Join Katie for a special episode with her sister, writer and sexuality expert Martha Kempner, as they talk about her popular newsletter Sex on Wednesday, how she’s built a career on her own terms doing what she does best, the many directions her experience has taken her, and what she’s learned along the way for others hoping to build a career doing what they love.
Which conventions are worth keeping? What distinctiveness should you lean into? Where is there room to flex, or to break with convention?
Reddit’s had an interesting run lately and I think a lot of people have read it completely the wrong way round.
Joining us is Jerome Shimizu, CEO of ABCS Insights, whose company takes its name from the four areas it measures: Audience, Brand, Consideration, and Sales. Jerome explains how ABCS applies the same measurement methodology across 16 marketing channels so advertisers can compare results consistently.