We are looking for an individual who is responsible for managing client relationships, monitoring campaign performance, as well as managing data to deliver campaign insights. The person in this role must possess excellent active listening skills to understand client needs. The individual must have the ability to translate those needs into trading objectives, the willingness to implement trading strategies into trading systems, as well as dive deep into large data sets, execute analysis, and develop advertiser insights. The Analyst works to ensure campaigns run smoothly – troubleshooting technical issues, delivering reports, and optimizing campaigns to client objectives, while delivering valuable insights to the client. The individual will also work collaboratively with their peers to share trading and campaign insights with the group. The Senior Associate, Digital Activation is able to take full ownership of client’s accounts or campaigns and work within a proactive mindset. “Ownership” means that Senior Associates can be relied on to, for the most part, autonomously manage and execute campaigns but also know when to raise questions, concerns, or new ideas to their team leads.
They are able to operate fairly autonomously to effectively meet client goals and expectations day-to-day. This includes the ability develop and implement basic tactical strategies, define goals, define timelines and manage to them, problem-solve, and plan for contingencies.
The beginnings of leadership skills are also required of a Senior Associate. They should be able to train, mentor and help onboard more junior team members, challenge existing processes, help bring new ideas to quarterly planning sessions, and overall be a self-driven learner and solutions-oriented team member.