Uncommon Thinking: SXM Media & Tinx – The Power of Authentic Connections

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Authenticity is the key to great content — and you can’t get more authentic than Tinx. What started with a TikTok account that kicked off mid-pandemic is now It’s Me, Tinx, an SXM Media podcast and weekly SiriusXM radio show. In between, Tinx racked up a massive social following with 1.5M million TikTok followers and 493,000 Instagram followers, and now she’s poised to take over the audio charts.

In this session, recorded at Advertising Week New York 2022, Tinx speaks about how she won over millions with her authentic content and how she interweaves brand support.


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