In-Store Retail Media: Selling More in Store
Although in-store is fast becoming an essential part of a full funnel marketing campaign. The full capabilities of the channel have yet to be unlocked.
STRATACACHE Founder and CEO, Chris Riegel presents why in-store is the battleground on which brands stand to claim the greatest victories when it comes to conversions, sales and profits.
Following his presentation Chris will then sit down with agency and brand experts to discuss just how the evolution of in-store retail media is impacting retailer relationships, marketing strategy and sales.
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