Uncommon Thinking: Great Minds at Work – Audio

In this special extended episode, from Advertising Week’s Great Minds at Work series, we examine this ever-expanding category – from original content, podcasts, and storytelling; to the platforms and technology supporting them; to the ways in which audio is being monetized, and the brands who are leveraging these audiences.

Chapters:

  • 00:30 – 05:21 – Laugh Out Loud’s Thai Randolph on how they monetize their content
  • 05:23 – 10:40 – Why is audio such a big part of their business?
  • 10:40 – 17:28 – How is the audio industry responding to diversity in the space?
  • 17:35 – 20:01 – The chief digital officer of Audacy
  • 20:01 – 21:47 – How do you differentiate between radio and podcasting?
  • 21:47 – 26:47 – The vision for the Audacy app
  • 26:47 – 34:34 – How brands are evolving in the audio space
  • 34:34 – 49:45 – How people are using sonic branding today
  • 49:46 – 54:19 – Social Audio
  • 54:20 – 1:10:13 – Steve Wilson on why podcasting is the future of storytelling
  • 1:10:19 – 1:26:22 – Pandemic, mental health and No Kidding Me

Subscribe


Recorded content structured by

Learn More >>

SIGN UP TO SKILL UP
The All Access membership allows you to discover 500+ hours of best in class thought leadership