Dr. Megan Ranney, Dean of Yale School of Public Health, joins Justin Blake, Executive Director of the Edelman Trust Institute, to explore how trust shapes the way people navigate health information, advice and care. Drawing on insights from the 2026 Edelman Trust Barometer Special Report: Trust and Health, they discuss information overload, the growing role of trusted messengers, and how community-rooted communication can help public health better serve people and earn trust.
The Entertainment Revolution: Why Brands Need to Think Beyond the Screen
As gaming, streaming and social media reshape how audiences experience entertainment, marketers face a fundamental challenge: Learning to participate in culture rather than simply advertise alongside it.



