Great Brand Minds: Raja Rajamannar, Chief Marketing and Communications Officer, Mastercard

Once upon a time, audiences were in discrete groups defined by the show they were watching. Now audiences are accessible by data, What does that mean for marketers? Does the relationship between a media brand and its readers still impact advertising response?

Subscribe on Apple Podcasts / Google Play / Spotify

GET IN TOUCH
Got a Question? We’ve Got Answers.