Known CEO & Co Founder Kern Schireson joins Ren Akinci to challenge some of the business world’s favorite ideas: Does culture really eat strategy for breakfast? Is failing fast actually good advice? And will AI eventually have a place on the org chart? They also unpack how Known came to be, why data scientists and creatives are a natural pairing, and the thinking behind an agency built to bring very different disciplines together.
The fundamentals of standout advertising are cross-generational. A great ad shows the personality of the company while clearly communicating — in authentic ways — what makes it worth supporting.
Smart TV gaming opens the world of big-screen to advertisers, making it manageable and scalable in a way it never was a console-based ecosystem.
Dylan Wells, inaugural Creator Host at Washington Post Creator, the Washington Post’s new division focused on the creator economy, joins Edelman’s Amanda Edelman to unpack the increasingly blurred line between creators and traditional media.