On this episode of AW360 we speak with Jay Prasad, CEO of Relo Metrics, the leading sports sponsorship intelligence platform.
AW360
StartRocket have launched themselves as the first fully fledged advertising agency dedicated to advertising in space.
What drives the creator economy, the metaverse’s future impact on publishing, and the workflow mentality shift among enterprises.
Peter discusses the role creativity plays in our industry, the challenges of starting an agency during a pandemic, and the TV writing job of his dreams.
Phil and John and I Discuss how technology is transforming the higher education landscape by increasing access to education globally.
Having worked in the digital industry for over 20 years, Michael has a unique perspective on the technical, the creative, and the analytical.
Celeste tells us about Deutsch New York’s amazing Summer CAMP program – a one-week virtual Summer camp that invites people from all over the world to learn more about our industry.
Bruce discusses how every channel has become a performance channel and the need to better define what winning in that environment means today
Peter walks me through the evolution of contextual targeting – from start keywords to dynamic, AI-driven behavioral signals that will help shape a post ID world.
Michael shares his experience rebranding a large organization after several acquisitions, all of it during a global pandemic, and offers advice for others looking to rebrand themselves.
Tahira discusses her career beginnings as a multidisciplinary entrepreneur, her current work with 19th & Park, as well as her commitment to educating youth on the opportunities in the creative development and production space.
Brien discusses his origins doing Flash animation back in the day, to present, creating amazing campaigns of all shapes and sizes for some of the biggest players in the active media space.
Gill discusses the best method for brands and agencies to maintain a loyal consumer base and how brands can expect to plan for the future.
Geoffroy discusses his post-cookie vision, Ogury’s value proposition, and how the path forward is built around the idea of “personified advertising” and not “personalized advertising.”
Nathalia describes her early start in the world of entrepreneurship, her bowling alley – yes, she has her own bowling alley, as well as her food and filmmaking endeavors.
On this episode the AW360 podcast, recorded at Advertising Week New York 2022, I speak with Chris Garbutt, CCO and Co-President of VIRTUE, part of Vice Media Group.
Franke and I discuss Anomaly’s fascinating internal agency incubator that encourages the entrepreneurial spirit and empowers the people at Anomaly to pursue their own big ideas.
Fresh from his session at Advertising Week New York, Howie discusses how he and GLOW work to make the Westminster Dog Show one of social media’s most popular annual events.
Katie has made it her mission to talk to extraordinary women from across the business universe for as long as I’ve known her, so I wanted to take some time out and talk about Katie for once.
David and Julian discuss how an ad-supported Netflix impacts the broader industry, the creator economy, and how web3 and the metaverse play a role in the globalization of entertainment.
Andy and I discuss the need of brands of all sizes to produce quality content in today’s ever-growing video-centric world, how QuickFrame caters to the diversity needs of those businesses, and QuickFrame’s unique creator marketplace.
Adam and I discuss how AVOD is thriving in our subscription-fatigued world, the excitement around Tubi originals, particularly as we head into the Halloween season, and the upcoming buzz around Tubi providing on-demand access to World Cup.
On this episode of the AW360 podcast we welcome Noah Greenberg, CEO of Stacker. Stacker is a mission-driven organization empowering publishers by advancing sustainable models for journalism.
Ben discusses how brands and advertisers can navigate cookie deprecation, the rise and importance of the D2C space, and growth of the creator economy.
