-4f72-a2b3-929ab863222d--networking\" data-pane-index=\"2\" role=\"tabpanel\">\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"has-medium-font-size wp-block-paragraph\" id=\"h-sigma-poker-night\">Our networking activities help you connect with leadership and attendees through unique events and happy hours.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-alpha-channel-opacity has-background is-style-wide\" style=\"background-color:#ed4848;color:#ed4848\"\/>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 id=\"h-get-ready-with-our-third-place\" class=\"wp-block-heading has-text-color has-link-color wp-elements-54e2db3a60c3845e01eea920ad556d6a\" style=\"color:#ed4848\">GET READY WITH OUR THIRD PLACE<\/h2>\n\n\n\n<h4 id=\"h-offsite-monday-october-5-8-00-11-30am-time-out-market-union-square-124-east-14th\" class=\"wp-block-heading has-text-color has-link-color wp-elements-7263d1d795112bea0ce2cab2c9596fe1\" style=\"color:#ed4848\">Offsite &#8211; Monday, October 5, 8:00 &#8211; 11:30am <br><br>Time Out Market Union Square &#8211; 124 East 14th.<\/h4>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img decoding=\"async\" width=\"732\" height=\"627\" loading=\"lazy\" src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-34.png\" alt=\"image-34\" class=\"wp-image-1358\" style=\"aspect-ratio:1.1674872871095328;width:139px;height:auto\" srcset=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-34.png 732w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-34-300x257.png 300w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-34-672x576.png 672w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-34-420x360.png 420w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-34-210x180.png 210w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-34-600x514.png 600w\" sizes=\"auto, (max-width: 732px) 100vw, 732px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Kick off Advertising Week with a morning designed to help women connect, get ready, and start the week feeling their best.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Makeup Touch-Ups by Sisley Paris:&nbsp;Freshen up before a full day of meetings, panels, and events.<\/li>\n\n\n\n<li>Coffee + Breakfast Bites:&nbsp;Grab your morning coffee and something delicious while meeting other women attending the week.<\/li>\n\n\n\n<li>Pick Up Your O3P Pin:&nbsp;Add an Our Third Place pin to your conference lanyard so members can easily spot one another throughout Advertising Week.<\/li>\n\n\n\n<li>Facilitated Networking Activity:&nbsp;A fun, low-pressure connection activity designed to help you meet a few new women before heading into the conference.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Come for the coffee, leave with new connections, and familiar faces to spot all week long.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-alpha-channel-opacity has-background is-style-wide\" style=\"background-color:#ed4848;color:#ed4848\"\/>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 id=\"h-happy-hour-with-the-trade-desk\" class=\"wp-block-heading has-text-color has-link-color wp-elements-a6a0720e8a1a94c570cd359bd02222dc\" style=\"color:#ed4848\">HAPPY HOUR WITH THE TRADE DESK<\/h2>\n\n\n\n<h4 id=\"h-offsite-monday-october-5-4-00-7-30pm\" class=\"wp-block-heading has-text-color has-link-color wp-elements-7adf7bf6a04db7ef8113cfbe80ed2eef\" style=\"color:#ed4848\">Offsite &#8211; Monday, October 5, 4:00 &#8211; 7:30pm<\/h4>\n\n\n\n<h4 id=\"h-invite-only-event-nbsp-apply-to-attend\" class=\"wp-block-heading has-eggplant-color has-text-color has-link-color wp-elements-4caaf049d0872d5654b61ef4760eda7c\" style=\"text-decoration:underline\"><a href=\"https:\/\/events.thetradedesk.com\/event\/TTDatAWNY2026\/register\">Invite Only Event \u2013&nbsp;Apply to Attend<\/a><\/h4>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img decoding=\"async\" width=\"1000\" height=\"135\" loading=\"lazy\" src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-22-e1789494148846.png\" alt=\"image-22-e1789494148846\" class=\"wp-image-1359\" style=\"aspect-ratio:7.408360128617363;width:302px;height:auto\" srcset=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-22-e1789494148846.png 1000w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-22-e1789494148846-300x41.png 300w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-22-e1789494148846-768x104.png 768w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-22-e1789494148846-640x86.png 640w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-22-e1789494148846-320x43.png 320w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-22-e1789494148846-600x81.png 600w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Join The Trade Desk for an exclusive VIP happy hour to kick off Advertising Week New York.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Head to The Perch, PENN 2 Rooftop, just a short walk from the main conference at The Penn District, for cocktails, bites and skyline views.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-alpha-channel-opacity has-background is-style-wide\" style=\"background-color:#ed4848;color:#ed4848\"\/>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 id=\"h-amex-happy-hour\" class=\"wp-block-heading has-text-color has-link-color wp-elements-45d17686a6abdb03869f988a5dfd5ed1\" style=\"color:#ed4848\">AMEX HAPPY HOUR<\/h2>\n\n\n\n<h4 id=\"h-offsite-monday-october-5-5-30-7-30pm\" class=\"wp-block-heading has-text-color has-link-color wp-elements-9c250eb0d2613fb185564cd437d3425d\" style=\"color:#ed4848\">Offsite &#8211; Monday, October 5, 5:30 &#8211; 7:30pm<\/h4>\n\n\n\n<h4 id=\"h-invite-only-event-nbsp-apply-to-attend-0\" class=\"wp-block-heading has-eggplant-color has-text-color has-link-color wp-elements-601f54c41d76f12a86934d2f8be10de9\" style=\"text-decoration:underline\"><a href=\"https:\/\/forms.cloud.microsoft\/Pages\/ResponsePage.aspx?id=m40cZp7hMEO0EnXc4tJhVGOQ-_TEZbxEj2O0w_EfqsZUQzhXTUlTRktLRkgxV0VINU5GODNWTUtNQy4u\">Invite Only Event \u2013&nbsp;Apply to Attend<\/a><\/h4>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><img decoding=\"async\" width=\"1024\" height=\"333\" loading=\"lazy\" src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-21-1024x333.png\" alt=\"\" class=\"wp-image-1360\" style=\"aspect-ratio:3.0764407753801137;width:246px;height:auto\" srcset=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-21-1024x333.png 1024w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-21-300x98.png 300w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-21-768x250.png 768w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-21-1536x499.png 1536w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-21-640x208.png 640w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-21-320x104.png 320w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-21-600x195.png 600w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-21.png 1895w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Join the Amex Ads team for skyline views, handcrafted cocktails, light bits and great conversations at The Riff Raff Club.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-alpha-channel-opacity has-background is-style-wide\" style=\"background-color:#ed4848;color:#ed4848\"\/>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 id=\"h-sigma-poker-night\" class=\"wp-block-heading has-text-color has-link-color wp-elements-11235c506e4c9636240992b93107398f\" style=\"color:#ed4848\">SIGMA POKER NIGHT<\/h2>\n\n\n\n<h4 id=\"h-offsite-monday-october-5-7-00pm\" class=\"wp-block-heading has-text-color has-link-color wp-elements-c7f7406752ea5dabff1d060d96bd95f5\" style=\"color:#ed4848\">Offsite &#8211; Monday, October 5, 7:00pm<\/h4>\n\n\n\n<h4 id=\"h-invite-only-event-nbsp-apply-to-attend-1\" class=\"wp-block-heading has-eggplant-color has-text-color has-link-color wp-elements-0232e6c8d5d525d6bf87b0cdd4b6fb7a\" style=\"text-decoration:underline\"><a href=\"https:\/\/events.sigmasoftware.solutions\/adtechpokernight26\">Invite Only Event \u2013&nbsp;Apply to Attend<\/a><\/h4>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img decoding=\"async\" width=\"382\" height=\"106\" loading=\"lazy\" src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/events_sponsors_trim_1131.png\" alt=\"events_sponsors_trim_1131\" class=\"wp-image-1361\" style=\"width:216px;height:auto\" srcset=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/events_sponsors_trim_1131.png 382w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/events_sponsors_trim_1131-300x83.png 300w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/events_sponsors_trim_1131-320x89.png 320w\" sizes=\"auto, (max-width: 382px) 100vw, 382px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>AdTech Poker Night<\/strong> returns to New York City during<strong>&nbsp;Advertising Week 2026<\/strong>&nbsp;for its&nbsp;<strong>5th anniversary edition<\/strong>,&nbsp;bringing together the industry&#8217;s brightest minds for an unforgettable evening where business meets the poker table.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Hosted by&nbsp;<strong>Sigma Software Group<\/strong>, this invitation-only event has become one of Advertising Week&#8217;s most anticipated gatherings, combining meaningful conversations, friendly competition and exceptional hospitality.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Expect:<br>\u2192 High-energy poker &amp; exclusive prizes<br>\u2192 Signature cocktails and gourmet bites<br>\u2192 A room full of AdTech leaders and innovators<br>\u2192 The kind of networking that happens only when the cards are on the table<\/p>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-alpha-channel-opacity has-background is-style-wide\" style=\"background-color:#ed4848;color:#ed4848\"\/>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 id=\"h-advertising-week-nyc-x-strava-run-club\" class=\"wp-block-heading has-text-color has-link-color wp-elements-9a111d5504c681b1f877da1f4605ecb1\" style=\"color:#ed4848\">ADVERTISING WEEK NYC X STRAVA RUN CLUB<\/h2>\n\n\n\n<h4 id=\"h-tuesday-october-6-7-00am\" class=\"wp-block-heading has-text-color has-link-color wp-elements-7d3b4c1f84ace69e4273fb6ef2235376\" style=\"color:#ed4848\">Tuesday, October 6, 7:00am<\/h4>\n\n\n\n<h4 id=\"h-open-to-all-please-rsvp-here\" class=\"wp-block-heading has-eggplant-color has-text-color has-link-color wp-elements-10f42fdc51664a50583ccd7f88dfe7c4\" style=\"text-decoration:underline\"><a href=\"https:\/\/share.hsforms.com\/1cZcmUoJuSO6-BmcJTXkpKwcnkd8\">Open to All &#8211; <u>Please RSVP Here<\/u><\/a><\/h4>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img decoding=\"async\" width=\"300\" height=\"111\" loading=\"lazy\" src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/events_sponsors_trim_1284-300x111-1.png\" alt=\"events_sponsors_trim_1284-300x111\" class=\"wp-image-1362\" style=\"aspect-ratio:2.392101551480959;width:183px;height:auto\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Start your morning with Strava on October 6. Log some miles before the panels, grab some swag and see how top brands move with the world\u2019s biggest team.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">All paces, abilities and ages are welcome!<br><br>Oh, and if you have time, stay with us for post-run breakfast and coffee.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-alpha-channel-opacity has-background is-style-wide\" style=\"background-color:#ed4848;color:#ed4848\"\/>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 id=\"h-b2believe-nyc\" class=\"wp-block-heading has-text-color has-link-color wp-elements-ce439bfd87c45ce5f554dc273ea3dcd3\" style=\"color:#ed4848;text-transform:uppercase\">B2Believe NYC<\/h2>\n\n\n\n<h4 id=\"h-offsite-tuesday-october-6-10-00am-12-00pm\" class=\"wp-block-heading has-text-color has-link-color wp-elements-7c774adfabb97e35a999e28b4127f03d\" style=\"color:#ed4848\">Offsite &#8211; Tuesday, October 6, 10:00am &#8211; 12:00pm<\/h4>\n\n\n\n<h4 id=\"h-invite-only-event-nbsp-apply-to-attend-2\" class=\"wp-block-heading has-eggplant-color has-text-color has-link-color wp-elements-d70033b493693c51f4f7bcc5010107ab\" style=\"text-decoration:underline\"><a href=\"https:\/\/b2believenewyorkawny2026.splashthat.com\/\">Invite Only Event \u2013&nbsp;Apply to Attend<\/a><\/h4>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"204\" height=\"52\" loading=\"lazy\" src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-31.png\" alt=\"image-31\" class=\"wp-image-1363\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Join LinkedIn at B2Believe NYC, an exclusive event for B2B marketing leaders ready to outperform the norm. Through keynote sessions, customer stories and interactive workshops, attendees will discover how leading brands are using customer signals, full-funnel strategies and data-driven insights to drive growth. Leave with practical frameworks, fresh perspectives and actionable ideas to improve marketing performance and stay ahead of evolving buyer behavior.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-alpha-channel-opacity has-background is-style-wide\" style=\"background-color:#ed4848;color:#ed4848\"\/>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 id=\"h-textnow-free-bars-happy-hour\" class=\"wp-block-heading has-text-color has-link-color wp-elements-b45825bca64bdc09739573fef248103b\" style=\"color:#ed4848\">TEXTNOW &#8220;FREE BARS&#8221; HAPPY HOUR<\/h2>\n\n\n\n<h4 id=\"h-lower-level-2-wednesday-october-7-4-45-6-15pm\" class=\"wp-block-heading has-text-color has-link-color wp-elements-3adb44f2e0c072d8af2da6c49691ef4a\" style=\"color:#ed4848\">Lower Level 2 &#8211; Wednesday, October 7, 4:45 &#8211; 6:15pm<\/h4>\n\n\n\n<h4 id=\"h-open-to-all\" class=\"wp-block-heading has-eggplant-color has-text-color has-link-color wp-elements-356272318b27141e69deff654fafbbf8\">Open to all<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Close out the Disruptors track at the TextNow &#8220;Free Bars&#8221; Happy Hour. TextNow gives people free nationwide 5G talk and text and lets advertisers pick up the tab, so brands land inside real conversations instead of interrupting them. Join us for 90 minutes. The drinks are free. So are the bars.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-alpha-channel-opacity has-background is-style-wide\" style=\"background-color:#ed4848;color:#ed4848\"\/>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 id=\"h-tubi-rooftop-social\" class=\"wp-block-heading has-text-color has-link-color wp-elements-883ce91741917acd8f89a896e037bd16\" style=\"color:#ed4848\">TUBI ROOFTOP SOCIAL<\/h2>\n\n\n\n<h4 id=\"h-offsite-tuesday-october-6-5-30-7-30pm\" class=\"wp-block-heading has-text-color has-link-color wp-elements-36771bee1ec57c0986f92e343f3cee3a\" style=\"color:#ed4848\">Offsite &#8211; Tuesday, October 6, 5:30 &#8211; 7:30pm<\/h4>\n\n\n\n<h4 id=\"h-invite-only-event-nbsp-apply-to-attend-3\" class=\"wp-block-heading has-eggplant-color has-text-color has-link-color wp-elements-d00b486bc7d36a277487cdefe45a777c\" style=\"text-decoration:underline\"><a href=\"https:\/\/forms.cloud.microsoft\/r\/i9fu6QwK8D\">Invite Only Event \u2013&nbsp;Apply to Attend<\/a><\/h4>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img decoding=\"async\" width=\"800\" height=\"338\" loading=\"lazy\" src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-23.png\" alt=\"image-23\" class=\"wp-image-1364\" style=\"width:176px;height:auto\" srcset=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-23.png 800w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-23-300x127.png 300w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-23-768x324.png 768w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-23-640x270.png 640w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-23-320x135.png 320w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-23-600x254.png 600w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-alpha-channel-opacity has-background is-style-wide\" style=\"background-color:#ed4848;color:#ed4848\"\/>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 id=\"h-advertising-week-after-hours-with-propeller\" class=\"wp-block-heading has-text-color has-link-color wp-elements-6c0513e061125aa1b33987a4edaad7b7\" style=\"color:#ed4848\">ADVERTISING WEEK AFTER HOURS WITH PROPELLER<\/h2>\n\n\n\n<h4 id=\"h-offsite-tuesday-october-6-6-00-10-00pm\" class=\"wp-block-heading has-text-color has-link-color wp-elements-375e4637f5650a512494fe43cb716c13\" style=\"color:#ed4848\">Offsite &#8211; Tuesday, October 6, 6:00 &#8211; 10:00pm<\/h4>\n\n\n\n<h4 id=\"h-invite-only-event-nbsp-apply-to-attend-4\" class=\"wp-block-heading has-eggplant-color has-text-color has-link-color wp-elements-deb7ecdd4a4bc25c95c1b4c0b63659a3\" style=\"text-decoration:underline\"><a href=\"https:\/\/events.propellergroup.com\/advertising-week-after-hours\">Invite Only Event \u2013&nbsp;Apply to Attend<\/a><\/h4>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img decoding=\"async\" width=\"1000\" height=\"158\" loading=\"lazy\" src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-36-e1789662105377.png\" alt=\"image-36-e1789662105377\" class=\"wp-image-1365\" style=\"aspect-ratio:6.329945269741986;width:277px;height:auto\" srcset=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-36-e1789662105377.png 1000w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-36-e1789662105377-300x47.png 300w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-36-e1789662105377-768x121.png 768w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-36-e1789662105377-640x101.png 640w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-36-e1789662105377-320x51.png 320w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-36-e1789662105377-600x95.png 600w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Keep the conversations going after the conference doors close.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Join Propeller and Happydemics, together with supporting partner Equativ, for Advertising Week After Hours &#8211; an official Advertising Week fringe event bringing together people from across advertising, marketing, media and technology for an evening of drinks, food and conversation.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">We\u2019re taking over Little Rebel in the East Village, creating a relaxed space to reconnect with familiar faces, meet new ones and continue the conversations shaping the industry.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This year also marks five years since Propeller established its presence in the U.S., so we\u2019ll be raising a glass with the clients, partners, journalists and friends who have been part of the journey.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-alpha-channel-opacity has-background is-style-wide\" style=\"background-color:#ed4848;color:#ed4848\"\/>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 id=\"h-oxford-road-presents-the-deal-room-a-new-kind-of-upfront\" class=\"wp-block-heading has-text-color has-link-color wp-elements-ac7d0a7969fba06476d53bda0da63334\" style=\"color:#ed4848;text-transform:uppercase\">Oxford Road Presents The Deal Room: A New Kind of Upfront<\/h2>\n\n\n\n<h4 id=\"h-offsite-wednesday-october-7-9-00am-2-00pm\" class=\"wp-block-heading has-text-color has-link-color wp-elements-dfe5d5b80cd0469f8f7e759fbb21501b\" style=\"color:#ed4848\">Offsite &#8211; Wednesday, October 7, 9:00am &#8211; 2:00pm<\/h4>\n\n\n\n<h4 id=\"h-register-here\" class=\"wp-block-heading has-eggplant-color has-text-color has-link-color wp-elements-44461f062880525294785f1c9e9c077b\" style=\"text-decoration:underline\"><a href=\"https:\/\/oxfordroad.regfox.com\/deal-room-2026\">Register Here<\/a><\/h4>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img decoding=\"async\" width=\"995\" height=\"220\" loading=\"lazy\" src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-33-e1789590955244.png\" alt=\"image-33-e1789590955244\" class=\"wp-image-1366\" style=\"width:204px;height:auto\" srcset=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-33-e1789590955244.png 995w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-33-e1789590955244-300x66.png 300w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-33-e1789590955244-768x170.png 768w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-33-e1789590955244-640x142.png 640w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-33-e1789590955244-320x71.png 320w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-33-e1789590955244-600x133.png 600w\" sizes=\"auto, (max-width: 995px) 100vw, 995px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Ready for an upfront event that values your time? The Deal Room brings together buyers and sellers in a unique pitching environment that cuts out the small talk.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">From 9 a.m. to 2 p.m., we\u2019ll host targeted on-stage presentations from select publishers, creators, and solution providers, with each pitch featuring discounts you can\u2019t get anywhere else. Admission to the Deal Room is free for advertisers and brand marketers active or interested in audio, podcast, and\/or creator media.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-alpha-channel-opacity has-background is-style-wide\" style=\"background-color:#ed4848;color:#ed4848\"\/>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 id=\"h-espresso-martinis-with-perion\" class=\"wp-block-heading has-text-color has-link-color wp-elements-0837a127891f74cd4d3f8f71272f08fa\" style=\"color:#ed4848\">ESPRESSO MARTINIS WITH PERION<\/h2>\n\n\n\n<h4 id=\"h-lower-level-1-wednesday-october-7-4-00-6-00pm\" class=\"wp-block-heading has-text-color has-link-color wp-elements-af7dd5db954c1e8efd098db77ae3746b\" style=\"color:#ed4848\">Lower Level 1  &#8211; Wednesday, October 7, 4:00 &#8211; 6:00pm<\/h4>\n\n\n\n<h4 id=\"h-open-to-all-0\" class=\"wp-block-heading has-eggplant-color has-text-color has-link-color wp-elements-103bc520d95c2341068a3d8df4fc2ecb\">Open to all <\/h4>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img decoding=\"async\" width=\"1000\" height=\"237\" loading=\"lazy\" src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-24-e1789494562812.png\" alt=\"image-24-e1789494562812\" class=\"wp-image-1367\" style=\"aspect-ratio:4.2202304737516005;width:262px;height:auto\" srcset=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-24-e1789494562812.png 1000w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-24-e1789494562812-300x71.png 300w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-24-e1789494562812-768x182.png 768w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-24-e1789494562812-640x152.png 640w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-24-e1789494562812-320x76.png 320w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-24-e1789494562812-600x142.png 600w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-alpha-channel-opacity has-background is-style-wide\" style=\"background-color:#ed4848;color:#ed4848\"\/>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 id=\"h-happy-hour-with-project\" class=\"wp-block-heading has-text-color has-link-color wp-elements-06d7d2b1ea04db2acd155d78670595a3\" style=\"color:#ed4848\">HAPPY HOUR WITH PROJECT<\/h2>\n\n\n\n<h4 id=\"h-offsite-wednesday-october-7-5-30-7-30pm\" class=\"wp-block-heading has-text-color has-link-color wp-elements-1076ef6c4ca6ed3fd8730375f10b525d\" style=\"color:#ed4848\">Offsite &#8211; Wednesday, October 7, 5:30 &#8211; 7:30pm<\/h4>\n\n\n\n<h4 id=\"h-invite-only-event-nbsp-apply-to-attend-5\" class=\"wp-block-heading has-eggplant-color has-text-color has-link-color wp-elements-f32ee5b6b5d21fe65393ce3373d03ddd\" style=\"text-decoration:underline\"><a href=\"https:\/\/forms.cloud.microsoft\/r\/urfFJ5Strg\">Invite Only Event \u2013&nbsp;Apply to Attend<\/a><\/h4>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><img decoding=\"async\" width=\"1024\" height=\"585\" loading=\"lazy\" src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-25-1024x585.png\" alt=\"\" class=\"wp-image-1368\" style=\"aspect-ratio:1.7505054108693068;width:250px;height:auto\" srcset=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-25-1024x585.png 1024w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-25-300x171.png 300w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-25-768x439.png 768w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-25-1536x877.png 1536w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-25-2048x1170.png 2048w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-25-1008x576.png 1008w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-25-630x360.png 630w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-25-315x180.png 315w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-25-600x343.png 600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-alpha-channel-opacity has-background is-style-wide\" style=\"background-color:#ed4848;color:#ed4848\"\/>\n<\/div>\n<\/div>\n\n\n\n<div class=\"aw-tabs__panel\" id=\"tabs-b2d3f9e2-5960-4f72-a2b3-929ab863222d--roundtables\" data-pane-index=\"3\" role=\"tabpanel\">\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"has-medium-font-size wp-block-paragraph\" id=\"h-reshaping-the-marketing-org-for-the-ai-customer-journey\">Intimate, invitation-only discussions connecting leadership from high profile brands with small groups of qualified guests.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-alpha-channel-opacity has-background is-style-wide\" style=\"background-color:#ed4848;color:#ed4848\"\/>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 id=\"h-reshaping-the-marketing-org-for-the-ai-customer-journey\" class=\"wp-block-heading has-text-color has-link-color wp-elements-8d05c007559053f2a518a9e228f4aaef\" style=\"color:#ed4848;text-transform:uppercase\">Reshaping the Marketing Org for the AI Customer Journey<\/h2>\n\n\n\n<h4 id=\"h-wednesday-october-7-12-30-2-30pm\" class=\"wp-block-heading has-text-color has-link-color wp-elements-65a629af0d772666c39e08b310928c43\" style=\"color:#ed4848\">Wednesday, October 7, 12:30 &#8211; 2:30pm<\/h4>\n\n\n\n<h4 id=\"h-invite-only-event-nbsp-apply-to-attend-6\" class=\"wp-block-heading has-eggplant-color has-text-color has-link-color wp-elements-1037a8fe869ab59ec846be2ae6476082\" style=\"text-decoration:underline\"><a href=\"https:\/\/forms.cloud.microsoft\/r\/xnXpwkTe09\">Invite Only Event \u2013&nbsp;<u>Apply to Attend<\/u><\/a><\/h4>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img decoding=\"async\" width=\"1024\" height=\"256\" loading=\"lazy\" src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-27-1024x256-1.png\" alt=\"image-27-1024x256\" class=\"wp-image-1369\" style=\"width:269px;height:auto\" srcset=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-27-1024x256-1.png 1024w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-27-1024x256-1-300x75.png 300w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-27-1024x256-1-768x192.png 768w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-27-1024x256-1-640x160.png 640w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-27-1024x256-1-320x80.png 320w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-27-1024x256-1-600x150.png 600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">AI is rewriting every stage of the customer journey.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A brand must be loved by humans and read by machines, but most marketing orgs are not built for this duality. AI Visibility spans content, brand, search and analytics, yet no single team owns it end to end.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Join industry peers and agentic marketing experts from Bluefish as we explore the questions that matter:<br>\u2192 Where AI discoverability should live<br>\u2192 Who owns it<br>\u2192 Where to start first<br><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Through candid conversation and real-world examples, you&#8217;ll leave with a clear picture of what AI visibility asks of a marketing org and where the work should sit.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-alpha-channel-opacity has-background is-style-wide\" style=\"background-color:#ed4848;color:#ed4848\"\/>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 id=\"h-garbage-in-garbage-out-why-measurement-is-only-as-good-as-your-data\" class=\"wp-block-heading has-text-color has-link-color wp-elements-f7c21dcee661920f001e4329327104d5\" style=\"color:#ed4848;text-transform:uppercase\">Garbage In, Garbage Out: Why Measurement Is Only as Good as Your Data<\/h2>\n\n\n\n<h4 id=\"h-thursday-october-8-10-00am-12-00pm\" class=\"wp-block-heading has-text-color has-link-color wp-elements-52b70ad1c1bc3c342aec7e9d86eb94c1\" style=\"color:#ed4848\">Thursday, October 8, 10:00am &#8211; 12:00pm<\/h4>\n\n\n\n<h4 id=\"h-invite-only-event-nbsp-apply-to-attend-7\" class=\"wp-block-heading has-eggplant-color has-text-color has-link-color wp-elements-06985883a89b655cc487664cc9c65db6\"><u><a href=\"https:\/\/forms.cloud.microsoft\/r\/Qu4bjwBXy4\">Invite Only Event \u2013&nbsp;<u>Apply to Attend<\/u><\/a><\/u><\/h4>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img decoding=\"async\" width=\"1000\" height=\"750\" loading=\"lazy\" src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-26.png\" alt=\"image-26\" class=\"wp-image-1370\" style=\"width:170px;height:auto\" srcset=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-26.png 1000w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-26-300x225.png 300w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-26-768x576.png 768w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-26-480x360.png 480w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-26-240x180.png 240w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-26-600x450.png 600w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">The measurement industry spends most of its energy debating models: MTA versus MMM, deterministic versus probabilistic, walled garden versus independent. But the model is rarely the weak link. This roundtable makes the case that data quality (clean conversion tracking, consistent taxonomy, deduplicated events) is the real differentiator between measurement that drives decisions and measurement that gets ignored.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Join industry peers to talk through the unglamorous but essential work of building a solid data foundation: from tagging discipline to conversion hygiene to aligning teams on shared definitions. You&#8217;ll walk away with practical steps for auditing your own data pipeline before your next measurement investment.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-alpha-channel-opacity has-background is-style-wide\" style=\"background-color:#ed4848;color:#ed4848\"\/>\n<\/div>\n<\/div>\n\n\n\n<div class=\"aw-tabs__panel\" id=\"tabs-b2d3f9e2-5960-4f72-a2b3-929ab863222d--leadership-breakfasts\" data-pane-index=\"4\" role=\"tabpanel\">\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"has-medium-font-size wp-block-paragraph\">The Leadership Breakfast Series draws a senior-level crowd. <strong>Start the day with the people who shape it<\/strong>\u200b. <\/p>\n\n\n\n<p class=\"has-medium-font-size wp-block-paragraph\">Breakfasts are open to Super and Platinum Delegates and by invite. Non Super and Platinum pass holders can apply by using the links below. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-alpha-channel-opacity has-background is-style-wide\" style=\"background-color:#ed4848;color:#ed4848\"\/>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 id=\"h-the-creator-advantage-in-ai-search\" class=\"wp-block-heading has-text-color has-link-color wp-elements-bd9f30e0ab69415d1cfaeb7e27152dc3\" style=\"color:#ed4848;text-transform:uppercase\">The Creator Advantage in AI Search<\/h2>\n\n\n\n<h4 id=\"h-monday-october-5-8-00-10-00am\" class=\"wp-block-heading has-text-color has-link-color wp-elements-f73869696e9cb7f24519f77fb014b38e\" style=\"color:#ed4848\">Monday, October 5, 8:00-10:00am<\/h4>\n\n\n\n<h4 id=\"h-open-to-platinum-and-super-delegates-nbsp-invite-only-nbsp-apply-to-attend\" class=\"wp-block-heading has-text-color has-link-color wp-elements-7da73e0af0c1fde43269b0727e97efc1\" style=\"color:#ed4848\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-eggplant-color\">*Open to Platinum and Super Delegates +&nbsp;Invite Only<\/mark> \u2013&nbsp;<u><a href=\"https:\/\/forms.cloud.microsoft\/r\/BLeYUwXFgK\" target=\"_blank\" rel=\"noreferrer noopener\">Apply to Attend<\/a><\/u><\/h4>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img decoding=\"async\" width=\"1024\" height=\"173\" loading=\"lazy\" src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-19-1024x173-1.png\" alt=\"image-19-1024x173\" class=\"wp-image-1371\" style=\"aspect-ratio:5.908680381334672;width:277px;height:auto\" srcset=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-19-1024x173-1.png 1024w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-19-1024x173-1-300x51.png 300w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-19-1024x173-1-768x130.png 768w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-19-1024x173-1-640x108.png 640w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-19-1024x173-1-320x54.png 320w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-19-1024x173-1-600x101.png 600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">As consumers shift from traditional search to AI-powered answers, one challenge remains: trust. In this session, Jenny Penich, CRO at Influencer, and Eleanor Hooker, Head of Community and Customer Marketing at Profound, unpack Answer Engine Optimization (AEO), how LLMs rely on human recommendations, and why creators could be the missing link between AI discovery and consumer trust.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-alpha-channel-opacity has-background is-style-wide\" style=\"background-color:#ed4848;color:#ed4848\"\/>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 id=\"h-engaging-the-connected-fan\" class=\"wp-block-heading has-text-color has-link-color wp-elements-9d5e63838f9774883bf3f5684d5f834b\" style=\"color:#ed4848;text-transform:uppercase\">Engaging the Connected Fan<\/h2>\n\n\n\n<h4 id=\"h-tuesday-october-6-8-00-10-00am\" class=\"wp-block-heading has-text-color has-link-color wp-elements-dfb9aabd598b77ef923dc15242cb8b51\" style=\"color:#ed4848\">Tuesday, October 6, 8:00-10:00am<\/h4>\n\n\n\n<h4 id=\"h-open-to-platinum-and-super-delegates-nbsp-invite-only-nbsp-apply-to-attend-0\" class=\"wp-block-heading has-text-color has-link-color wp-elements-df5d91c592c957b9eafcfa22dce3728b\" style=\"color:#ed4848\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-eggplant-color\">*Open to Platinum and Super Delegates +&nbsp;Invite Only \u2013<\/mark>&nbsp;<u><a href=\"https:\/\/forms.cloud.microsoft\/r\/fdt3k5ZyYB\" target=\"_blank\" rel=\"noreferrer noopener\">Apply<\/a><a href=\"https:\/\/share.hsforms.com\/1nxzmB0z8S_i-S8DwvXBNmQci9eo?__hstc=107074397.1f6c418014e30b6f5791c3d1d2e46f3f.1773399101260.1784613542146.1784621794762.240&amp;__hssc=107074397.3.1784621794762&amp;__hsfp=91546821e1b7daa719169ddb7011a2cf\" target=\"_blank\" rel=\"noreferrer noopener\"> to Attend<\/a><\/u><\/h4>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img decoding=\"async\" width=\"359\" height=\"57\" loading=\"lazy\" src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/events_sponsors_trim_200.png\" alt=\"events_sponsors_trim_200\" class=\"wp-image-1372\" style=\"aspect-ratio:6.2999725802029065;width:259px;height:auto\" srcset=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/events_sponsors_trim_200.png 359w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/events_sponsors_trim_200-300x48.png 300w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/events_sponsors_trim_200-320x51.png 320w\" sizes=\"auto, (max-width: 359px) 100vw, 359px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Sports fandom has become one of the most valuable and enduring signals brands can use to understand consumers. As data, AI and identity capabilities evolve, marketers have an unprecedented opportunity to move beyond logo placement and sponsorship awareness to create personalized, measurable fan experiences. Join leaders from leading brands, technology companies, and sports organizations as they discuss how fan intelligence is reshaping audience strategy, partnership activation, and growth in an increasingly connected world.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-alpha-channel-opacity has-background is-style-wide\" style=\"background-color:#ed4848;color:#ed4848\"\/>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 id=\"h-the-evolution-of-audience-engagement-how-streaming-experiences-are-creating-new-brand-opportunities\" class=\"wp-block-heading has-text-color has-link-color wp-elements-4b5dad8a650141544a6ddd440614aea2\" style=\"color:#ed4848;text-transform:uppercase\">The Evolution of Audience Engagement: How Streaming Experiences Are Creating New Brand Opportunities<\/h2>\n\n\n\n<h4 id=\"h-wednesday-october-7-8-00-10-00am\" class=\"wp-block-heading has-text-color has-link-color wp-elements-93e7c1c877343800da460f897cd172cb\" style=\"color:#ed4848\">Wednesday, October 7, 8:00-10:00am<\/h4>\n\n\n\n<h4 id=\"h-open-to-platinum-and-super-delegates-nbsp-invite-only\" class=\"wp-block-heading has-text-color has-link-color wp-elements-246276ffc3e54f39bd67695c40446222\" style=\"color:#ed4848\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-eggplant-color\">*Open to Platinum and Super Delegates +&nbsp;Invite Only<\/mark><\/h4>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img decoding=\"async\" width=\"360\" height=\"57\" loading=\"lazy\" src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/events_sponsors_trim_992.png\" alt=\"events_sponsors_trim_992\" class=\"wp-image-1373\" style=\"width:146px;height:auto\" srcset=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/events_sponsors_trim_992.png 360w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/events_sponsors_trim_992-300x48.png 300w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/events_sponsors_trim_992-320x51.png 320w\" sizes=\"auto, (max-width: 360px) 100vw, 360px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Get a first look at what&#8217;s next for VIZIO&#8217;s WatchFree+, including new programming, partnerships, and experiences designed to make discovery effortless and drive deeper engagement. See how Walmart and VIZIO are bringing content and commerce together on the biggest screen in the home, creating new opportunities for advertisers to connect with audiences across the entire path to purchase.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-alpha-channel-opacity has-background is-style-wide\" style=\"background-color:#ed4848;color:#ed4848\"\/>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 id=\"h-can-creator-content-scale-without-risking-the-brand\" class=\"wp-block-heading has-text-color has-link-color wp-elements-0b1d43d71899e5783d5b9906b6e1484e\" style=\"color:#ed4848;text-transform:uppercase\">Can Creator Content Scale Without Risking the Brand? <\/h2>\n\n\n\n<h4 id=\"h-thursday-october-8-8-00-10-00am\" class=\"wp-block-heading has-text-color has-link-color wp-elements-716167461bd0b0c77546ec187fce8f3a\" style=\"color:#ed4848\">Thursday, October 8, 8:00-10:00am<\/h4>\n\n\n\n<h4 id=\"h-open-to-platinum-and-super-delegates-nbsp-invite-only-nbsp-apply-to-attend-1\" class=\"wp-block-heading has-text-color has-link-color wp-elements-3f28018dc0fcdc4b05471f262327c446\" style=\"color:#ed4848\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-eggplant-color\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-eggplant-color\">*Open to Platinum and Super Delegates +&nbsp;Invite Only \u2013<\/mark>&nbsp;<u><a href=\"https:\/\/forms.cloud.microsoft\/r\/UgRMUefKYm\" target=\"_blank\" rel=\"noreferrer noopener\">Apply to Attend<\/a><\/u><\/mark><\/h4>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img decoding=\"async\" width=\"765\" height=\"287\" loading=\"lazy\" src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-20-e1789493452987.png\" alt=\"image-20-e1789493452987\" class=\"wp-image-1374\" style=\"width:234px;height:auto\" srcset=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-20-e1789493452987.png 765w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-20-e1789493452987-300x113.png 300w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-20-e1789493452987-640x240.png 640w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-20-e1789493452987-320x120.png 320w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-20-e1789493452987-600x225.png 600w\" sizes=\"auto, (max-width: 765px) 100vw, 765px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Creators can deliver reach, relevance and cultural credibility\u2014but when they become the star, whose brand is actually being built? As brands scale creator partnerships and AI accelerates content production, marketers are making more creative decisions across more channels, formats and voices than ever before. The challenge is not just producing more content, but protecting brand meaning, managing reputational risk and knowing what to back, what to scale and what to learn from.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-alpha-channel-opacity has-background is-style-wide\" style=\"background-color:#ed4848;color:#ed4848\"\/>\n<\/div>\n<\/div>\n\n\n\n<div class=\"aw-tabs__panel\" id=\"tabs-b2d3f9e2-5960-4f72-a2b3-929ab863222d--aw-lunch-club\" data-pane-index=\"5\" role=\"tabpanel\">\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"has-text-align-left has-medium-font-size wp-block-paragraph\">AW Lunch Club creates space for meaningful dialogue with senior brand, agency and platform leaders. Lunches are invite only; apply to attend by selecting the links below.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-alpha-channel-opacity has-background is-style-wide\" style=\"background-color:#ed4848;color:#ed4848\"\/>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 id=\"h-measure-smarter-grow-faster-the-new-playbook-for-app-performance\" class=\"wp-block-heading has-text-color has-link-color wp-elements-d4466d282c2f9df73a1ef37291f3cc2a\" style=\"color:#ed4848;text-transform:uppercase\">Measure Smarter, Grow Faster: The New Playbook for App Performance<\/h2>\n\n\n\n<h4 id=\"h-monday-october-5-12-00-2-00pm\" class=\"wp-block-heading has-text-color has-link-color wp-elements-950df7e80cf1db68b6a77087f07addd6\" style=\"color:#ed4848\">Monday, October 5, 12:00-2:00pm<\/h4>\n\n\n\n<h4 id=\"h-invite-only-apply-to-attend\" class=\"wp-block-heading has-eggplant-color has-text-color has-link-color wp-elements-6748ab58dcb853cd43becc2950d71c9b\" style=\"text-decoration:underline\"><a href=\"https:\/\/forms.cloud.microsoft\/r\/zHUXnJffGK\">Invite Only &#8211; <mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-eggplant-color\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-eggplant-color\"><u>Apply to Attend<\/u><\/mark><\/mark><\/a><\/h4>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img decoding=\"async\" width=\"321\" height=\"83\" loading=\"lazy\" src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/tiktok.png\" alt=\"tiktok\" class=\"wp-image-1375\" style=\"aspect-ratio:2.920042162324951;width:206px;height:auto\" srcset=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/tiktok.png 321w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/tiktok-300x78.png 300w\" sizes=\"auto, (max-width: 321px) 100vw, 321px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Moderated by TikTok, this conversation will bring together a mobile measurement partner and app advertiser to explore how the next generation of attribution can help marketers turn trusted measurement into stronger performance. The panel will unpack how greater alignment and advertiser control, including capabilities like TikTok&#8217;s Attribution Source Selection, can help marketers optimize toward the signals that matter to their business and scale with greater confidence.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-alpha-channel-opacity has-background is-style-wide\" style=\"background-color:#ed4848;color:#ed4848\"\/>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 id=\"h-proving-it-worked-incrementality-as-the-new-measurement-standard\" class=\"wp-block-heading has-text-color has-link-color wp-elements-61da796e6646564d7f67fbe3eba35f0a\" style=\"color:#ed4848;text-transform:uppercase\">Proving It Worked: Incrementality as the New Measurement Standard<\/h2>\n\n\n\n<h4 id=\"h-tuesday-october-6-12-00-2-00pm\" class=\"wp-block-heading has-text-color has-link-color wp-elements-abc470b82a756d4c224dea3a0be51bf7\" style=\"color:#ed4848\">Tuesday, October 6, 12:00-2:00pm<\/h4>\n\n\n\n<h4 id=\"h-invite-only-apply-to-attend-0\" class=\"wp-block-heading has-text-color has-link-color wp-elements-a476421bc4bff9b9e7c5f7c8a276c390\" style=\"color:#ed4848;text-decoration:underline\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-eggplant-color\"><a href=\"https:\/\/forms.cloud.microsoft\/r\/BCur4UcakE\">Invite Only &#8211; <mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-eggplant-color\"><u>Apply to Attend<\/u><\/mark><\/a><\/mark><\/h4>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img decoding=\"async\" width=\"1000\" height=\"135\" loading=\"lazy\" src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-22-e1789494148846-1.png\" alt=\"image-22-e1789494148846\" class=\"wp-image-1376\" style=\"aspect-ratio:8.933333333333334;width:259px;height:auto\" srcset=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-22-e1789494148846-1.png 1000w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-22-e1789494148846-1-300x41.png 300w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-22-e1789494148846-1-768x104.png 768w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-22-e1789494148846-1-640x86.png 640w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-22-e1789494148846-1-320x43.png 320w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-22-e1789494148846-1-600x81.png 600w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Across the industry, attribution has served as the primary lens through which marketers evaluated media performance. Yet as consumer journeys become increasingly fragmented across channels, devices and environments, traditional attribution models are giving too much credit to the touchpoints closest to conversion, while undervaluing all the media that collaborates to create demand. The result is a measurement culture that can make cheap reach look efficient, even when it fails to drive meaningful business impact.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Over a sit-down lunch, this panel explores why leading brands are increasingly embracing incrementality as a strategic decision-making framework, moving beyond surface-level efficiency metrics. Walk away with an understanding of how organizations are evolving measurement practices, aligning teams around business outcomes rather than channel-specific KPIs, and building the executive confidence needed to make investment decisions based on what media is truly driving growth.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-alpha-channel-opacity has-background is-style-wide\" style=\"background-color:#ed4848;color:#ed4848\"\/>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 id=\"h-prove-it-or-lose-it-how-leading-brands-amp-platforms-measure-and-optimize-media\" class=\"wp-block-heading has-text-color has-link-color wp-elements-1bdd26253e3373685e7b9445c5d75d64\" style=\"color:#ed4848;text-transform:uppercase\">Prove it or Lose it: How Leading Brands &amp; Platforms Measure and Optimize Media<\/h2>\n\n\n\n<h4 id=\"h-wednesday-october-7-12-00-2-00pm\" class=\"wp-block-heading has-text-color has-link-color wp-elements-3d8582ccb46be75f0bde2e1bc7373634\" style=\"color:#ed4848\">Wednesday, October 7, 12:00-2:00pm<\/h4>\n\n\n\n<h4 id=\"h-invite-only-apply-to-attend-1\" class=\"wp-block-heading has-eggplant-color has-text-color has-link-color wp-elements-74d7a3b49ab37232cacc75477d3fee4f\" style=\"text-decoration:underline\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-eggplant-color\"><a href=\"https:\/\/forms.cloud.microsoft\/pages\/responsepage.aspx?id=m40cZp7hMEO0EnXc4tJhVGOQ-_TEZbxEj2O0w_EfqsZUQTA2Q1pLREtHM1JRWEg3SktXMlA1TEVQVS4u&amp;route=shorturl\">Invite Only &#8211; <mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-eggplant-color\"><u>Apply to Attend<\/u><\/mark><\/a><\/mark><\/h4>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"278\" height=\"50\" loading=\"lazy\" src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/inmarket-events.png\" alt=\"inmarket-events\" class=\"wp-image-1377\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Some of the biggest names in advertising are coming together for InMarket\u2019s invite-only AWNY Lunch Club conversation on how brands, agencies and platforms are building a faster, more intelligent approach to media impact. Hear how leading marketers connect spend to incremental sales, visits and iROAS, combining causal campaign measurement with a unified approach across channels to optimize with confidence and bring CFO-ready proof to the boardroom.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-alpha-channel-opacity has-background is-style-wide\" style=\"background-color:#ed4848;color:#ed4848\"\/>\n<\/div>\n<\/div>\n\n\n\n<div class=\"aw-tabs__panel\" id=\"tabs-b2d3f9e2-5960-4f72-a2b3-929ab863222d--vip-dinners\" data-pane-index=\"6\" role=\"tabpanel\">\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"has-medium-font-size wp-block-paragraph\">Our VIP Dinners offer intimate access with brands and leaders from a variety of areas. VIP Dinners are invite only and subject to space. Please check access requirements before attending. Entry is only available to confirmed guests.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-alpha-channel-opacity has-background is-style-wide\" style=\"background-color:#ed4848;color:#ed4848\"\/>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 id=\"h-vip-dinner-with-viral-nation\" class=\"wp-block-heading has-text-color has-link-color wp-elements-d22f937694f49154f4a729c9b8c6917e\" style=\"color:#ed4848;text-transform:uppercase\">VIP DINNER with viral nation<\/h2>\n\n\n\n<h4 id=\"h-tuesday-october-6-6-00-9-00pm\" class=\"wp-block-heading has-text-color has-link-color wp-elements-9cf34ff3b6d826f05b6e5371182101f9\" style=\"color:#ed4848\">Tuesday, October 6, 6:00-9:00pm<\/h4>\n\n\n\n<h4 id=\"h-invite-only-1\" class=\"wp-block-heading has-eggplant-color has-text-color has-link-color wp-elements-08b8f7eea622dc841946387f2f3017b5\">Invite Only <mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-eggplant-color\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-eggplant-color\"><\/mark><\/mark><\/h4>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img decoding=\"async\" width=\"1024\" height=\"355\" loading=\"lazy\" src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-28-1024x355-1.png\" alt=\"image-28-1024x355\" class=\"wp-image-1378\" style=\"aspect-ratio:2.8872652380718873;width:254px;height:auto\" srcset=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-28-1024x355-1.png 1024w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-28-1024x355-1-300x104.png 300w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-28-1024x355-1-768x266.png 768w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-28-1024x355-1-640x222.png 640w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-28-1024x355-1-320x111.png 320w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-28-1024x355-1-600x208.png 600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Join Advertising Week and Viral Nation for an exclusive, invite-only VIP dinner bringing together a curated group of CMOs and senior brand and marketing leaders during Advertising Week New York. Guests will enjoy an exceptional French-Mediterranean dining experience while exchanging ideas and building meaningful connections with fellow industry leaders in one of New York\u2019s most distinctive settings.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-alpha-channel-opacity has-background is-style-wide\" style=\"background-color:#ed4848;color:#ed4848\"\/>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 id=\"h-vip-dinner-with-fal-ai\" class=\"wp-block-heading has-text-color has-link-color wp-elements-ce55328851ced81c2248687230c3008e\" style=\"color:#ed4848;text-transform:uppercase\">VIP DINNER with fal ai<\/h2>\n\n\n\n<h4 id=\"h-tuesday-october-6-6-00-9-00pm-0\" class=\"wp-block-heading has-text-color has-link-color wp-elements-00f654e02ac0a02ed9957e7206705aa4\" style=\"color:#ed4848\">Tuesday, October 6, 6:00-9:00pm<\/h4>\n\n\n\n<h4 id=\"h-invite-only-2\" class=\"wp-block-heading has-eggplant-color has-text-color has-link-color wp-elements-78a604fbe62b85262febbfa979c0071c\">Invite Only <mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-eggplant-color\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-eggplant-color\"><\/mark><\/mark><\/h4>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img decoding=\"async\" width=\"1024\" height=\"534\" loading=\"lazy\" src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-29-1024x534-1.png\" alt=\"image-29-1024x534\" class=\"wp-image-1379\" style=\"aspect-ratio:1.9191030279325967;width:186px;height:auto\" srcset=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-29-1024x534-1.png 1024w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-29-1024x534-1-300x156.png 300w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-29-1024x534-1-768x401.png 768w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-29-1024x534-1-640x334.png 640w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-29-1024x534-1-320x167.png 320w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-29-1024x534-1-600x313.png 600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Join fal during Advertising Week New York for an intimate dinner with leaders across brands, agencies and media exploring what\u2019s next for creativity and generative AI.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Space is limited. Attendance is subject to approval.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-alpha-channel-opacity has-background is-style-wide\" style=\"background-color:#ed4848;color:#ed4848\"\/>\n<\/div>\n<\/div>\n\n\n\n<div class=\"aw-tabs__panel\" id=\"tabs-b2d3f9e2-5960-4f72-a2b3-929ab863222d--activations\" data-pane-index=\"7\" role=\"tabpanel\">\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"has-medium-font-size wp-block-paragraph\">Activations let you interact directly with brands through interactive &#8211; and sometimes tasty &#8211; experiences.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-alpha-channel-opacity has-background is-style-wide\" style=\"background-color:#ed4848;color:#ed4848\"\/>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 id=\"h-cint-candy-stand\" class=\"wp-block-heading has-text-color has-link-color wp-elements-cdfdaa04c582a470a5ec5a7bcc6179d7\" style=\"color:#ed4848\">CINT CANDY STAND<\/h2>\n\n\n\n<h4 id=\"h-lower-level-2\" class=\"wp-block-heading has-eggplant-color has-text-color has-link-color wp-elements-11ffb3f7d8811a45189442185e0b6d0e\">Lower Level 2<\/h4>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img decoding=\"async\" width=\"300\" height=\"125\" loading=\"lazy\" src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/events_sponsors_trim_923-300x125-1.png\" alt=\"events_sponsors_trim_923-300x125-1\" class=\"wp-image-1380\" style=\"aspect-ratio:2.4004054738976177;width:133px;height:auto\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">A crowd favorite, the Cint Candy Stand is back! Stop by for some sweet treats and a chat with the Cint team about how in-flight measurement unwraps the success of your advertising campaigns.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-alpha-channel-opacity has-background is-style-wide\" style=\"background-color:#ed4848;color:#ed4848\"\/>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 id=\"h-openhouse-by-the-trade-desk-and-the-current\" class=\"wp-block-heading has-text-color has-link-color wp-elements-a1724be21bcde094c66d0f4e777cc6cb\" style=\"color:#ed4848;text-transform:uppercase\">OpenHouse by The Trade Desk and The Current<\/h2>\n\n\n\n<h4 id=\"h-level-1\" class=\"wp-block-heading has-eggplant-color has-text-color has-link-color wp-elements-1adc14aded0d77b03db9c8af996e9ce3\">Level 1<\/h4>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img decoding=\"async\" width=\"936\" height=\"265\" loading=\"lazy\" src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/EUROPE-PreppedLogo2023-Current202.png\" alt=\"EUROPE-PreppedLogo2023-Current202\" class=\"wp-image-1381\" style=\"width:213px;height:auto\" srcset=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/EUROPE-PreppedLogo2023-Current202.png 936w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/EUROPE-PreppedLogo2023-Current202-300x85.png 300w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/EUROPE-PreppedLogo2023-Current202-768x217.png 768w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/EUROPE-PreppedLogo2023-Current202-640x181.png 640w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/EUROPE-PreppedLogo2023-Current202-320x91.png 320w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/EUROPE-PreppedLogo2023-Current202-600x170.png 600w\" sizes=\"auto, (max-width: 936px) 100vw, 936px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">OpenHouse is The Trade Desk&#8217;s gathering place for the people shaping the future of advertising \u2014 where ideas start with conversation. It&#8217;s an open space built for meaningful connection and the kind of relationships that move the industry forward. At Advertising Week New York, OpenHouse features The Current&#8217;s studio space, where content is filmed and recorded in real time for attendees to watch live. For more information, visit The Current at https:\/\/www.thecurrent.com\/.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-alpha-channel-opacity has-background is-style-wide\" style=\"background-color:#ed4848;color:#ed4848\"\/>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 id=\"h-inmarket-market\" class=\"wp-block-heading has-text-color has-link-color wp-elements-abc61336ef14a0669b30318c030efd70\" style=\"color:#ed4848\">INMARKET MARKET<\/h2>\n\n\n\n<h4 id=\"h-networking-hub-second-level\" class=\"wp-block-heading has-eggplant-color has-text-color has-link-color wp-elements-2a17f5b5b71a996684fb79fca3d0d7e8\">Networking Hub &#8211; Second Level<\/h4>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img decoding=\"async\" width=\"278\" height=\"50\" loading=\"lazy\" src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/inmarket-events-1.png\" alt=\"inmarket-events\" class=\"wp-image-1382\" style=\"width:286px;height:auto\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Everything you need, all in one place. Walk through the doors of InMarket Market, a real store stocked with everything a campaign needs. Audiences that find real buyers. Activation that reaches them where they shop. Measurement that proves what worked. All pointed and optimizing toward real-world KPIs: iROAS, incremental lift, visits, sales, across CPG, retail, QSR, dining, convenience, auto and beyond. Come browse the shelves and see how InMarket can help you drive real world outcomes.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-alpha-channel-opacity has-background is-style-wide\" style=\"background-color:#ed4848;color:#ed4848\"\/>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 id=\"h-the-fortune-cookie-tower-by-openfortune\" class=\"wp-block-heading has-text-color has-link-color wp-elements-b1b0c6349e8c8ca2912dc3d6ad12f0ae\" style=\"color:#ed4848\">THE FORTUNE COOKIE TOWER BY OPENFORTUNE<\/h2>\n\n\n\n<h4 id=\"h-networking-hub-second-level-0\" class=\"wp-block-heading has-eggplant-color has-text-color has-link-color wp-elements-459df2cc1aac2b114433df3d3e568b04\">Networking Hub &#8211; Second Level<\/h4>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img decoding=\"async\" width=\"1000\" height=\"200\" loading=\"lazy\" src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-3-e1789489092606.png\" alt=\"image-3-e1789489092606\" class=\"wp-image-1383\" style=\"aspect-ratio:5.000630119722747;width:263px;height:auto\" srcset=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-3-e1789489092606.png 1000w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-3-e1789489092606-300x60.png 300w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-3-e1789489092606-768x154.png 768w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-3-e1789489092606-640x128.png 640w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-3-e1789489092606-320x64.png 320w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-3-e1789489092606-600x120.png 600w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Stop by the OpenFortune booth for The Fortune Cookie Tower \u2014 an eye-catching activation stacked with custom fortune cookies for attendees to crack open, enjoy and discover a branded message inside. Each cookie is a mini piece of advertising in disguise, bringing OpenFortune&#8217;s mass-scale fortune cookie network to life in a fun, shareable in-person moment.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-alpha-channel-opacity has-background is-style-wide\" style=\"background-color:#ed4848;color:#ed4848\"\/>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 id=\"h-tracksuit\" class=\"wp-block-heading has-text-color has-link-color wp-elements-7be159248194122965fcd01e86359aba\" style=\"color:#ed4848\">TRACKSUIT<\/h2>\n\n\n\n<h4 id=\"h-networking-hub-second-level-1\" class=\"wp-block-heading has-eggplant-color has-text-color has-link-color wp-elements-b0f2f08b7644dd8e052733cec8eca525\">Networking Hub &#8211; Second Level<\/h4>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img decoding=\"async\" width=\"1022\" height=\"341\" loading=\"lazy\" src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-4.png\" alt=\"image-4\" class=\"wp-image-1384\" style=\"width:226px;height:auto\" srcset=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-4.png 1022w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-4-300x100.png 300w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-4-768x256.png 768w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-4-640x214.png 640w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-4-320x107.png 320w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-4-600x200.png 600w\" sizes=\"auto, (max-width: 1022px) 100vw, 1022px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Check your brand health with Tracksuit&#8217;s always-on brand tracking platform<\/p>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-alpha-channel-opacity has-background is-style-wide\" style=\"background-color:#ed4848;color:#ed4848\"\/>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 id=\"h-usercentrics-the-state-of-digital-trust-in-2026\" class=\"wp-block-heading has-text-color has-link-color wp-elements-25c162960c9129304b261c4b7c14d6e4\" style=\"color:#ed4848;text-transform:uppercase\">Usercentrics: The State of Digital Trust in 2026 <\/h2>\n\n\n\n<h4 id=\"h-networking-hub-second-level-2\" class=\"wp-block-heading has-eggplant-color has-text-color has-link-color wp-elements-6e9556992ba751d5f2151c8b9b56caba\">Networking Hub &#8211; Second Level<\/h4>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img decoding=\"async\" width=\"1024\" height=\"138\" loading=\"lazy\" src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-5-1024x138-1.png\" alt=\"image-5-1024x138\" class=\"wp-image-1385\" style=\"aspect-ratio:7.3949334791324945;width:265px;height:auto\" srcset=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-5-1024x138-1.png 1024w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-5-1024x138-1-300x40.png 300w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-5-1024x138-1-768x104.png 768w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-5-1024x138-1-640x86.png 640w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-5-1024x138-1-320x43.png 320w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-5-1024x138-1-600x81.png 600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">71% of consumers find AI-driven personalization creepy. But if you are upfront about their data, 52% of consumers will pay you more. Come chat with our team to learn how compliance infrastructure builds trust, and how that trust shapes your business&#8217; performance.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-alpha-channel-opacity has-background is-style-wide\" style=\"background-color:#ed4848;color:#ed4848\"\/>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 id=\"h-serve-robotics-adverting-amp-experiential-events\" class=\"wp-block-heading has-text-color has-link-color wp-elements-7a395eb00f92b0dfcb490e1d7f402bc2\" style=\"color:#ed4848;text-transform:uppercase\">Serve Robotics Adverting &amp; Experiential Events<\/h2>\n\n\n\n<h4 id=\"h-networking-hub-second-level-3\" class=\"wp-block-heading has-eggplant-color has-text-color has-link-color wp-elements-e57954214f1dda3364e8e6cdbba07a9b\">Networking Hub &#8211; Second Level<\/h4>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img decoding=\"async\" width=\"1024\" height=\"202\" loading=\"lazy\" src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-6-1024x202-1.png\" alt=\"image-6-1024x202\" class=\"wp-image-1386\" style=\"aspect-ratio:5.060298060734551;width:279px;height:auto\" srcset=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-6-1024x202-1.png 1024w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-6-1024x202-1-300x59.png 300w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-6-1024x202-1-768x152.png 768w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-6-1024x202-1-640x126.png 640w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-6-1024x202-1-320x63.png 320w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-6-1024x202-1-600x118.png 600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Atonmoud Advertising and Brand Ambassadors will be roaming around the floor giving moments of surprise and delight to attendees.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-alpha-channel-opacity has-background is-style-wide\" style=\"background-color:#ed4848;color:#ed4848\"\/>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 id=\"h-adclarity-by-biscience\" class=\"wp-block-heading has-text-color has-link-color wp-elements-c2ecc95adf38129a90726f6e74c9cefa\" style=\"color:#ed4848\">ADCLARITY BY BISCIENCE<\/h2>\n\n\n\n<h4 id=\"h-networking-hub-second-level-4\" class=\"wp-block-heading has-eggplant-color has-text-color has-link-color wp-elements-760a63f667945c072cf48dbeecac2202\">Networking Hub &#8211; Second Level<\/h4>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img decoding=\"async\" width=\"1000\" height=\"268\" loading=\"lazy\" src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-5-e1789759645170.png\" alt=\"image\" class=\"wp-image-1445\" style=\"aspect-ratio:3.731629392971246;width:317px;height:auto\" srcset=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-5-e1789759645170.png 1000w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-5-e1789759645170-300x80.png 300w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-5-e1789759645170-768x206.png 768w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-5-e1789759645170-640x172.png 640w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-5-e1789759645170-320x86.png 320w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-5-e1789759645170-600x161.png 600w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">AdClarity by BIScience is the global standard for cross-media ad intelligence, trusted by thousands of leading agencies, publishers and hundreds of Fortune 500 brands. Spanning 52 markets across display, social, video, CTV, linear TV and AI ads, AdClarity delivers real-time AI insights into competitor strategies, objectives, media spend, audiences, creatives, campaigns and performance metrics. Powered by a proprietary panel of 35 million opt-in users, it provides unmatched scale and precision, enabling companies to uncover cross-media opportunities, benchmark ad performance, plan smarter budgets, refine strategy and maximize ROI. Discover more at adclarity.com.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-alpha-channel-opacity has-background is-style-wide\" style=\"background-color:#ed4848;color:#ed4848\"\/>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 id=\"h-create-at-the-speed-of-imagination-with-fal-ai\" class=\"wp-block-heading has-text-color has-link-color wp-elements-610304fe93b2bf5f1b9d294ab9a66f73\" style=\"color:#ed4848;text-transform:uppercase\">Create at the Speed of Imagination with FAL AI<\/h2>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img decoding=\"async\" width=\"1024\" height=\"534\" loading=\"lazy\" src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-7-1024x534-1.png\" alt=\"image-7-1024x534\" class=\"wp-image-1387\" style=\"aspect-ratio:1.9190767848274883;width:143px;height:auto\" srcset=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-7-1024x534-1.png 1024w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-7-1024x534-1-300x156.png 300w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-7-1024x534-1-768x401.png 768w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-7-1024x534-1-640x334.png 640w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-7-1024x534-1-320x167.png 320w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-7-1024x534-1-600x313.png 600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h4 id=\"h-networking-hub-second-level-5\" class=\"wp-block-heading has-eggplant-color has-text-color has-link-color wp-elements-80de4b250dbdc71c5161c3c2ad8c311d\">Networking Hub &#8211; Second Level<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Discover how leading brands and creative teams use fal\u2019s generative media platform to build and scale AI-powered experiences. Stop by for live demos, meet the fal team and explore how enterprises can move from creative idea to production faster.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-alpha-channel-opacity has-background is-style-wide\" style=\"background-color:#ed4848;color:#ed4848\"\/>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 id=\"h-swayable-lounge\" class=\"wp-block-heading has-text-color has-link-color wp-elements-782776a23dc7c9ba8b0a2bc9c7b0e9ea\" style=\"color:#ed4848\">SWAYABLE LOUNGE<\/h2>\n\n\n\n<h4 id=\"h-networking-hub-second-level-6\" class=\"wp-block-heading has-eggplant-color has-text-color has-link-color wp-elements-863bb64eb89084b552a700ac9fae163a\">Networking Hub &#8211; Second Level<\/h4>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img decoding=\"async\" width=\"1024\" height=\"201\" loading=\"lazy\" src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-8-1024x201-1.png\" alt=\"image-8-1024x201\" class=\"wp-image-1388\" style=\"aspect-ratio:5.100050276520864;width:271px;height:auto\" srcset=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-8-1024x201-1.png 1024w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-8-1024x201-1-300x59.png 300w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-8-1024x201-1-768x151.png 768w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-8-1024x201-1-640x126.png 640w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-8-1024x201-1-320x63.png 320w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-8-1024x201-1-600x118.png 600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Need a break from the conference floor? Sink into the Swayable Lounge, our home base in the Networking Hub on Level 2. Grab a free Celsius to power through the day, then connect with our team for a live look at how brands use Swayable&#8217;s AI-native creative pre-testing platform to measure what moves audiences\u2014before spending a single marketing dollar. Our team will be on site to talk shop, show you the data behind our brand demos and give you a comfortable spot to recharge between sessions.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-alpha-channel-opacity has-background is-style-wide\" style=\"background-color:#ed4848;color:#ed4848\"\/>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 id=\"h-big-digital\" class=\"wp-block-heading has-text-color has-link-color wp-elements-68b1bdf520502cd12ac3486614c281d2\" style=\"color:#ed4848\">BIG DIGITAL<\/h2>\n\n\n\n<h4 id=\"h-networking-hub-second-level-7\" class=\"wp-block-heading has-eggplant-color has-text-color has-link-color wp-elements-4e7ade2fc1296c8cfd61dd07ba2c40a7\">Networking Hub &#8211; Second Level<\/h4>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img decoding=\"async\" width=\"1003\" height=\"790\" loading=\"lazy\" src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-9.png\" alt=\"image-9\" class=\"wp-image-1389\" style=\"aspect-ratio:1.2696629213483146;width:185px;height:auto\" srcset=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-9.png 1003w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-9-300x236.png 300w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-9-768x605.png 768w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-9-731x576.png 731w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-9-457x360.png 457w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-9-229x180.png 229w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-9-600x473.png 600w\" sizes=\"auto, (max-width: 1003px) 100vw, 1003px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Audience engagement technology for the physical world.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-alpha-channel-opacity has-background is-style-wide\" style=\"background-color:#ed4848;color:#ed4848\"\/>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 id=\"h-admazing\" class=\"wp-block-heading has-text-color has-link-color wp-elements-14556b2a9d82fcaaf28760536de09abc\" style=\"color:#ed4848\">ADMAZING<\/h2>\n\n\n\n<h4 id=\"h-networking-hub-second-level-8\" class=\"wp-block-heading has-eggplant-color has-text-color has-link-color wp-elements-391abe0a4c88ac7e81b43263456820a7\">Networking Hub &#8211; Second Level<\/h4>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img decoding=\"async\" width=\"1024\" height=\"576\" loading=\"lazy\" src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-10-1024x576-1.png\" alt=\"image-10-1024x576\" class=\"wp-image-1390\" style=\"aspect-ratio:1.7786739726027396;width:244px;height:auto\" srcset=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-10-1024x576-1.png 1024w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-10-1024x576-1-300x169.png 300w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-10-1024x576-1-768x432.png 768w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-10-1024x576-1-640x360.png 640w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-10-1024x576-1-320x180.png 320w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-10-1024x576-1-600x338.png 600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Let&#8217;s Play!<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Come play on Admazing\u2019s larger-than-life mobile game for a chance to win a prize. Tap, swipe and test your skills on our giant touchscreen\u2014because everything\u2019s more fun when you play big.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-alpha-channel-opacity has-background is-style-wide\" style=\"background-color:#ed4848;color:#ed4848\"\/>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 id=\"h-right-of-way-usa-fencing\" class=\"wp-block-heading has-text-color has-link-color wp-elements-b575c9fdec6883880237e9988baa8c44\" style=\"color:#ed4848\">RIGHT OF WAY &#8211; USA FENCING<\/h2>\n\n\n\n<h4 id=\"h-networking-hub-second-level-9\" class=\"wp-block-heading has-eggplant-color has-text-color has-link-color wp-elements-3e5b5807da2955201d263e8458b4afa1\">Networking Hub &#8211; Second Level<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Step onto the strip with Team USA. USA Fencing brings Olympic and elite fencers to the Penn District for live exhibition bouts and a coached, hands-on session where you can pick up a blade yourself. Full gear provided. No experience needed. Find out why fencing is called physical chess.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-alpha-channel-opacity has-background is-style-wide\" style=\"background-color:#ed4848;color:#ed4848\"\/>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 id=\"h-intentsify\" class=\"wp-block-heading has-text-color has-link-color wp-elements-f1a8e2c23e1cfda658fd6b39f828f622\" style=\"color:#ed4848\">INTENTSIFY<\/h2>\n\n\n\n<h4 id=\"h-b2bmx-hub-lower-level-1\" class=\"wp-block-heading has-eggplant-color has-text-color has-link-color wp-elements-2ff3bd467e08529f5598513ce92b8e23\">B2BMX Hub &#8211; Lower Level 1<\/h4>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img decoding=\"async\" width=\"867\" height=\"135\" loading=\"lazy\" src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-3-e1789758820309.png\" alt=\"image\" class=\"wp-image-1439\" style=\"aspect-ratio:6.4235727440147325;width:270px;height:auto\" srcset=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-3-e1789758820309.png 867w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-3-e1789758820309-300x47.png 300w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-3-e1789758820309-768x120.png 768w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-3-e1789758820309-640x100.png 640w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-3-e1789758820309-320x50.png 320w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-3-e1789758820309-600x93.png 600w\" sizes=\"auto, (max-width: 867px) 100vw, 867px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Audience data without the platform overhead Stop by for custom audiences, agent-ready data, and QuantumDemand\u2122. Grab an umbrella or AirTag while you&#8217;re at it.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-alpha-channel-opacity has-background is-style-wide\" style=\"background-color:#ed4848;color:#ed4848\"\/>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 id=\"h-cheq-loves-new-york-how-real-recognizes-real\" class=\"wp-block-heading has-text-color has-link-color wp-elements-abdf2ee7fee0a434b537b0b70af2f9ca\" style=\"color:#ed4848\">CHEQ Loves New York \u2014 How Real Recognizes Real<\/h2>\n\n\n\n<h4 id=\"h-b2bmx-hub-lower-level-1-0\" class=\"wp-block-heading has-eggplant-color has-text-color has-link-color wp-elements-7a4f5b285ab5fcb8a0be44dcbd4e4851\">B2BMX Hub &#8211; Lower Level 1<\/h4>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><img decoding=\"async\" width=\"1024\" height=\"319\" loading=\"lazy\" src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-e1789758701683-1024x319.png\" alt=\"\" class=\"wp-image-1436\" style=\"width:233px;height:auto\" srcset=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-e1789758701683-1024x319.png 1024w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-e1789758701683-300x94.png 300w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-e1789758701683-768x239.png 768w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-e1789758701683-640x200.png 640w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-e1789758701683-320x100.png 320w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-e1789758701683-600x187.png 600w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-e1789758701683.png 1347w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">New York is home to the real, the curious, and the occasional knockoff; your website traffic is the same. Stop by Booth B2 for a sweet treat from local favorite Funny Face Bakery. We&#8217;ll show you how CHEQ tells the difference between your actual customers, AI agents helping the process along, and the counterfeit traffic trying to pass itself off as real.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-alpha-channel-opacity has-background is-style-wide\" style=\"background-color:#ed4848;color:#ed4848\"\/>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 id=\"h-clozd\" class=\"wp-block-heading has-text-color has-link-color wp-elements-5761763feb5e8d051d3cd85baf4e24cf\" style=\"color:#ed4848\">CLOZD<\/h2>\n\n\n\n<h4 id=\"h-b2bmx-hub-lower-level-1-1\" class=\"wp-block-heading has-eggplant-color has-text-color has-link-color wp-elements-d6aca14ce82f4b4ab25cdf2ae99650ee\">B2BMX Hub &#8211; Lower Level 1<\/h4>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><img decoding=\"async\" width=\"1024\" height=\"253\" loading=\"lazy\" src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-1-1024x253.png\" alt=\"\" class=\"wp-image-1437\" style=\"aspect-ratio:4.054266958424508;width:224px;height:auto\" srcset=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-1-1024x253.png 1024w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-1-300x74.png 300w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-1-768x189.png 768w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-1-1536x379.png 1536w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-1-2048x505.png 2048w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-1-640x158.png 640w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-1-320x79.png 320w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-1-600x148.png 600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Clozd is the leader in Decision Intelligence, helping organizations understand the why behind key customer decisions. Combining powerful technology with expert-led feedback, Clozd uncovers insights across wins, losses, onboarding, retention, and more. With 50,000+ customer interviews conducted, Clozd helps companies turn customer feedback into action.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-alpha-channel-opacity has-background is-style-wide\" style=\"background-color:#ed4848;color:#ed4848\"\/>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 id=\"h-omnibound-ai\" class=\"wp-block-heading has-text-color has-link-color wp-elements-c2670832c1ae7ba21edeb3555ca55ca7\" style=\"color:#ed4848\">OMNIBOUND AI<\/h2>\n\n\n\n<h4 id=\"h-b2bmx-hub-lower-level-1-2\" class=\"wp-block-heading has-eggplant-color has-text-color has-link-color wp-elements-f9dd24a3ed90ab44939b4cac036467ea\">B2BMX Hub &#8211; Lower Level 1<\/h4>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><img decoding=\"async\" width=\"1024\" height=\"227\" loading=\"lazy\" src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-2-scaled-e1789758786462-1024x227.png\" alt=\"\" class=\"wp-image-1438\" style=\"aspect-ratio:4.5115810674723065;width:298px;height:auto\" srcset=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-2-scaled-e1789758786462-1024x227.png 1024w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-2-scaled-e1789758786462-300x66.png 300w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-2-scaled-e1789758786462-768x170.png 768w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-2-scaled-e1789758786462-1536x340.png 1536w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-2-scaled-e1789758786462-2048x454.png 2048w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-2-scaled-e1789758786462-640x142.png 640w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-2-scaled-e1789758786462-320x71.png 320w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-2-scaled-e1789758786462-600x133.png 600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Spin the wheel!<\/p>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-alpha-channel-opacity has-background is-style-wide\" style=\"background-color:#ed4848;color:#ed4848\"\/>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 id=\"h-snowflake\" class=\"wp-block-heading has-text-color has-link-color wp-elements-4034fa7acf9101f6469a8fdaec247fa6\" style=\"color:#ed4848\">SNOWFLAKE<\/h2>\n\n\n\n<h4 id=\"h-outside-near-the-front-entrance-tues-and-weds\" class=\"wp-block-heading has-eggplant-color has-text-color has-link-color wp-elements-8a4ee3ea7702b1be6244f54b4c073b45\">Outside &#8211; near the front entrance (Tues and Weds)<\/h4>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img decoding=\"async\" width=\"973\" height=\"275\" loading=\"lazy\" src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-11-e1789489666241.png\" alt=\"image-11-e1789489666241\" class=\"wp-image-1391\" style=\"width:263px;height:auto\" srcset=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-11-e1789489666241.png 973w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-11-e1789489666241-300x85.png 300w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-11-e1789489666241-768x217.png 768w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-11-e1789489666241-640x181.png 640w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-11-e1789489666241-320x90.png 320w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-11-e1789489666241-600x170.png 600w\" sizes=\"auto, (max-width: 973px) 100vw, 973px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Start and end your day at the Snowflake Airstream! Enjoy a treat and learn how to break down data silos, overcome complexity and maintain secure data collaboration across the advertising, media &amp; entertainment landscape. Tap into an open, interoperable ecosystem that personalizes audience experiences and maintains data governance and privacy.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-alpha-channel-opacity has-background is-style-wide\" style=\"background-color:#ed4848;color:#ed4848\"\/>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 id=\"h-xumo-food-truck\" class=\"wp-block-heading has-text-color has-link-color wp-elements-4d85cc86d0ef55885dea2db43d3b2a0c\" style=\"color:#ed4848\">XUMO FOOD TRUCK<\/h2>\n\n\n\n<h4 id=\"h-outside-near-the-front-entrance\" class=\"wp-block-heading has-eggplant-color has-text-color has-link-color wp-elements-3cd638f2bf2850ef972d93c8109eac89\">Outside &#8211; near the front entrance<\/h4>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img decoding=\"async\" width=\"1000\" height=\"263\" loading=\"lazy\" src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-12-e1789489631222.png\" alt=\"image-12-e1789489631222\" class=\"wp-image-1392\" style=\"aspect-ratio:3.8031794095382288;width:189px;height:auto\" srcset=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-12-e1789489631222.png 1000w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-12-e1789489631222-300x79.png 300w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-12-e1789489631222-768x202.png 768w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-12-e1789489631222-640x168.png 640w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-12-e1789489631222-320x84.png 320w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-12-e1789489631222-600x158.png 600w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Discover how Mirage helps brands save time, scale creative output and drive better ad performance with AI-generated UGC. Stop by our booth for a quick demo (and a treat!) and see how you can unlock higher-performing creative at scale.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-alpha-channel-opacity has-background is-style-wide\" style=\"background-color:#ed4848;color:#ed4848\"\/>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 id=\"h-vurvey\" class=\"wp-block-heading has-text-color has-link-color wp-elements-22f7f2f848fc2d72c5c45216f0212efb\" style=\"color:#ed4848\">VURVEY<\/h2>\n\n\n\n<h4 id=\"h-outside-near-the-front-entrance-0\" class=\"wp-block-heading has-eggplant-color has-text-color has-link-color wp-elements-ac34fec03640c4c8acd01f707cb1460f\">Outside &#8211; near the front entrance<\/h4>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img decoding=\"async\" width=\"1024\" height=\"203\" loading=\"lazy\" src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-13-1024x203-1.png\" alt=\"image-13-1024x203\" class=\"wp-image-1393\" style=\"aspect-ratio:5.051478369125428;width:281px;height:auto\" srcset=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-13-1024x203-1.png 1024w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-13-1024x203-1-300x59.png 300w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-13-1024x203-1-768x152.png 768w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-13-1024x203-1-640x127.png 640w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-13-1024x203-1-320x63.png 320w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-13-1024x203-1-600x119.png 600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-alpha-channel-opacity has-background is-style-wide\" style=\"background-color:#ed4848;color:#ed4848\"\/>\n<\/div>\n<\/div>\n\n\n\n<div class=\"aw-tabs__panel\" id=\"tabs-b2d3f9e2-5960-4f72-a2b3-929ab863222d--lounges-hubs\" data-pane-index=\"8\" role=\"tabpanel\">\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"has-medium-font-size wp-block-paragraph\">Our Lounges and Hubs offer a variety of options, from unique programming to a quiet spot to get some work done. All lounges and hubs are open to all attendees unless otherwise stated. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-alpha-channel-opacity has-background is-style-wide\" style=\"background-color:#ed4848;color:#ed4848\"\/>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 id=\"h-coworking-lounge\" class=\"wp-block-heading has-text-color has-link-color wp-elements-9ebc7cbc901d3e072c7888bcabfe9e99\" style=\"color:#ed4848\">COWORKING LOUNGE<\/h2>\n\n\n\n<h4 id=\"h-lower-level-2-amp-lower-level-1\" class=\"wp-block-heading has-eggplant-color has-text-color has-link-color wp-elements-52816b2c437cb55fc104db0055186b99\">Lower Level 2 &amp; Lower Level 1<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Looking for a place to get some work done? Find a spot in one of our Coworking Lounges to take a meeting, recharge and send a few emails in between sessions.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-alpha-channel-opacity has-background is-style-wide\" style=\"background-color:#ed4848;color:#ed4848\"\/>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 id=\"h-premium-lounge\" class=\"wp-block-heading has-text-color has-link-color wp-elements-4f372b6fe5fad68c83f99b49b251e055\" style=\"color:#ed4848\">PREMIUM LOUNGE<\/h2>\n\n\n\n<h4 id=\"h-lower-level-1-platinum-and-super-delegate-pass-holders-only\" class=\"wp-block-heading has-eggplant-color has-text-color has-link-color wp-elements-14ab3c69f5b051f8891a5b72596a2401\">Lower Level 1 \u2013 Platinum and Super Delegate Pass Holders Only<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">The Platinum Coworking Lounge is a quiet spot for Platinum and Super Delegate Pass holders to get work done between sessions.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-alpha-channel-opacity has-background is-style-wide\" style=\"background-color:#ed4848;color:#ed4848\"\/>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 id=\"h-meeting-hub\" class=\"wp-block-heading has-text-color has-link-color wp-elements-c9d82bd6cf5453a080c656321a374383\" style=\"color:#ed4848\">MEETING HUB<\/h2>\n\n\n\n<h4 id=\"h-lower-level-1\" class=\"wp-block-heading has-eggplant-color has-text-color has-link-color wp-elements-a1b9f02211a84e96f2b6d9a1b12ca23b\">Lower Level 1 <\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Come meet with PayPal and Ocient onsite in the Advertising Week Meeting Hub.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The Meeting Hub is reserved for select partners to meet with attendees. Set up private meetings with either sponsor, or just stop by to chat!<\/p>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-alpha-channel-opacity has-background is-style-wide\" style=\"background-color:#ed4848;color:#ed4848\"\/>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 id=\"h-fq-lounge\" class=\"wp-block-heading has-text-color has-link-color wp-elements-920aea86d1442fb33a36f85aa830ac4c\" style=\"color:#ed4848\">FQ LOUNGE<\/h2>\n\n\n\n<h4 id=\"h-lower-level-1-mon-tue-wed-only\" class=\"wp-block-heading has-eggplant-color has-text-color has-link-color wp-elements-282430e054dad68e14c8c72aaf144b3d\">Lower Level 1 \u2013 Mon, Tue, Wed Only<\/h4>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img decoding=\"async\" width=\"1024\" height=\"725\" loading=\"lazy\" src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/NY24-ID124866-the-female-quotient-color-logo-fqlogonewrosegoldblack-000800-1024x725-1.png\" alt=\"NY24-ID124866-the-female-quotient-color-logo-fqlogonewrosegoldblack-000800-1024x725\" class=\"wp-image-1394\" style=\"aspect-ratio:1.41163716721913;width:179px;height:auto\" srcset=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/NY24-ID124866-the-female-quotient-color-logo-fqlogonewrosegoldblack-000800-1024x725-1.png 1024w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/NY24-ID124866-the-female-quotient-color-logo-fqlogonewrosegoldblack-000800-1024x725-1-300x212.png 300w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/NY24-ID124866-the-female-quotient-color-logo-fqlogonewrosegoldblack-000800-1024x725-1-768x544.png 768w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/NY24-ID124866-the-female-quotient-color-logo-fqlogonewrosegoldblack-000800-1024x725-1-814x576.png 814w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/NY24-ID124866-the-female-quotient-color-logo-fqlogonewrosegoldblack-000800-1024x725-1-508x360.png 508w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/NY24-ID124866-the-female-quotient-color-logo-fqlogonewrosegoldblack-000800-1024x725-1-254x180.png 254w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/NY24-ID124866-the-female-quotient-color-logo-fqlogonewrosegoldblack-000800-1024x725-1-600x425.png 600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">FQ Lounge\u2122 @ Advertising Week: where leaders gather, ideas move, and relationships are made.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-alpha-channel-opacity has-background is-style-wide\" style=\"background-color:#ed4848;color:#ed4848\"\/>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 id=\"h-sounds-profitable\" class=\"wp-block-heading has-text-color has-link-color wp-elements-d8b981ffb09933340828c23759eb889d\" style=\"color:#ed4848\">SOUNDS PROFITABLE<\/h2>\n\n\n\n<h4 id=\"h-lower-level-1-mon-amp-tues\" class=\"wp-block-heading has-eggplant-color has-text-color has-link-color wp-elements-c381bb122c9d4f6d7915ad8f4e3b507b\">Lower Level 1 &#8211; Mon &amp; Tues<\/h4>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img decoding=\"async\" width=\"1024\" height=\"680\" loading=\"lazy\" src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-14-1024x680-1.png\" alt=\"image-14-1024x680\" class=\"wp-image-1395\" style=\"width:219px;height:auto\" srcset=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-14-1024x680-1.png 1024w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-14-1024x680-1-300x199.png 300w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-14-1024x680-1-768x510.png 768w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-14-1024x680-1-867x576.png 867w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-14-1024x680-1-542x360.png 542w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-14-1024x680-1-271x180.png 271w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-14-1024x680-1-600x398.png 600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Sounds Profitable is the Trade Association for the Podcast Industry. We are a collection of media properties \u2014 a newsletter, a podcast, and much more \u2014 that covers both strategic and tactical changes to the business of podcasting. We are committed to setting the course for the future of the audio business.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-alpha-channel-opacity has-background is-style-wide\" style=\"background-color:#ed4848;color:#ed4848\"\/>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 id=\"h-b2bmx-advertising-week\" class=\"wp-block-heading has-text-color has-link-color wp-elements-9e77471697ec44388bb62e6368b2678b\" style=\"color:#ed4848\">B2BMX @ ADVERTISING WEEK<\/h2>\n\n\n\n<h4 id=\"h-lower-level-1-thurs\" class=\"wp-block-heading has-eggplant-color has-text-color has-link-color wp-elements-6300c629f478c2a8490277121c9e0997\">Lower Level 1 &#8211; Thurs<\/h4>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img decoding=\"async\" width=\"1024\" height=\"290\" loading=\"lazy\" src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-18-1024x290-1.png\" alt=\"image-18-1024x290\" class=\"wp-image-1396\" style=\"aspect-ratio:3.5342465753424657;width:300px;height:auto\" srcset=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-18-1024x290-1.png 1024w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-18-1024x290-1-300x85.png 300w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-18-1024x290-1-768x218.png 768w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-18-1024x290-1-640x181.png 640w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-18-1024x290-1-320x91.png 320w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-18-1024x290-1-600x170.png 600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Come join B2B leaders &#8212; CMOs, founders, agencies, platforms and marketers \u2013 as they gather in the advertising capital to move budgets and big ideas forward. Don\u2019t miss the thought provoking sessions and conversations happening Thursday.&nbsp;<\/p>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-alpha-channel-opacity has-background is-style-wide\" style=\"background-color:#ed4848;color:#ed4848\"\/>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 id=\"h-marketing-society\" class=\"wp-block-heading has-text-color has-link-color wp-elements-a8daa7a8b351b705efc4dfa3c672d72d\" style=\"color:#ed4848\">MARKETING SOCIETY<\/h2>\n\n\n\n<h4 id=\"h-lower-level-1-weds\" class=\"wp-block-heading has-eggplant-color has-text-color has-link-color wp-elements-e7bd85c5c5c101756a743cc621536b8c\">Lower Level 1 &#8211; Weds<\/h4>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img decoding=\"async\" width=\"1024\" height=\"415\" loading=\"lazy\" src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-17-1024x415-1.png\" alt=\"image-17-1024x415\" class=\"wp-image-1397\" style=\"aspect-ratio:2.4676409185803756;width:257px;height:auto\" srcset=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-17-1024x415-1.png 1024w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-17-1024x415-1-300x122.png 300w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-17-1024x415-1-768x311.png 768w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-17-1024x415-1-640x259.png 640w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-17-1024x415-1-320x130.png 320w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-17-1024x415-1-600x243.png 600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-alpha-channel-opacity has-background is-style-wide\" style=\"background-color:#ed4848;color:#ed4848\"\/>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 id=\"h-the-creators-lounge-presented-by-meta\" class=\"wp-block-heading has-text-color has-link-color wp-elements-9b28d02af424136132cd17f15cb10ebc\" style=\"color:#ed4848\">THE CREATORS LOUNGE PRESENTED BY META<\/h2>\n\n\n\n<h4 id=\"h-second-level-creator-pass-holders\" class=\"wp-block-heading has-eggplant-color has-text-color has-link-color wp-elements-3a86173eba56fe33be7f24a061524afe\">Second Level &#8211; Creator pass holders<\/h4>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img decoding=\"async\" width=\"1024\" height=\"206\" loading=\"lazy\" src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/1024meta.png\" alt=\"1024meta\" class=\"wp-image-1398\" style=\"aspect-ratio:4.971858898137138;width:222px;height:auto\" srcset=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/1024meta.png 1024w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/1024meta-300x60.png 300w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/1024meta-768x155.png 768w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/1024meta-640x129.png 640w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/1024meta-320x64.png 320w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/1024meta-600x121.png 600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Step inside Meta\u2019s Creator Lounge at Advertising Week New York\u2014the premier destination where creativity connects, culture compounds and commerce scales. Designed with creators at the center, this dedicated space gives you direct access to hands-on product demos, interactive learning sessions and dedicated studios to capture content live on site. Connect directly with brands and peers, and experience how Meta empowers you to turn your influence into measurable business impact.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-alpha-channel-opacity has-background is-style-wide\" style=\"background-color:#ed4848;color:#ed4848\"\/>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 id=\"h-vip-and-speakers-lounge-presented-by-chase-media-solutions\" class=\"wp-block-heading has-text-color has-link-color wp-elements-1b5f6bb54161617ba04ddde780fda1b9\" style=\"color:#ed4848\">VIP AND SPEAKERS LOUNGE PRESENTED BY CHASE MEDIA SOLUTIONS<\/h2>\n\n\n\n<h4 id=\"h-second-level-speakers-speaker-guests-platinum-and-super-delegate-pass-holders\" class=\"wp-block-heading has-eggplant-color has-text-color has-link-color wp-elements-49b711c5d79c28f6052088a91b9de6ec\">Second Level &#8211; Speakers, Speaker Guests, Platinum and Super Delegate pass holders<\/h4>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img decoding=\"async\" width=\"1024\" height=\"302\" loading=\"lazy\" src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-15-1024x302-1.png\" alt=\"image-15-1024x302\" class=\"wp-image-1399\" style=\"aspect-ratio:3.394486970343414;width:234px;height:auto\" srcset=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-15-1024x302-1.png 1024w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-15-1024x302-1-300x88.png 300w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-15-1024x302-1-768x227.png 768w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-15-1024x302-1-640x189.png 640w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-15-1024x302-1-320x94.png 320w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/09\/image-15-1024x302-1-600x177.png 600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">The VIP Speakers Lounge, brought to you by Chase Media Solutions<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Chase Media Solutions welcomes speakers, VIP guests and their teams to a dedicated space designed for connection, collaboration and recharge throughout Advertising Week New York.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-alpha-channel-opacity has-background is-style-wide\" style=\"background-color:#ed4848;color:#ed4848\"\/>\n<\/div>\n<\/div>\n<\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"editor_notices":[],"footnotes":""},"class_list":["post-1355","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.0 (Yoast SEO v28.0) - 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