For this second morning in Cannes, Katy is joined by Brad, Sean, and new guest Doug to break down the latest action from “Camp Cannes.” The crew dives into day two’s standout moments—from Pinterest’s surprisingly analog beach activation and the shifting reality of AI to clever creative shortlists like Columbia Sportswear’s flat-earth challenge. Plus, they look back at a night spent playing advertising “fantasy football” with Google and Breaking and Entering and… tell a story about NFC chips embedded in nail polish. Welcome back to the cabin…
The Next Battle for Fan Attention Is Happening Inside the Venue
Oak View Group’s new partnership with BIG Digital points to a broader shift in sports and live entertainment, as venues turn physical spaces into flexible media environments capable of delivering fan engagement, sponsor activation and measurable value long after audiences walk through the doors.



