AWAdvance – Choreographing a Creative Mindset on TikTok

26th May 2022

1pm Eastern

The video-first revolution has entered the next generation thanks to the catchy choreography and thumb-stopping effects of TikTok. But leveraging an app that’s breaking the internet doesn’t require years of dance classes or a Gen-Z social media manager. With an eye on creative, your brand can tap into the virality of the platform without bustin’ a single move.

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What you’ll learn in this session

Join QuickFrame by MNTN’s Emma Henry, Global Account Manager of Channel Partnerships, as she explains why a creative mindset, and a willingness to experiment, is key to capturing user attention in paid and organic TikTok campaigns. You’ll learn how TikTok enraptures audiences, why it’s inherently less brand sensitive, and what’s driving high creative fatigue on the platform. They’ll also dive into a few actionable insights your team can use to make the perfect first impression on the hottest social platform in the market today.

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