Commerce media – the smartest way to connect with consumers?
Commerce has always been at the core of PayPal’s mission, connecting brands and consumers for over 25 years. This panel will look at the new ‘Era of the Empowered Shopper’, where consumers are adopting personalized smart wallets, AI companions, and auto-checkout. In this new environment, successful brands and merchants won’t merely respond to demand—they’ll be able to use measurement & insights to instantly create custom advertising and shopping experiences it at each Empowered Moment.
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