Crafting the Perfect Combo: Message, Medium, and Attention
As one of the world’s largest quick service restaurant brands, Subway is known for its innovative approach to fun and talent-driven campaigns while meeting consumers in everyday moments. Always fresh, Subway’s dynamic creative and consumer-centric, omni-channel marketing strategy captures attention and delivers impact. In this session, join industry leaders from Subway, Dentsu, and GSTV, to get an inside look at the winning recipe between client, agency, and publishers that drives Subway’s marketing success.
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