{"id":175,"date":"2026-07-13T11:12:07","date_gmt":"2026-07-13T11:12:07","guid":{"rendered":"https:\/\/advertisingweek.com\/awnewyork-2026\/?page_id=175"},"modified":"2026-07-29T05:44:03","modified_gmt":"2026-07-29T09:44:03","slug":"awnewyork-content-hub","status":"publish","type":"page","link":"https:\/\/advertisingweek.com\/awnewyork-2026\/awnewyork-content-hub\/","title":{"rendered":"AWNewYork Content Hub"},"content":{"rendered":"\t\t<div style=\"background-color: #cccccc;--hero-banner-bg-position: center\" class=\"hero-banner wp-block-advertising-week-hero-banner\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"hero-banner__bg-image\">\n\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"2120\" height=\"617\" src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/07\/widelondon.jpg\" class=\"hero-banner__img\" alt=\"widelondon\" \/>\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"hero-banner__content\">\n\t\t\t\t<div class=\"container hero-banner__inner hero-banner__inner--align-center\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h1 class=\"hero-banner__heading h3\">AWNEWYORK 2025 CONTENT HUB<\/h1>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"hero-banner__description\">Whether you\u2019re looking to deepen your expertise, discover emerging trends, or foster connections with peers and industry leaders, <br>the AWNewYork Content Hub is your go-to resource for staying ahead in the world of advertising and marketing.<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\n\n\t\t<div\n\t\tclass=\"aw-dcg-block wp-block-advertising-week-dynamic-content-grid\"\t\t>\n\t\t\t<div class=\"aw-dcg__surface\" style=\"\">\n\t\t\t\t<div class=\"aw-dcg container\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-dcg__header\" style=\"\">\n\t\t\t\t\t\t\t<h2 class=\"aw-dcg__title aw-dcg__title--has-separator h3\" style=\"\">\n\t\t\t\t\t\t\t\tPARTNER CONTENT\t\t\t\t\t\t\t<\/h2>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-dcg__grid aw-dcg__grid--3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<article class=\"aw-dcg__card\">\n\t\t\t\t\t\t\t\t\t<a class=\"aw-dcg__card-link\" href=\"https:\/\/advertisingweek.com\/aw360\/news\/building-trust-and-protecting-integrity-in-advertising-after-ai\/9653\/\" style=\"\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"aw-dcg__media\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"768\" height=\"432\" src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2025\/10\/169hero-768x432.jpg\" class=\"aw-dcg__image wp-post-image\" alt=\"\" loading=\"lazy\" decoding=\"async\" srcset=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2025\/10\/169hero-768x432.jpg 768w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2025\/10\/169hero-300x169.jpg 300w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2025\/10\/169hero-1024x576.jpg 1024w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2025\/10\/169hero-1536x864.jpg 1536w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2025\/10\/169hero.jpg 1600w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t\t\t\t<span class=\"aw-dcg__image-overlay\" aria-hidden=\"true\"><\/span>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<div class=\"aw-dcg__body\">\n\t\t\t\t\t\t\t\t\t\t\t<h4 class=\"aw-dcg__post-title h5\" style=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\tBuilding Trust and Protecting Integrity in Advertising After AI\t\t\t\t\t\t\t\t\t\t\t<\/h4>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"aw-dcg__excerpt\" style=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t\tJamie Maw, Business Director at Advertising Week, led a round table discussion on transparency and authenticity in digital advertising presented by SonicOrigin.\t\t\t\t\t\t\t\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<article class=\"aw-dcg__card\">\n\t\t\t\t\t\t\t\t\t<a class=\"aw-dcg__card-link\" href=\"https:\/\/advertisingweek.com\/aw360\/news\/multimodal-ai-the-future-of-high-performance-ad-targeting\/9499\/\" style=\"\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"aw-dcg__media\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"768\" height=\"432\" src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2025\/10\/dstil-768x432.png\" class=\"aw-dcg__image wp-post-image\" alt=\"\" loading=\"lazy\" decoding=\"async\" srcset=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2025\/10\/dstil-768x432.png 768w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2025\/10\/dstil-300x169.png 300w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2025\/10\/dstil-1024x576.png 1024w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2025\/10\/dstil-1536x864.png 1536w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2025\/10\/dstil.png 1600w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t\t\t\t<span class=\"aw-dcg__image-overlay\" aria-hidden=\"true\"><\/span>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<div class=\"aw-dcg__body\">\n\t\t\t\t\t\t\t\t\t\t\t<h4 class=\"aw-dcg__post-title h5\" style=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\tMultimodal AI: The Future of High-Performance Ad Targeting\t\t\t\t\t\t\t\t\t\t\t<\/h4>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"aw-dcg__excerpt\" style=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t\tThe next era of targeting belongs to AI systems that see the whole picture \u2014 and to the leaders who know how to orchestrate them.\t\t\t\t\t\t\t\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<article class=\"aw-dcg__card\">\n\t\t\t\t\t\t\t\t\t<a class=\"aw-dcg__card-link\" href=\"https:\/\/advertisingweek.com\/aw360\/news\/precision-at-scale-unlocking-the-future-of-customer-connection\/9508\/\" style=\"\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"aw-dcg__media\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-dcg__media-icon\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<svg version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" x=\"0px\" y=\"0px\" viewBox=\"0 0 10 11.5\" enable-background:\"new=\"\" 0=\"\" 10=\"\" 11.5\"=\"\" xml:space=\"preserve\" class=\"thb-video-icon\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<path d=\"M0.5,11.4c-0.1,0-0.2,0-0.2-0.1C0.1,11.2,0,11.1,0,10.9V0.5c0-0.2,0.1-0.3,0.2-0.4C0.4,0,0.6,0,0.8,0.1l9,5.2\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tC9.9,5.4,10,5.5,10,5.7S9.9,6,9.8,6.1l-9,5.2C0.7,11.4,0.6,11.4,0.5,11.4z M1,1.4V10l7.5-4.3L1,1.4z\"><\/path>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/svg>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"768\" height=\"432\" src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2025\/10\/patscale-768x432.png\" class=\"aw-dcg__image wp-post-image\" alt=\"\" loading=\"lazy\" decoding=\"async\" srcset=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2025\/10\/patscale-768x432.png 768w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2025\/10\/patscale-300x169.png 300w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2025\/10\/patscale-1024x576.png 1024w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2025\/10\/patscale-1536x864.png 1536w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2025\/10\/patscale.png 1600w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t\t\t\t<span class=\"aw-dcg__image-overlay\" aria-hidden=\"true\"><\/span>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<div class=\"aw-dcg__body\">\n\t\t\t\t\t\t\t\t\t\t\t<h4 class=\"aw-dcg__post-title h5\" style=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\tPrecision at Scale: Unlocking the Future of Customer Connection\t\t\t\t\t\t\t\t\t\t\t<\/h4>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"aw-dcg__excerpt\" style=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t\tAt Advertising Week New York, MasterCard announced the launch of its new Commerce Media Network, positioning the company at the forefront of a rapidly evolving marketing landscape where commerce, data, and digital media converge.\t\t\t\t\t\t\t\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<article class=\"aw-dcg__card\">\n\t\t\t\t\t\t\t\t\t<a class=\"aw-dcg__card-link\" href=\"https:\/\/advertisingweek.com\/aw360\/news\/the-programmatic-unlock-capturing-the-next-wave-of-commerce-media-demand\/9492\/\" style=\"\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"aw-dcg__media\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-dcg__media-icon\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<svg version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" x=\"0px\" y=\"0px\" viewBox=\"0 0 10 11.5\" enable-background:\"new=\"\" 0=\"\" 10=\"\" 11.5\"=\"\" xml:space=\"preserve\" class=\"thb-video-icon\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<path d=\"M0.5,11.4c-0.1,0-0.2,0-0.2-0.1C0.1,11.2,0,11.1,0,10.9V0.5c0-0.2,0.1-0.3,0.2-0.4C0.4,0,0.6,0,0.8,0.1l9,5.2\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tC9.9,5.4,10,5.5,10,5.7S9.9,6,9.8,6.1l-9,5.2C0.7,11.4,0.6,11.4,0.5,11.4z M1,1.4V10l7.5-4.3L1,1.4z\"><\/path>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/svg>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"768\" height=\"432\" src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2025\/10\/Koddi-2-The-Programmatic-Unlock-Capturing-the-Next-Wave-of-Commerce-Media-Demand-768x432.png\" class=\"aw-dcg__image wp-post-image\" alt=\"\" loading=\"lazy\" decoding=\"async\" srcset=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2025\/10\/Koddi-2-The-Programmatic-Unlock-Capturing-the-Next-Wave-of-Commerce-Media-Demand-768x432.png 768w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2025\/10\/Koddi-2-The-Programmatic-Unlock-Capturing-the-Next-Wave-of-Commerce-Media-Demand-300x169.png 300w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2025\/10\/Koddi-2-The-Programmatic-Unlock-Capturing-the-Next-Wave-of-Commerce-Media-Demand-1024x576.png 1024w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2025\/10\/Koddi-2-The-Programmatic-Unlock-Capturing-the-Next-Wave-of-Commerce-Media-Demand-1536x864.png 1536w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2025\/10\/Koddi-2-The-Programmatic-Unlock-Capturing-the-Next-Wave-of-Commerce-Media-Demand.png 1600w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t\t\t\t<span class=\"aw-dcg__image-overlay\" aria-hidden=\"true\"><\/span>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<div class=\"aw-dcg__body\">\n\t\t\t\t\t\t\t\t\t\t\t<h4 class=\"aw-dcg__post-title h5\" style=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\tThe Programmatic Unlock: Capturing the Next Wave of Commerce Media Demand\t\t\t\t\t\t\t\t\t\t\t<\/h4>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"aw-dcg__excerpt\" style=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t\tIn a panel presented by Koddi, Kathryn Lundstrom, Commerce and Sustainability Editor at AdWeek, led a discussion on the integration of programmatic retail media.\t\t\t\t\t\t\t\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<article class=\"aw-dcg__card\">\n\t\t\t\t\t\t\t\t\t<a class=\"aw-dcg__card-link\" href=\"https:\/\/advertisingweek.com\/aw360\/news\/culture-cant-be-bought-but-it-can-be-partnered-with\/9486\/\" style=\"\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"aw-dcg__media\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-dcg__media-icon\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<svg version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" x=\"0px\" y=\"0px\" viewBox=\"0 0 10 11.5\" enable-background:\"new=\"\" 0=\"\" 10=\"\" 11.5\"=\"\" xml:space=\"preserve\" class=\"thb-video-icon\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<path d=\"M0.5,11.4c-0.1,0-0.2,0-0.2-0.1C0.1,11.2,0,11.1,0,10.9V0.5c0-0.2,0.1-0.3,0.2-0.4C0.4,0,0.6,0,0.8,0.1l9,5.2\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tC9.9,5.4,10,5.5,10,5.7S9.9,6,9.8,6.1l-9,5.2C0.7,11.4,0.6,11.4,0.5,11.4z M1,1.4V10l7.5-4.3L1,1.4z\"><\/path>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/svg>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"768\" height=\"432\" src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2025\/10\/Soundcloud-Culture-Cant-Be-Bought\u2014But-It-Can-Be-Partnered-With-768x432.png\" class=\"aw-dcg__image wp-post-image\" alt=\"\" loading=\"lazy\" decoding=\"async\" srcset=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2025\/10\/Soundcloud-Culture-Cant-Be-Bought\u2014But-It-Can-Be-Partnered-With-768x432.png 768w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2025\/10\/Soundcloud-Culture-Cant-Be-Bought\u2014But-It-Can-Be-Partnered-With-300x169.png 300w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2025\/10\/Soundcloud-Culture-Cant-Be-Bought\u2014But-It-Can-Be-Partnered-With-1024x576.png 1024w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2025\/10\/Soundcloud-Culture-Cant-Be-Bought\u2014But-It-Can-Be-Partnered-With-1536x864.png 1536w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2025\/10\/Soundcloud-Culture-Cant-Be-Bought\u2014But-It-Can-Be-Partnered-With.png 1600w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t\t\t\t<span class=\"aw-dcg__image-overlay\" aria-hidden=\"true\"><\/span>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<div class=\"aw-dcg__body\">\n\t\t\t\t\t\t\t\t\t\t\t<h4 class=\"aw-dcg__post-title h5\" style=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\tCulture Can\u2019t Be Bought\u2014But It Can Be Partnered With\t\t\t\t\t\t\t\t\t\t\t<\/h4>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"aw-dcg__excerpt\" style=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t\tDion Baez, VP Music Marketing at SoundCloud, sat down with artist Honey Bxby to discuss the intersection of culture and brand.\t\t\t\t\t\t\t\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<article class=\"aw-dcg__card\">\n\t\t\t\t\t\t\t\t\t<a class=\"aw-dcg__card-link\" href=\"https:\/\/advertisingweek.com\/aw360\/news\/less-a-more-i-how-media-companies-win-by-activating-what-they-already-have\/9406\/\" style=\"\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"aw-dcg__media\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"768\" height=\"432\" src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2025\/10\/Akkio-Less-A-More-I-Accelerating-Media-Through-Data-Expertise-768x432.png\" class=\"aw-dcg__image wp-post-image\" alt=\"\" loading=\"lazy\" decoding=\"async\" srcset=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2025\/10\/Akkio-Less-A-More-I-Accelerating-Media-Through-Data-Expertise-768x432.png 768w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2025\/10\/Akkio-Less-A-More-I-Accelerating-Media-Through-Data-Expertise-300x169.png 300w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2025\/10\/Akkio-Less-A-More-I-Accelerating-Media-Through-Data-Expertise-1024x576.png 1024w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2025\/10\/Akkio-Less-A-More-I-Accelerating-Media-Through-Data-Expertise-1536x864.png 1536w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2025\/10\/Akkio-Less-A-More-I-Accelerating-Media-Through-Data-Expertise.png 1600w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t\t\t\t<span class=\"aw-dcg__image-overlay\" aria-hidden=\"true\"><\/span>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<div class=\"aw-dcg__body\">\n\t\t\t\t\t\t\t\t\t\t\t<h4 class=\"aw-dcg__post-title h5\" style=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\tLess A, More I: How Media Companies Win By Activating What They Already Have\t\t\t\t\t\t\t\t\t\t\t<\/h4>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"aw-dcg__excerpt\" style=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t\tAt Advertising Week, the message from the room was clear: people are done with promises. They want results.\t\t\t\t\t\t\t\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<article class=\"aw-dcg__card\">\n\t\t\t\t\t\t\t\t\t<a class=\"aw-dcg__card-link\" href=\"https:\/\/advertisingweek.com\/aw360\/news\/all-commerce-media-cross-vertical-insights-and-playbooks-for-growth\/9454\/\" style=\"\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"aw-dcg__media\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-dcg__media-icon\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<svg version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" x=\"0px\" y=\"0px\" viewBox=\"0 0 10 11.5\" enable-background:\"new=\"\" 0=\"\" 10=\"\" 11.5\"=\"\" xml:space=\"preserve\" class=\"thb-video-icon\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<path d=\"M0.5,11.4c-0.1,0-0.2,0-0.2-0.1C0.1,11.2,0,11.1,0,10.9V0.5c0-0.2,0.1-0.3,0.2-0.4C0.4,0,0.6,0,0.8,0.1l9,5.2\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tC9.9,5.4,10,5.5,10,5.7S9.9,6,9.8,6.1l-9,5.2C0.7,11.4,0.6,11.4,0.5,11.4z M1,1.4V10l7.5-4.3L1,1.4z\"><\/path>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/svg>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"768\" height=\"432\" src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2025\/10\/Koddi-All-Commerce-Media-Cross-Vertical-Insights-and-Playbooks-for-Growth-768x432.png\" class=\"aw-dcg__image wp-post-image\" alt=\"\" loading=\"lazy\" decoding=\"async\" srcset=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2025\/10\/Koddi-All-Commerce-Media-Cross-Vertical-Insights-and-Playbooks-for-Growth-768x432.png 768w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2025\/10\/Koddi-All-Commerce-Media-Cross-Vertical-Insights-and-Playbooks-for-Growth-300x169.png 300w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2025\/10\/Koddi-All-Commerce-Media-Cross-Vertical-Insights-and-Playbooks-for-Growth-1024x576.png 1024w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2025\/10\/Koddi-All-Commerce-Media-Cross-Vertical-Insights-and-Playbooks-for-Growth-1536x864.png 1536w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2025\/10\/Koddi-All-Commerce-Media-Cross-Vertical-Insights-and-Playbooks-for-Growth.png 1600w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t\t\t\t<span class=\"aw-dcg__image-overlay\" aria-hidden=\"true\"><\/span>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<div class=\"aw-dcg__body\">\n\t\t\t\t\t\t\t\t\t\t\t<h4 class=\"aw-dcg__post-title h5\" style=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\tAll Commerce Media: Cross-Vertical Insights and Playbooks for Growth\t\t\t\t\t\t\t\t\t\t\t<\/h4>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"aw-dcg__excerpt\" style=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t\tNicholas Ward, the President of Koddi, spoke with Nikhil Lai, Senior Analyst at Forrester, about their recent work on running commerce media surveys.\t\t\t\t\t\t\t\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<article class=\"aw-dcg__card\">\n\t\t\t\t\t\t\t\t\t<a class=\"aw-dcg__card-link\" href=\"https:\/\/advertisingweek.com\/aw360\/news\/ai-gets-real-dentsu-canvas-worldwides-outcomes-playbook\/9448\/\" style=\"\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"aw-dcg__media\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-dcg__media-icon\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<svg version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" x=\"0px\" y=\"0px\" viewBox=\"0 0 10 11.5\" enable-background:\"new=\"\" 0=\"\" 10=\"\" 11.5\"=\"\" xml:space=\"preserve\" class=\"thb-video-icon\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<path d=\"M0.5,11.4c-0.1,0-0.2,0-0.2-0.1C0.1,11.2,0,11.1,0,10.9V0.5c0-0.2,0.1-0.3,0.2-0.4C0.4,0,0.6,0,0.8,0.1l9,5.2\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tC9.9,5.4,10,5.5,10,5.7S9.9,6,9.8,6.1l-9,5.2C0.7,11.4,0.6,11.4,0.5,11.4z M1,1.4V10l7.5-4.3L1,1.4z\"><\/path>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/svg>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"768\" height=\"432\" src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2025\/10\/Chalice-AI-Gets-Real-Dentsu-Canvas-Worldwides-Outcomes-Playbook-768x432.png\" class=\"aw-dcg__image wp-post-image\" alt=\"\" loading=\"lazy\" decoding=\"async\" srcset=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2025\/10\/Chalice-AI-Gets-Real-Dentsu-Canvas-Worldwides-Outcomes-Playbook-768x432.png 768w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2025\/10\/Chalice-AI-Gets-Real-Dentsu-Canvas-Worldwides-Outcomes-Playbook-300x169.png 300w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2025\/10\/Chalice-AI-Gets-Real-Dentsu-Canvas-Worldwides-Outcomes-Playbook-1024x576.png 1024w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2025\/10\/Chalice-AI-Gets-Real-Dentsu-Canvas-Worldwides-Outcomes-Playbook-1536x864.png 1536w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2025\/10\/Chalice-AI-Gets-Real-Dentsu-Canvas-Worldwides-Outcomes-Playbook.png 1600w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t\t\t\t<span class=\"aw-dcg__image-overlay\" aria-hidden=\"true\"><\/span>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<div class=\"aw-dcg__body\">\n\t\t\t\t\t\t\t\t\t\t\t<h4 class=\"aw-dcg__post-title h5\" style=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\tAI Gets Real: Dentsu &#038; Canvas Worldwide&#8217;s Outcomes Playbook\t\t\t\t\t\t\t\t\t\t\t<\/h4>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"aw-dcg__excerpt\" style=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t\tIn a panel presented by Chalice AI, brand leaders discuss the practical applications of AI in advertising.\t\t\t\t\t\t\t\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<article class=\"aw-dcg__card\">\n\t\t\t\t\t\t\t\t\t<a class=\"aw-dcg__card-link\" href=\"https:\/\/advertisingweek.com\/aw360\/news\/the-in-house-advantage-how-chime-bypassed-traditional-tv-buys-to-scale-smarter\/9438\/\" style=\"\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"aw-dcg__media\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-dcg__media-icon\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<svg version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" x=\"0px\" y=\"0px\" viewBox=\"0 0 10 11.5\" enable-background:\"new=\"\" 0=\"\" 10=\"\" 11.5\"=\"\" xml:space=\"preserve\" class=\"thb-video-icon\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<path d=\"M0.5,11.4c-0.1,0-0.2,0-0.2-0.1C0.1,11.2,0,11.1,0,10.9V0.5c0-0.2,0.1-0.3,0.2-0.4C0.4,0,0.6,0,0.8,0.1l9,5.2\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tC9.9,5.4,10,5.5,10,5.7S9.9,6,9.8,6.1l-9,5.2C0.7,11.4,0.6,11.4,0.5,11.4z M1,1.4V10l7.5-4.3L1,1.4z\"><\/path>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/svg>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"768\" height=\"432\" src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2025\/10\/Tatari-The-In-House-Advantage-How-Chime-Bypassed-Traditional-TV-Buys-to-Scale-Smarter-768x432.png\" class=\"aw-dcg__image wp-post-image\" alt=\"\" loading=\"lazy\" decoding=\"async\" srcset=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2025\/10\/Tatari-The-In-House-Advantage-How-Chime-Bypassed-Traditional-TV-Buys-to-Scale-Smarter-768x432.png 768w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2025\/10\/Tatari-The-In-House-Advantage-How-Chime-Bypassed-Traditional-TV-Buys-to-Scale-Smarter-300x169.png 300w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2025\/10\/Tatari-The-In-House-Advantage-How-Chime-Bypassed-Traditional-TV-Buys-to-Scale-Smarter-1024x576.png 1024w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2025\/10\/Tatari-The-In-House-Advantage-How-Chime-Bypassed-Traditional-TV-Buys-to-Scale-Smarter-1536x864.png 1536w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2025\/10\/Tatari-The-In-House-Advantage-How-Chime-Bypassed-Traditional-TV-Buys-to-Scale-Smarter.png 1600w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t\t\t\t<span class=\"aw-dcg__image-overlay\" aria-hidden=\"true\"><\/span>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<div class=\"aw-dcg__body\">\n\t\t\t\t\t\t\t\t\t\t\t<h4 class=\"aw-dcg__post-title h5\" style=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\tThe In-House Advantage: How Chime Bypassed Traditional TV Buys to Scale Smarter\t\t\t\t\t\t\t\t\t\t\t<\/h4>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"aw-dcg__excerpt\" style=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t\tAndy Schonfeld, CRO at Tatari led a fireside chat with Nick Fairbairn, VP of growth marketing at Chime.\u00a0\t\t\t\t\t\t\t\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<article class=\"aw-dcg__card\">\n\t\t\t\t\t\t\t\t\t<a class=\"aw-dcg__card-link\" href=\"https:\/\/advertisingweek.com\/aw360\/news\/fandom-to-effectiveness-how-passion-drives-performance\/9430\/\" style=\"\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"aw-dcg__media\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-dcg__media-icon\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<svg version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" x=\"0px\" y=\"0px\" viewBox=\"0 0 10 11.5\" enable-background:\"new=\"\" 0=\"\" 10=\"\" 11.5\"=\"\" xml:space=\"preserve\" class=\"thb-video-icon\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<path d=\"M0.5,11.4c-0.1,0-0.2,0-0.2-0.1C0.1,11.2,0,11.1,0,10.9V0.5c0-0.2,0.1-0.3,0.2-0.4C0.4,0,0.6,0,0.8,0.1l9,5.2\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tC9.9,5.4,10,5.5,10,5.7S9.9,6,9.8,6.1l-9,5.2C0.7,11.4,0.6,11.4,0.5,11.4z M1,1.4V10l7.5-4.3L1,1.4z\"><\/path>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/svg>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"768\" height=\"432\" src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2025\/10\/Spotify-Fandom-to-Effectiveness-How-Passion-Drives-Performance-768x432.png\" class=\"aw-dcg__image wp-post-image\" alt=\"\" loading=\"lazy\" decoding=\"async\" srcset=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2025\/10\/Spotify-Fandom-to-Effectiveness-How-Passion-Drives-Performance-768x432.png 768w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2025\/10\/Spotify-Fandom-to-Effectiveness-How-Passion-Drives-Performance-300x169.png 300w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2025\/10\/Spotify-Fandom-to-Effectiveness-How-Passion-Drives-Performance-1024x576.png 1024w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2025\/10\/Spotify-Fandom-to-Effectiveness-How-Passion-Drives-Performance-1536x864.png 1536w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2025\/10\/Spotify-Fandom-to-Effectiveness-How-Passion-Drives-Performance.png 1600w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t\t\t\t<span class=\"aw-dcg__image-overlay\" aria-hidden=\"true\"><\/span>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<div class=\"aw-dcg__body\">\n\t\t\t\t\t\t\t\t\t\t\t<h4 class=\"aw-dcg__post-title h5\" style=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\tFandom to Effectiveness: How Passion Drives Performance\t\t\t\t\t\t\t\t\t\t\t<\/h4>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"aw-dcg__excerpt\" style=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t\tJenny Haggard, Head of Global Thought Leadership at Spotify, led a panel on the power of fandoms in the advertising and marketing realm.\t\t\t\t\t\t\t\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<article class=\"aw-dcg__card\">\n\t\t\t\t\t\t\t\t\t<a class=\"aw-dcg__card-link\" href=\"https:\/\/advertisingweek.com\/aw360\/news\/if-everything-is-shoppable-become-unstoppable-brand-and-commerce-that-converts\/9423\/\" style=\"\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"aw-dcg__media\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-dcg__media-icon\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<svg version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" x=\"0px\" y=\"0px\" viewBox=\"0 0 10 11.5\" enable-background:\"new=\"\" 0=\"\" 10=\"\" 11.5\"=\"\" xml:space=\"preserve\" class=\"thb-video-icon\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<path d=\"M0.5,11.4c-0.1,0-0.2,0-0.2-0.1C0.1,11.2,0,11.1,0,10.9V0.5c0-0.2,0.1-0.3,0.2-0.4C0.4,0,0.6,0,0.8,0.1l9,5.2\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tC9.9,5.4,10,5.5,10,5.7S9.9,6,9.8,6.1l-9,5.2C0.7,11.4,0.6,11.4,0.5,11.4z M1,1.4V10l7.5-4.3L1,1.4z\"><\/path>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/svg>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"768\" height=\"432\" src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2025\/10\/AMP-If-Everything-Is-Shoppable-Become-Unstoppable-Brand-and-Commerce-That-Converts-768x432.png\" class=\"aw-dcg__image wp-post-image\" alt=\"\" loading=\"lazy\" decoding=\"async\" srcset=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2025\/10\/AMP-If-Everything-Is-Shoppable-Become-Unstoppable-Brand-and-Commerce-That-Converts-768x432.png 768w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2025\/10\/AMP-If-Everything-Is-Shoppable-Become-Unstoppable-Brand-and-Commerce-That-Converts-300x169.png 300w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2025\/10\/AMP-If-Everything-Is-Shoppable-Become-Unstoppable-Brand-and-Commerce-That-Converts-1024x576.png 1024w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2025\/10\/AMP-If-Everything-Is-Shoppable-Become-Unstoppable-Brand-and-Commerce-That-Converts-1536x864.png 1536w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2025\/10\/AMP-If-Everything-Is-Shoppable-Become-Unstoppable-Brand-and-Commerce-That-Converts.png 1600w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t\t\t\t<span class=\"aw-dcg__image-overlay\" aria-hidden=\"true\"><\/span>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<div class=\"aw-dcg__body\">\n\t\t\t\t\t\t\t\t\t\t\t<h4 class=\"aw-dcg__post-title h5\" style=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\tIf Everything Is Shoppable, Become Unstoppable: Brand and Commerce That Converts\t\t\t\t\t\t\t\t\t\t\t<\/h4>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"aw-dcg__excerpt\" style=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t\tChristi Geary, Head of AMP Agency (Advantage Marketing Partners), led a fast-paced discussion on thriving in today\u2019s shoppable world\u2014where brand love meets buyer behavior.\t\t\t\t\t\t\t\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<article class=\"aw-dcg__card\">\n\t\t\t\t\t\t\t\t\t<a class=\"aw-dcg__card-link\" href=\"https:\/\/advertisingweek.com\/aw360\/news\/creative-that-lasts-making-the-most-of-every-impression\/9416\/\" style=\"\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"aw-dcg__media\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-dcg__media-icon\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<svg version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" x=\"0px\" y=\"0px\" viewBox=\"0 0 10 11.5\" enable-background:\"new=\"\" 0=\"\" 10=\"\" 11.5\"=\"\" xml:space=\"preserve\" class=\"thb-video-icon\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<path d=\"M0.5,11.4c-0.1,0-0.2,0-0.2-0.1C0.1,11.2,0,11.1,0,10.9V0.5c0-0.2,0.1-0.3,0.2-0.4C0.4,0,0.6,0,0.8,0.1l9,5.2\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tC9.9,5.4,10,5.5,10,5.7S9.9,6,9.8,6.1l-9,5.2C0.7,11.4,0.6,11.4,0.5,11.4z M1,1.4V10l7.5-4.3L1,1.4z\"><\/path>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/svg>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"768\" height=\"432\" src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2025\/10\/Marketcast-Creative-that-Lasts-Making-the-Most-of-Every-Impression-768x432.png\" class=\"aw-dcg__image wp-post-image\" alt=\"\" loading=\"lazy\" decoding=\"async\" srcset=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2025\/10\/Marketcast-Creative-that-Lasts-Making-the-Most-of-Every-Impression-768x432.png 768w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2025\/10\/Marketcast-Creative-that-Lasts-Making-the-Most-of-Every-Impression-300x169.png 300w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2025\/10\/Marketcast-Creative-that-Lasts-Making-the-Most-of-Every-Impression-1024x576.png 1024w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2025\/10\/Marketcast-Creative-that-Lasts-Making-the-Most-of-Every-Impression-1536x864.png 1536w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2025\/10\/Marketcast-Creative-that-Lasts-Making-the-Most-of-Every-Impression.png 1600w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t\t\t\t<span class=\"aw-dcg__image-overlay\" aria-hidden=\"true\"><\/span>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<div class=\"aw-dcg__body\">\n\t\t\t\t\t\t\t\t\t\t\t<h4 class=\"aw-dcg__post-title h5\" style=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\tCreative that Lasts: Making the Most of Every Impression\t\t\t\t\t\t\t\t\t\t\t<\/h4>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"aw-dcg__excerpt\" style=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t\tTina DeSarno, Chief IA Officer at MarketCast, kicked off the panel by setting the scene and describing the current issues marketers face.\u00a0\t\t\t\t\t\t\t\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<article class=\"aw-dcg__card\">\n\t\t\t\t\t\t\t\t\t<a class=\"aw-dcg__card-link\" href=\"https:\/\/advertisingweek.com\/aw360\/news\/empowering-small-businesses-through-smarter-advertising\/9409\/\" style=\"\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"aw-dcg__media\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-dcg__media-icon\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<svg version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" x=\"0px\" y=\"0px\" viewBox=\"0 0 10 11.5\" enable-background:\"new=\"\" 0=\"\" 10=\"\" 11.5\"=\"\" xml:space=\"preserve\" class=\"thb-video-icon\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<path d=\"M0.5,11.4c-0.1,0-0.2,0-0.2-0.1C0.1,11.2,0,11.1,0,10.9V0.5c0-0.2,0.1-0.3,0.2-0.4C0.4,0,0.6,0,0.8,0.1l9,5.2\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tC9.9,5.4,10,5.5,10,5.7S9.9,6,9.8,6.1l-9,5.2C0.7,11.4,0.6,11.4,0.5,11.4z M1,1.4V10l7.5-4.3L1,1.4z\"><\/path>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/svg>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"768\" height=\"432\" src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2025\/10\/PayPal-Empowering-Small-Businesses-Through-Smarter-Advertising-768x432.png\" class=\"aw-dcg__image wp-post-image\" alt=\"\" loading=\"lazy\" decoding=\"async\" srcset=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2025\/10\/PayPal-Empowering-Small-Businesses-Through-Smarter-Advertising-768x432.png 768w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2025\/10\/PayPal-Empowering-Small-Businesses-Through-Smarter-Advertising-300x169.png 300w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2025\/10\/PayPal-Empowering-Small-Businesses-Through-Smarter-Advertising-1024x576.png 1024w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2025\/10\/PayPal-Empowering-Small-Businesses-Through-Smarter-Advertising-1536x864.png 1536w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2025\/10\/PayPal-Empowering-Small-Businesses-Through-Smarter-Advertising.png 1600w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t\t\t\t<span class=\"aw-dcg__image-overlay\" aria-hidden=\"true\"><\/span>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<div class=\"aw-dcg__body\">\n\t\t\t\t\t\t\t\t\t\t\t<h4 class=\"aw-dcg__post-title h5\" style=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\tEmpowering Small Businesses Through Smarter Advertising\t\t\t\t\t\t\t\t\t\t\t<\/h4>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"aw-dcg__excerpt\" style=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t\tLauren Johnson, Deputy Editor of Retail Media and Commerce of Adweek, led a panel on how PayPal is working to uplift small businesses.\u00a0\t\t\t\t\t\t\t\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\n\n\t\t<div \n\t\tclass=\"aw-content-slider-block wp-block-advertising-week-content-slider\"\t\t>\n\t\t\t<div class=\"aw-content-slider aw-content-slider--layout-2 aw-content-slider--edge-peek\" data-aw-slider-config=\"{&quot;autoplay&quot;:true,&quot;autoplaySpeed&quot;:4000,&quot;dots&quot;:false,&quot;arrows&quot;:true,&quot;slidesToShow&quot;:3,&quot;slidesToScroll&quot;:1}\">\n\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__header aw-content-slider__header--align-left\">\n\t\t\t\t\t\t<div class=\"container\">\n\t\t\t\t\t\t\t<h2 class=\"aw-content-slider__title aw-content-slider__title--has-separator h3\" style=\"\">PODCASTS FROM AWNEWYORK 2025<\/h2>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__viewport\">\n\t\t\t\t\t\t<div class=\"aw-content-slider__track\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__slide\">\n\t\t\t\t\t\t\t\t\t<article class=\"aw-content-slider__card-wrap\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"aw-content-slider__card aw-content-slider__card--layout-2\" href=\"https:\/\/advertisingweek.com\/aw360\/news\/from-fragmentation-to-scale-unlocking-travel-data-for-smarter-commerce-media\/11617\/\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"screen-reader-text\">From Fragmentation to Scale: Unlocking Travel Data for Smarter Commerce Media<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__layout2-visual\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2026\/04\/steverowbotham-1024x576.jpg\" alt=\"\" class=\"aw-content-slider__image aw-content-slider__layout2-image\" loading=\"lazy\" decoding=\"async\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<p class=\"aw-content-slider__layout2-caption h5\">From Fragmentation to Scale: Unlocking Travel Data for Smarter Commerce Media<\/p>\n\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__slide\">\n\t\t\t\t\t\t\t\t\t<article class=\"aw-content-slider__card-wrap\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"aw-content-slider__card aw-content-slider__card--layout-2\" href=\"https:\/\/advertisingweek.com\/aw360\/news\/funny-business-how-brands-are-winning-with-humor\/11559\/\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"screen-reader-text\">Funny Business: How Brands Are Winning With Humor<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__layout2-visual\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2026\/04\/fergusmccallum-1024x576.jpg\" alt=\"\" class=\"aw-content-slider__image aw-content-slider__layout2-image\" loading=\"lazy\" decoding=\"async\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<p class=\"aw-content-slider__layout2-caption h5\">Funny Business: How Brands Are Winning With Humor<\/p>\n\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__slide\">\n\t\t\t\t\t\t\t\t\t<article class=\"aw-content-slider__card-wrap\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"aw-content-slider__card aw-content-slider__card--layout-2\" href=\"https:\/\/advertisingweek.com\/aw360\/news\/finding-the-point-why-clarity-beats-campaigns-every-time\/11562\/\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"screen-reader-text\">Finding the Point: Why Clarity Beats Campaigns Every Time<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__layout2-visual\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2026\/04\/TomEvans_BigSmall-1024x576.jpg\" alt=\"\" class=\"aw-content-slider__image aw-content-slider__layout2-image\" loading=\"lazy\" decoding=\"async\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<p class=\"aw-content-slider__layout2-caption h5\">Finding the Point: Why Clarity Beats Campaigns Every Time<\/p>\n\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__slide\">\n\t\t\t\t\t\t\t\t\t<article class=\"aw-content-slider__card-wrap\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"aw-content-slider__card aw-content-slider__card--layout-2\" href=\"https:\/\/advertisingweek.com\/aw360\/news\/fix-the-wheel-why-ai-is-stress-testing-marketing-measurement-not-saving-it\/11556\/\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"screen-reader-text\">Fix the Wheel: Why AI Is Stress-Testing Marketing Measurement, Not Saving It<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__layout2-visual\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2026\/04\/169usercentrics-1024x576.jpg\" alt=\"\" class=\"aw-content-slider__image aw-content-slider__layout2-image\" loading=\"lazy\" decoding=\"async\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<p class=\"aw-content-slider__layout2-caption h5\">Fix the Wheel: Why AI Is Stress-Testing Marketing Measurement, Not Saving It<\/p>\n\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__slide\">\n\t\t\t\t\t\t\t\t\t<article class=\"aw-content-slider__card-wrap\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"aw-content-slider__card aw-content-slider__card--layout-2\" href=\"https:\/\/advertisingweek.com\/aw360\/news\/why-the-open-web-is-built-for-outcomes-in-the-ai-era\/11452\/\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"screen-reader-text\">Why the Open Web Is Built for Outcomes in the AI Era<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__layout2-visual\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2026\/04\/DarrenThompsonADLOOK-1024x576.jpg\" alt=\"\" class=\"aw-content-slider__image aw-content-slider__layout2-image\" loading=\"lazy\" decoding=\"async\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<p class=\"aw-content-slider__layout2-caption h5\">Why the Open Web Is Built for Outcomes in the AI Era<\/p>\n\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__slide\">\n\t\t\t\t\t\t\t\t\t<article class=\"aw-content-slider__card-wrap\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"aw-content-slider__card aw-content-slider__card--layout-2\" href=\"https:\/\/advertisingweek.com\/aw360\/news\/from-search-to-recommendation-how-ai-is-rewriting-discovery\/11437\/\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"screen-reader-text\">From Search to Recommendation: How AI Is Rewriting Discovery<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__layout2-visual\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2026\/04\/169seanbetts-1024x576.jpg\" alt=\"\" class=\"aw-content-slider__image aw-content-slider__layout2-image\" loading=\"lazy\" decoding=\"async\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<p class=\"aw-content-slider__layout2-caption h5\">From Search to Recommendation: How AI Is Rewriting Discovery<\/p>\n\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__slide\">\n\t\t\t\t\t\t\t\t\t<article class=\"aw-content-slider__card-wrap\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"aw-content-slider__card aw-content-slider__card--layout-2\" href=\"https:\/\/advertisingweek.com\/aw360\/news\/cracking-gen-alpha-what-brands-need-to-know\/11434\/\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"screen-reader-text\">Cracking Gen Alpha: What Brands Need to Know<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__layout2-visual\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2026\/04\/helenor-gilmour-1024x576.jpg\" alt=\"\" class=\"aw-content-slider__image aw-content-slider__layout2-image\" loading=\"lazy\" decoding=\"async\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<p class=\"aw-content-slider__layout2-caption h5\">Cracking Gen Alpha: What Brands Need to Know<\/p>\n\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__slide\">\n\t\t\t\t\t\t\t\t\t<article class=\"aw-content-slider__card-wrap\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"aw-content-slider__card aw-content-slider__card--layout-2\" href=\"https:\/\/advertisingweek.com\/aw360\/news\/why-signal-rich-channels-are-reshaping-the-funnel\/11431\/\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"screen-reader-text\">Why Signal-Rich Channels Are Reshaping the Funnel<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__layout2-visual\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2026\/04\/JessicaMcGrogan_TradeDesk-1024x576.jpg\" alt=\"\" class=\"aw-content-slider__image aw-content-slider__layout2-image\" loading=\"lazy\" decoding=\"async\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<p class=\"aw-content-slider__layout2-caption h5\">Why Signal-Rich Channels Are Reshaping the Funnel<\/p>\n\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__slide\">\n\t\t\t\t\t\t\t\t\t<article class=\"aw-content-slider__card-wrap\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"aw-content-slider__card aw-content-slider__card--layout-2\" href=\"https:\/\/advertisingweek.com\/aw360\/news\/why-brand-is-the-new-growth-engine-for-b2b-tech\/11416\/\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"screen-reader-text\">Why Brand Is the New Growth Engine for B2B Tech<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__layout2-visual\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2026\/04\/StephenJenkins-1024x576.jpg\" alt=\"\" class=\"aw-content-slider__image aw-content-slider__layout2-image\" loading=\"lazy\" decoding=\"async\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<p class=\"aw-content-slider__layout2-caption h5\">Why Brand Is the New Growth Engine for B2B Tech<\/p>\n\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__slide\">\n\t\t\t\t\t\t\t\t\t<article class=\"aw-content-slider__card-wrap\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"aw-content-slider__card aw-content-slider__card--layout-2\" href=\"https:\/\/advertisingweek.com\/aw360\/news\/from-seo-to-ai-discovery-why-operational-agility-is-the-new-advantage\/11109\/\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"screen-reader-text\">From SEO to AI Discovery: Why Operational Agility Is the New Advantage<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__layout2-visual\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2026\/04\/todd-harris-gradial-1024x576.jpg\" alt=\"\" class=\"aw-content-slider__image aw-content-slider__layout2-image\" loading=\"lazy\" decoding=\"async\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<p class=\"aw-content-slider__layout2-caption h5\">From SEO to AI Discovery: Why Operational Agility Is the New Advantage<\/p>\n\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__slide\">\n\t\t\t\t\t\t\t\t\t<article class=\"aw-content-slider__card-wrap\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"aw-content-slider__card aw-content-slider__card--layout-2\" href=\"https:\/\/advertisingweek.com\/aw360\/news\/why-independence-is-winning-again-with-joints-richard-exon\/11045\/\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"screen-reader-text\">Why Independence Is Winning Again, with Joint\u2019s Richard Exon<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__layout2-visual\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2026\/04\/RichardExon_Joint-1024x576.jpg\" alt=\"\" class=\"aw-content-slider__image aw-content-slider__layout2-image\" loading=\"lazy\" decoding=\"async\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<p class=\"aw-content-slider__layout2-caption h5\">Why Independence Is Winning Again, with Joint\u2019s Richard Exon<\/p>\n\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__slide\">\n\t\t\t\t\t\t\t\t\t<article class=\"aw-content-slider__card-wrap\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"aw-content-slider__card aw-content-slider__card--layout-2\" href=\"https:\/\/advertisingweek.com\/aw360\/news\/why-premium-publishers-still-matter-in-an-ai-driven-world\/11039\/\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"screen-reader-text\">Why Premium Publishers Still Matter in an AI-Driven World<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__layout2-visual\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2026\/03\/RichardReevesAOP-1024x576.jpg\" alt=\"\" class=\"aw-content-slider__image aw-content-slider__layout2-image\" loading=\"lazy\" decoding=\"async\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<p class=\"aw-content-slider__layout2-caption h5\">Why Premium Publishers Still Matter in an AI-Driven World<\/p>\n\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__slide\">\n\t\t\t\t\t\t\t\t\t<article class=\"aw-content-slider__card-wrap\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"aw-content-slider__card aw-content-slider__card--layout-2\" href=\"https:\/\/advertisingweek.com\/aw360\/news\/ai-identity-and-outcomes-cutting-through-the-noise\/11032\/\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"screen-reader-text\">AI, Identity, and Outcomes: Cutting Through the Noise<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__layout2-visual\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2026\/03\/SarahRobertson_ExperianUK-1024x576.jpg\" alt=\"\" class=\"aw-content-slider__image aw-content-slider__layout2-image\" loading=\"lazy\" decoding=\"async\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<p class=\"aw-content-slider__layout2-caption h5\">AI, Identity, and Outcomes: Cutting Through the Noise<\/p>\n\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__slide\">\n\t\t\t\t\t\t\t\t\t<article class=\"aw-content-slider__card-wrap\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"aw-content-slider__card aw-content-slider__card--layout-2\" href=\"https:\/\/advertisingweek.com\/aw360\/news\/from-billboards-to-full-funnel-the-new-role-of-digital-out-of-home\/10992\/\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"screen-reader-text\">From Billboards to Full Funnel: The New Role of Digital Out-of-Home<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__layout2-visual\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2026\/03\/BarryFrey_DPAAGlobal-2-1-1024x576.jpg\" alt=\"\" class=\"aw-content-slider__image aw-content-slider__layout2-image\" loading=\"lazy\" decoding=\"async\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<p class=\"aw-content-slider__layout2-caption h5\">From Billboards to Full Funnel: The New Role of Digital Out-of-Home<\/p>\n\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__slide\">\n\t\t\t\t\t\t\t\t\t<article class=\"aw-content-slider__card-wrap\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"aw-content-slider__card aw-content-slider__card--layout-2\" href=\"https:\/\/advertisingweek.com\/aw360\/news\/how-creator-sports-network-is-delivering-gen-z-scale-without-cannibalizing-broadcast\/10541\/\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"screen-reader-text\">How Creator Sports Network Is Delivering Gen Z Scale Without Cannibalizing Broadcast<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__layout2-visual\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2026\/02\/360l_bpny2025-1024x576.jpg\" alt=\"\" class=\"aw-content-slider__image aw-content-slider__layout2-image\" loading=\"lazy\" decoding=\"async\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<p class=\"aw-content-slider__layout2-caption h5\">How Creator Sports Network Is Delivering Gen Z Scale Without Cannibalizing Broadcast<\/p>\n\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__slide\">\n\t\t\t\t\t\t\t\t\t<article class=\"aw-content-slider__card-wrap\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"aw-content-slider__card aw-content-slider__card--layout-2\" href=\"https:\/\/advertisingweek.com\/aw360\/news\/from-creator-to-commerce-how-bucketsquad-is-building-the-next-sports-media-powerhouse\/10515\/\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"screen-reader-text\">From Creator to Commerce: How Bucketsquad Is Building the Next Sports Media Powerhouse<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__layout2-visual\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2026\/02\/zach169miller-1024x576.jpg\" alt=\"\" class=\"aw-content-slider__image aw-content-slider__layout2-image\" loading=\"lazy\" decoding=\"async\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<p class=\"aw-content-slider__layout2-caption h5\">From Creator to Commerce: How Bucketsquad Is Building the Next Sports Media Powerhouse<\/p>\n\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__slide\">\n\t\t\t\t\t\t\t\t\t<article class=\"aw-content-slider__card-wrap\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"aw-content-slider__card aw-content-slider__card--layout-2\" href=\"https:\/\/advertisingweek.com\/aw360\/news\/from-viral-to-irl-how-jack-goldburg-is-turning-food-sports-culture-into-scalable-experiences\/10313\/\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"screen-reader-text\">From Viral to IRL: How Jack Goldburg Is Turning Food, Sports &#038; Culture into Scalable Experiences<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__layout2-visual\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2026\/01\/aw360-jackgoldburg-1024x576.jpg\" alt=\"\" class=\"aw-content-slider__image aw-content-slider__layout2-image\" loading=\"lazy\" decoding=\"async\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<p class=\"aw-content-slider__layout2-caption h5\">From Viral to IRL: How Jack Goldburg Is Turning Food, Sports &#038; Culture into Scalable Experiences<\/p>\n\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__slide\">\n\t\t\t\t\t\t\t\t\t<article class=\"aw-content-slider__card-wrap\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"aw-content-slider__card aw-content-slider__card--layout-2\" href=\"https:\/\/advertisingweek.com\/aw360\/news\/how-brands-can-separate-signal-from-disinformation-in-the-age-of-ai-with-sharon-chung-director-of-product-marketing-at-resolver\/10126\/\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"screen-reader-text\">How Brands Can Separate Signal from Disinformation in the Age of AI, with Sharon Chung, Director of Product Marketing at Resolver<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__layout2-visual\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2026\/01\/169sharonc-1024x576.jpg\" alt=\"\" class=\"aw-content-slider__image aw-content-slider__layout2-image\" loading=\"lazy\" decoding=\"async\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<p class=\"aw-content-slider__layout2-caption h5\">How Brands Can Separate Signal from Disinformation in the Age of AI, with Sharon Chung, Director of Product Marketing at Resolver<\/p>\n\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__slide\">\n\t\t\t\t\t\t\t\t\t<article class=\"aw-content-slider__card-wrap\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"aw-content-slider__card aw-content-slider__card--layout-2\" href=\"https:\/\/advertisingweek.com\/aw360\/news\/janina-lundy-evp-of-marketing-brand-partnerships-hartbeat\/9647\/\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"screen-reader-text\">Janina Lundy, EVP of Marketing &#038; Brand Partnerships, Hartbeat<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__layout2-visual\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2025\/10\/169janina2-1024x576.jpg\" alt=\"\" class=\"aw-content-slider__image aw-content-slider__layout2-image\" loading=\"lazy\" decoding=\"async\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<p class=\"aw-content-slider__layout2-caption h5\">Janina Lundy, EVP of Marketing &#038; Brand Partnerships, Hartbeat<\/p>\n\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__slide\">\n\t\t\t\t\t\t\t\t\t<article class=\"aw-content-slider__card-wrap\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"aw-content-slider__card aw-content-slider__card--layout-2\" href=\"https:\/\/advertisingweek.com\/aw360\/news\/andrew-kyrejko-vice-president-group-director-of-strategy-momentum-worldwide\/9640\/\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"screen-reader-text\">Andrew Kyrejko, Vice President, Group Director of Strategy, Momentum Worldwide<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-content-slider__layout2-visual\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/3\/2025\/10\/169ak360-1024x576.jpg\" alt=\"\" class=\"aw-content-slider__image aw-content-slider__layout2-image\" loading=\"lazy\" decoding=\"async\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<p class=\"aw-content-slider__layout2-caption h5\">Andrew Kyrejko, Vice President, Group Director of Strategy, Momentum Worldwide<\/p>\n\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\n\n\t\t\t<div style=\"background-color: #FFFFFF\" class=\"events-grid events-grid--layout-1 wp-block-advertising-week-events-grid\">\n\t\t\t\t<div class=\"container\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"events-grid__heading-wrapper events-grid__heading-wrapper--align-left\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h4 class=\"events-grid__heading h4\" style=\"color: #000000;\">RESOURCES<\/h4>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"events-grid__inner has-2-columns\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"events-grid__item\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a\n\t\t\t\t\t\t\t\t\tclass=\"events-grid__item-link\"\n\t\t\t\t\t\t\t\t\thref=\"https:\/\/advertisingweek.com\/is-trust-the-new-roi-for-marketers\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"events-grid__image\">\n\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/07\/169mozillareport-1024x576-1.jpg\" class=\"attachment-full size-full\" alt=\"169mozillareport-1024x576\" \/>\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"events-grid__content-box\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h5 class=\"events-grid__item-title h5\" style=\"color: #000000;\">Brand Trust &amp; Value Alignment: Is Trust the New ROI for Marketers?<\/h5>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"events-grid__item\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a\n\t\t\t\t\t\t\t\t\tclass=\"events-grid__item-link\"\n\t\t\t\t\t\t\t\t\thref=\"https:\/\/advertisingweek.com\/from-vanity-to-value-turning-data-into-real-world-patient-outcomes\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"events-grid__image\">\n\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2026\/07\/169vanitytovalue-1024x576-1.jpg\" class=\"attachment-full size-full\" alt=\"169vanitytovalue-1024x576\" \/>\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"events-grid__content-box\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h5 class=\"events-grid__item-title h5\" style=\"color: #000000;\">Turning Data Into Real-World Patient Outcomes<\/h5>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\n\n\t\t<div\n\t\tclass=\"aw-dcg-block wp-block-advertising-week-dynamic-content-grid\"\t\t>\n\t\t\t<div class=\"aw-dcg__surface\" style=\"\">\n\t\t\t\t<div class=\"aw-dcg container\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-dcg__header\" style=\"\">\n\t\t\t\t\t\t\t<h2 class=\"aw-dcg__title aw-dcg__title--has-separator h3\" style=\"\">\n\t\t\t\t\t\t\t\tAWNEWYORK NEWS\t\t\t\t\t\t\t<\/h2>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"aw-dcg__grid aw-dcg__grid--3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<article class=\"aw-dcg__card\">\n\t\t\t\t\t\t\t\t\t<a class=\"aw-dcg__card-link\" href=\"https:\/\/advertisingweek.com\/awnewyork-2026\/news\/publicis-on-shaping-the-sports-culture-connection-at-the-awplaymaker-awards\/168\/\" style=\"\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"aw-dcg__media\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"768\" height=\"432\" src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2025\/09\/169playmakerawards-768x432.png\" class=\"aw-dcg__image wp-post-image\" alt=\"\" loading=\"lazy\" decoding=\"async\" srcset=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2025\/09\/169playmakerawards-768x432.png 768w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2025\/09\/169playmakerawards-300x169.png 300w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2025\/09\/169playmakerawards-1024x576.png 1024w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2025\/09\/169playmakerawards-1536x864.png 1536w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2025\/09\/169playmakerawards.png 1600w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t\t\t\t<span class=\"aw-dcg__image-overlay\" aria-hidden=\"true\"><\/span>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<div class=\"aw-dcg__body\">\n\t\t\t\t\t\t\t\t\t\t\t<h4 class=\"aw-dcg__post-title h5\" style=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\tPublicis on Shaping the Sports-Culture Connection at the AWPlaymaker Awards\t\t\t\t\t\t\t\t\t\t\t<\/h4>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"aw-dcg__excerpt\" style=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t\tIn this Q&amp;A, part of the AWPlaymaker Awards spotlight series, Publicis shares how it\u2019s guiding brands to find their authentic voice within culture \u2014 from aligning with the right athletes and creators to measuring impact beyond impressions, and shaping the future of modern fandom in a rapidly evolving media landscape.\t\t\t\t\t\t\t\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<article class=\"aw-dcg__card\">\n\t\t\t\t\t\t\t\t\t<a class=\"aw-dcg__card-link\" href=\"https:\/\/advertisingweek.com\/awnewyork-2026\/news\/advertising-week-launches-global-creator-network-powered-by-breakr\/162\/\" style=\"\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"aw-dcg__media\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"768\" height=\"432\" src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2025\/10\/creators2-768x432.jpg\" class=\"aw-dcg__image wp-post-image\" alt=\"\" loading=\"lazy\" decoding=\"async\" srcset=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2025\/10\/creators2-768x432.jpg 768w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2025\/10\/creators2-300x169.jpg 300w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2025\/10\/creators2-1024x576.jpg 1024w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2025\/10\/creators2-1536x864.jpg 1536w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2025\/10\/creators2.jpg 1600w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t\t\t\t<span class=\"aw-dcg__image-overlay\" aria-hidden=\"true\"><\/span>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<div class=\"aw-dcg__body\">\n\t\t\t\t\t\t\t\t\t\t\t<h4 class=\"aw-dcg__post-title h5\" style=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\tAdvertising Week Launches Global Creator Network Powered by Breakr\t\t\t\t\t\t\t\t\t\t\t<\/h4>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"aw-dcg__excerpt\" style=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t\tA first-of-its-kind publisher-driven initiative brings enterprise-grade infrastructure to agencies, brands, and creators worldwide\t\t\t\t\t\t\t\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<article class=\"aw-dcg__card\">\n\t\t\t\t\t\t\t\t\t<a class=\"aw-dcg__card-link\" href=\"https:\/\/advertisingweek.com\/awnewyork-2026\/news\/advertising-week-launches-inaugural-aw-playmaker-awards-at-the-new-york-stock-exchange\/159\/\" style=\"\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"aw-dcg__media\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"768\" height=\"432\" src=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2025\/09\/169playmakerawards-768x432.png\" class=\"aw-dcg__image wp-post-image\" alt=\"\" loading=\"lazy\" decoding=\"async\" srcset=\"https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2025\/09\/169playmakerawards-768x432.png 768w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2025\/09\/169playmakerawards-300x169.png 300w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2025\/09\/169playmakerawards-1024x576.png 1024w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2025\/09\/169playmakerawards-1536x864.png 1536w, https:\/\/advertisingweek.com\/awnewyork-2026\/wp-content\/uploads\/sites\/6\/2025\/09\/169playmakerawards.png 1600w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t\t\t\t<span class=\"aw-dcg__image-overlay\" aria-hidden=\"true\"><\/span>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<div class=\"aw-dcg__body\">\n\t\t\t\t\t\t\t\t\t\t\t<h4 class=\"aw-dcg__post-title h5\" style=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\tAdvertising Week Launches Inaugural AW Playmaker Awards at the New York Stock Exchange\t\t\t\t\t\t\t\t\t\t\t<\/h4>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"aw-dcg__excerpt\" style=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t\tAdvertising Week today announced the debut of the AW Playmaker Awards, a bold new celebration spotlighting the innovators redefining the intersection of sports, culture, brands, and technology.\t\t\t\t\t\t\t\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"","protected":false},"author":7,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"editor_notices":[],"footnotes":""},"class_list":["post-175","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.0 (Yoast SEO v28.0) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>AWNewYork Content Hub - Advertising Week New York 2026<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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