Welcome to Great Minds, recorded live at Advertising Week New York 2026 in the Salesforce Podcast Studio.
Producing more content is getting easier, but figuring out what deserves attention—and what actually solves the problem—still takes judgment. This conversation explores how software can give people time back without adding more complexity or encouraging them to outsource their thinking. It also asks what makes a business stand out when competitors have access to much of the same technology.
Joining us is Emeka Okafor Jr., Senior Product Director at Dropbox, who leads product for its applied AI division. Emeka shares how his work across research, consulting, Instagram, and Instacart shaped his approach to building products, and how Dropbox is expanding beyond storing files to help customers work with them. We discuss learning from existing user behavior, keeping people in control when AI takes action, and making sure a company’s brand story reflects what its product can deliver.
