Ginny Cartwright Ziegler, Chief Marketing Officer at Pearson, joins the Edelman Trust Institute Executive Director Justin Blake to explore the power of learning in a rapidly changing world. They discuss how education can help people navigate technological change, build confidence in an AI-driven future, and prepare for the evolving workforce — as well as the role learning can play in building trust and bridging divides.
Why Gen Alpha deserves marketers’ attention now and why branded content can earn attention by becoming part of the entertainment families already love.
Live Nation is expanding its involvement in the creator economy, backing a new company designed to acquire, support and scale creator-management firms and adjacent businesses.
For three decades, digital advertising has added technology layers in the name of efficiency. The result is a programmatic ecosystem that can be remarkably sophisticated — and remarkably inefficient.