What does it take to lead one of the advertising industry’s most celebrated creative institutions while staying true to yourself? In this episode of Future is Female, Advertising Week Global President Ruth Mortimer sits down with Nicole Purcell, CEO of the Clio Awards, for a candid conversation about leadership, resilience, and why kindness and empathy might be the most underestimated qualities in business.
Nicole reflects on nearly 17 years with the Clios, the career setbacks that shaped her leadership philosophy, and the importance of celebrating women and creating opportunities for them to thrive. From launching the Clio Creator Awards to navigating the challenges of running a business, she shares why personal relationships, mentorship, and knowing when to say no have been essential to her success.
The conversation also explores the evolving definition of female leadership, the pressures women face balancing careers and family, and why success doesn’t have to mean sacrificing your well-being. At its heart is a refreshingly simple philosophy that has guided Nicole throughout her career: always strive to be the better person.
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