Retail media networks are reshaping how brands reach shoppers, and the brands moving fast are the ones winning. The 2026 Retail Trends Report breaks down exactly how retail media networks (RMNs) work, why they perform, and what it takes to make them work for your brand. 

What you’ll take away: 

• Where the opportunity lives. Learn how RMNs put your brand in front of shoppers at the exact moment they’re ready to buy, using first-party data that actually holds up in a privacy-first world. 

• How to prove your impact. Get clarity on attribution, real-time optimization and transparent measurement so you can connect ad spend directly to sales without second-guessing your numbers. 

• Why now is the right time to act. With retail media on track to become a $100-plus billion global industry, this report shows you how to build capability and competitive advantage before the window closes.