Your creative is the key to unlocking performance in Reels – one of Meta’s fastest-growing ad formats. In this session, hear about ways marketers are leveraging validated creative best practices and how they are continuing to drive innovation by bringing imagination and authenticity to their ads campaigns in order to develop deeper connections with customers, reach untapped audiences and deliver better advertising performance.
Live Nation Backs New Creator-Economy Company Creator Nation
Live Nation is expanding its involvement in the creator economy, backing a new company designed to acquire, support and scale creator-management firms and adjacent businesses.