Recorded live at Advertising Week New York 2025 and Powered by ART19, AW360 Live features interviews with today’s changemakers across marketing, media, tech, and culture. Discover groundbreaking ideas and soak up the energy of industry’s most dynamic event in our long-running one-on-one interview series, now in its 12th season.
AI can give us more information to think with. The danger comes when we use it to remove the need to do the thinking ourselves.
Consumer psychologist Sofie Sue Rutgeerts joins The Sonic Truth to explore why understanding why people behave the way they do matters more than simply knowing who they are.
Agentic commerce may be one of the industry’s favorite new buzzwords, but beneath the hype is a much more practical transformation already taking place across retail media and e-commerce.