Bianca Gates, CEO and Co-Founder, Birdies

Bianca Gates is the Co-Founder and CEO of Birdies, the company that created a new category of footwear with the stylish flats that are secretly slippers. Prior to Birdies, Bianca was a Sales Executive at Meta, where she worked with retail and gaming Executives to help them leverage their data and the social graph to scale their businesses. Bianca grew up in Southern California as the oldest child of Latin American immigrants and is a graduate of the University of California, Irvine.
Bianca is passionate about bringing women together to help them achieve their dreams and started the first Lean In Circle with Sheryl Sandberg in 2013, which has now scaled to more than 75,000 Circles in 181 countries around the world. Bianca also advises early-stage founders and serves on the Board of Trustees at The Hamlin School, an all-girls independent school in San Francisco where she lives with her husband and two children.
You May Also Like
Mike Reznick, President and COO of SoundStack, and Dr. Tamara Zubatiy, CEO and Co-Founder of Barometer
On this episode of AW360 Live, Dr. Tamara Zubatiy, CEO and Co-Founder of Barometer, and Mike Reznick, President and COO of SoundStack, join us to explore what those changes mean for marketers heading into 2027.
From Persuasion to Justification: Retail in a GLP-1 World
The challenge isn’t recognising that GLP-1s are changing behaviour….The real difficulty is isolating that impact from wider economic pressures.
Unmasking Hidden Hops: What schain 1.1 Means for Media Buyers
Media buyers and hands-on DSP operators need to understand what schain 1.0 was built to do, what 1.1 adds to it, and what buyers need to do for it to work.