For this first morning in Cannes, Katy is joined by Chris, Brad, and Sean to kick off “Camp Cannes” with a proper roll call and an honest look at this year’s creative landscape. The crew dives deep into what’s fresh and winning—from A24’s masterful Marty Supreme rollout to self-deprecating product demos like KFC Spain’s french fry campaign—while discussing a massive industry shift toward raw authenticity and applied AI. This episode sets the stage for a week of uncovering what’s really going down at Cannes. Welcome to the cabin…
Rose Baki, Senior Partner and Head of Strategy at Lippincott
Rose Baki of Lippincott, joins us ahead of AWNY to talk about the organizational barriers slowing marketing down and why creativity should be treated as a business advantage.



