Your creative is the key to unlocking performance in Reels – one of Meta’s fastest-growing ad formats. In this session, hear about ways marketers are leveraging validated creative best practices and how they are continuing to drive innovation by bringing imagination and authenticity to their ads campaigns in order to develop deeper connections with customers, reach untapped audiences and deliver better advertising performance.
Why the Best Brand Reps Are Starting to Look Like Educators
Marketers are shifting budget from paid media toward in-person reps because a single well-informed conversation now often outperforms another thousand impressions.
