AGENDA PREVIEW

A FIRST LOOK AT THE LINEUP BEFORE DOORS OPEN

FEATURED SESSIONS, HEADLINES SPEAKERS, NEW SUMMITS AND THE BRANDS TAKING THE STAGE ACROSS FOUR DAYS AT THE PENN DISTRICT

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GET EARLY ACCESS

SEE WHAT’S COMING

10.5

OPENS OCT 5

PENN

THE PENN DISTRICT, NY

4

NEW SUMMITS

500+

SESSIONS

AGENDA PREVIEW

NEW SUMMITS. NEW AUDIENCES.

A SNEAK PEEK AT THE SESSIONS SHAPING THIS YEAR’S AGENDA. FULL SCHEDULE WITH TIMES AND STAGES DROPS CLOSER TO THE EVENT.

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NEW FOR 2026

SUMMITS // WORKSHOPS // NETWORKING

agenda-gaming GAMING SUMMIT.

WHERE ADVERTISING MEETS THE GAME.

CMOs on turning cultural moments into measurable brand momentum, from sports partnerships to real-time creative.

agenda-healthcare HEALTHCARE SUMMIT.

MARKETING TRUST IN HEALTHCARE.

How healthcare brands are earning attention and trust with audiences that dont respond to typical ad playbooks.

agenda-independent-smb INDEPENDENT & SMB

PUNCHING ABOVE YOUR BUDGET.

Practical, no-flu tactics for independent agancies and SMB teams competing against much bigger spend.

agenda-creator-economy CREATOR ECONOMY

FROM CREATOR DEAL TO BRAND LIFT.

Founders and studio leads on what makes creator partnerships actually move the needle for brands.

Partners

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606-the-trade-desk
acxiom
Admazing Logo
1455-amazon-live
amcn_h_black
AP-Logo-Pref-Vert-Full-Pos-RGB
cint logo
1151-circana
Clinch Logo
1442-dicks-media
Doordash logo copy
Eleven Labs Logo
Fluency Logo
InMarket Logo
Intentsify Logo
Invoca Logo
ION Logo
LG Ad Solutions Logo
NY25-ID175249-lyft-color-logo-lyftadshorizontalrgb1000x750-941700
Magnite Logo
1045-marketcast
metricool logo
MNTN Logo
1044-monks
NY25-ID196128-narrative-io-$color-logo-narrativelogoblacklarge-782500
Advertising_Vertical_Mountain_RGB_K
1282-paypal
Perion
Propeller Logo Black
Pubmatic2
Pulsepoint Logo
1450-salientmg
1377-serve-robotics
1131-sigma-software
Snowflake_Logo
1244-social-element
sounds-profitable logo
6143afebf59e5b22b041fc1e_Spectrum Logo
Spotify_Full_Logo_RGB_Black
1284-strava-for-business
Super_League_One_Line_Logomark_TRI-TONE_TERMINAL_RGB (1)
Swayable_logo (1)
the-current-logo
TFQ Logo
VAB_Logo
VIZIO-Logo_12092019_BLK
Walmart Connect logo
1115-warner-bros-discovery
Westfield Rise Logo
Wurl Logo
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NYC_Ferry-HOR-TM (4)
emarketer-prepped (1)

Brands Speaking

THE_PERFECT_LINE_SILVER_LOGO
OAI_OpenAI_Wordmark_Black
DICKS_Sporting_Goods_Logo
Elf logo
FBNJ Logo_White[47]
Trifecta 3M 001 Logo CMYK
2012-SF-logo
cleveland-cavaliers_logo
Commanders_Colored-Logo
Copy of hinge_black
GothamFC-Crest-TeamNameHZ-2xRC-02
Hilton Logo
jazwares-logo-squared
Little-Caesars-Logo-1536x864
National_Football_League_logo.svg
PGA_TOUR_PrimaryLogo_Color_RGB_Reverse_654
Southwest_Airlines-Logo.wine
Supergoop_Logo_Final_Web_cropped
Washington_Mystics_logo.svg

Our Speakers

  • 2023 Winter TCA Portrait Studio
    kerry washingtonActor, Producer, Advocate & FounderSimpson street
  • Flavor Flav Promo Headshot Photo (1)
    Flavor FlavRock and Roll Hall of Fame Inductee, World’s Greatest Hypeman
  • Malin Akerman Headshot - Hunter Moreno
    malin akerman Actress, producer and StarThe hunting wives
  • Sophia Bush HS
    sophia bushactress, activist, author, director, and producer
  • denis headshots_2113 3
    Denis asamoahco founder and ceoforvr mood
  • Jackie Aina
    Jackie ainacontent creator and co founderforvr mood
  • Michelle Wong Headshot Jazwares
    Michelle WongSenior Vice President, Global MarketingJazwares (Pokémon, Squishmallow, etc.)
  • Greg Hamilton_Little Caesars
    Greg HamiltonChief Marketing OfficerLittle Caesars
  • Mark Weinstein Headshot
    Mark WeinsteinChief Marketing Officer and Head of Luxury BrandsHilton
  • Sabrina Callahan_SVP, Chief Digital & Marketing Officer at Southwest Airlines
    Sabrina CallahanSVP, Chief Digital & Marketing OfficerSouthwest Airlines
  • Alycen Mcauley_WNBA Washington Mystics
    Alycen McauleyChief Business OfficerWNBA Washington Mystics
  • Danita Johnson_DC United
    Danita JohnsonPresident – Business OperationsDC United
  • Erin Bronner_Bentley Motors Inc
    Erin BronnerDirector of Communications & Brand ExperienceBentley Motors, Inc
  • Kate Ridley_ PMI WW Brands, LLC (Stanley 1913)
    Kate RidleyChief Brand OfficerPMI WW Brands, LLC (Stanley 1913)
  • Laura-Petro-Gotham
    Laura PetroVP Brand & Fan ExperienceGotham FC
  • Sarah Swanson Women's Tennis Association
    Sarah SwansonChief Brand OfficerWomen’s Tennis Association
  • Crain's Crain's Cleveland Business 40 in their 40's
    Chris KaiserEVP, Chief Marketing OfficerCleveland Cavaliers
  • Patrick Arthur Washington Commanders
    Patrick ArthurChief Marketing OfficerWashington Commanders
  • Alyson Griffin Head of Marketing, State Farm
    Alyson griffinhead of marketingstate farm
  • Lauren Weinberg Headshot 2026
    Lauren WeinbergChief Marketing OfficerSupergoop!
  • Ben Cohen_Headshot_high res
    Ben CohenCo-FounderBen & Jerry’s
  • Pilar Savone
    Pilar Savone
  • Allegra Krishnan NFL
    Allegra KrishnanSenior Vice President, Marketing Strategy & ScienceNFL
  • joy_robins_headshot__copy
    Joy RobinsGlobal Chief Advertising OfficerNew York Times
  • Stacy_Taffet_Hershey
    Stacy TaffetChief Growth OfficerThe Hershey Company
  • Katie Chaffin
    Katie ChaffinDirector of MarketingGarner Foods/Texas Pete
  • Maya Erwin
    Maya ErwinVP of Marketing & InnovationBlue Diamond Growers
  • Ola Sobiecki_Headshot 2026
    Ola SobieckiVP, Executive Creative DirectorHinge
  • Nicky Heckles_Headshot 2026
    Nicola HecklesGlobal VP of MarketingSmirnoff at Diageo
  • Emily_Silver_Headshot
    Emily SilverChief Marketing Officer, E-commerce & Athlete Experience OfficerDicks Sporting Goods
  • John. Espley current official PGA TOUR staff headshot.
    John EspleyVice PresidentCorporate Partnerships
    PGA TOUR
HANDS-ON

WORKSHOPS

SMALL-ROOM SESSIONS SHARING INSIGHTS YOU CAN USE ON MONDAY MORNING – NO FLUFF, NO KEYNOTE PACING.

– Capped seating for real working time
– Led by practitioners, not just speakers
– Templates, frameworks and tools included
– Runs alongside main stage programming

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OFF THE AGENDA

NETWORKING

THE PENN DISTRICT BECOMES A FOUR-DAY MEETING GROUND WITH STRUCTURED AND UNSTRUCTURED WAYS TO CONNECT

– Morning meetups by category
– Curated speed networking rounds
– Evening receptions across the district
– Lounge access between sessions

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DOORS OPEN SOON

OCTOBER 5-8, 2026 | THE PENN DISTRICT, NY.