Tag: PopIcon

By Heather Taylor The world lost a very special character talent this weekend with the passing of Russi Taylor. For more than 30 years, the voiceover actress was Disney’s iconic Minnie Mouse. Taylor was also known for her work on The Simpsons as Bart Simpson’s nerdy classmate Martin Prince. In the advertising landscape, Taylor lent her vocal range to another…

By Heather Taylor Animal, the pork sausage mascot for U.K. snack brand Peperami, is back in the spotlight! He’s not alone either. Animal’s beefing up commercial spots with a little help from his new protein-loving pals, Chicken and Beef. “We Are Animal” Created by ad agency Atomic London, the latest Peperami advertisement “We Are Animal” features two new mascots. They’re…

By Heather Taylor “That’s one small step for man, one giant leap for a tiger and rooster!” We might have paraphrased astronaut Neil Armstong’s famous quote when he first stepped on the moon just a little bit. 50 years ago on July 20, 1969, astronauts Neil Armstrong, Buzz Aldrin, and Michael Collins declared liftoff in Apollo 11 and landed on…

By Heather Taylor “What if we can make a change in the lives of children with cancer right now?” This is the question that opens a video for insurance company Aflac’s ongoing Aflac Childhood Cancer Campaign. It’s a difficult question to answer, one that left many families hopeful that their children will be able to win the battle against the…

By Heather Taylor Hot diggity dog! Fans of Oscar Mayer hot dogs have the opportunity of a lifetime to call the iconic Wienermobile home. Airbnb, Meet The Wienermobile! The Wienermobile is officially listed on Airbnb with reservations officially rolling out beginning July 24th. For one night only (sorry — visits can’t turn into lengthy staycations), guests will enjoy an overnight…

By Heather Taylor What happens when the iconic face for finger lickin’ good chicken meets a cheetah famous for dangerously cheesy snacks? Cheetos’ Chester Cheetah is officially the latest iteration of KFC’s Colonel Harland Sanders. The First Brand Mascot To Portray Colonel Sanders Over the last few years, several celebrities have stepped into Colonel Sanders’ famous white suit. Everyone from…

By Heather Taylor Vorstelijke smaak sinds 1892. This Dutch phrase translates in English to “royal taste since 1892,” and is the official slogan accompanying Wilhelmina Mints. If you live in the United States, you can walk into just about any Trader Joe’s location and spot several elegant white boxes of Wilhelmina Mints stacked at the checkout counter. Sugar confectioner Fortuin…

By Heather Taylor Mr. Peanut has spent 2019 in #CrunchTime mode. In a nutshell, the legendary legume rescued Alex Rodriguez from disappointing Super Bowl snacks, acted as a blushing love guru with Dr. Ruth, and raced the NUTmobile against the 2020 Toyota GR Supra. Now, he’s adding entrepreneur to his lengthy resume with a footwear line. The first-ever Planters custom…

By Heather Taylor What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology. Now, take that imagery and apply it to the 2019 landscape. The Motaur (pronounced MO-TOUR) was conceived by ad agency Arnold Worldwide for Progressive Insurance. His entire being seemingly derives from Greek mythological narratives. Motaur is half man, half…

By Heather Taylor Father’s Day is Fudgie the Whale’s time to shine at Carvel. The iconic whale’s signature ice cream cake will be available for purchase, and inscription with the iconic “to a whale of a dad” phrase, for the ultimate Father’s Day treat at Carvel shoppes nationwide. That’s not the only surprise Fudgie has in store for dads this…

By Heather Taylor Actress Candace Cameron Bure and StarKist spokesfish Charlie the Tuna have totally nailed it when it comes to red carpet award show events. The camera loves this glamorous pair. Charlie’s even sports a bowtie with his signature beret and thick-rimmed glasses. The one downside to being in the spotlight is getting hunger pangs. Candace is craving a…

By Heather Taylor Nobody loves summertime more than bugs, especially the Raid Bugs. The Raid Bugs sure do love to make your life miserable. From roaches to flies, these uninvited guests are here to spoil picnics and invade cupboards all summer long. Only Raid, the insecticide famous for its “killing bugs dead” tagline can stop these icky critters. It’s not…

By Heather Taylor Kevin Carlson thinks everyone should keep a set of googly eyes on them at all times. Tuck a few pairs into your wallet with your driver’s license and you’ll be all set to take on life. “They will impress others!” Carlson insists, “You’ll always find a way to have fun with googly eyes.” It’s not unconventional advice…

James Wahlberg wants you to know that he’s more than The Smurfs. Wahlberg’s animation background is the stuff of creative dreams. His early years were spent as an artist and performer, where his combined talents allowed him to tap into the animation field. “I was initially concerned about what to do for a living,” Wahlberg admits, “Animation was perfect. It’s…

By Heather Taylor Elsie the Cow, the beloved bovine spokescow for Borden Dairy, is back with a whole new look! This January, Borden teased announcements that a revamped version of Elsie was on her way. Now, the modern Elsie is back in the spotlight with a milk glass that’s half-full with optimism. The Origin Story Of Elsie The Cow Elsie…

By Heather Taylor Do not let this pleasant image starring Blue fool you. Something seriously awful has happened to the new M&M’S spokescandy icon, Hazelnut. New Spokescandy The latest M&M’S spot, “New Spokescandy,” from BBDO opens on a promising note. The candy industry is about to be introduced to a brand new M&M spokescandy. He’s Hazelnut, named after the delicious…

By Heather Taylor Why would a lobster voluntarily decide to submerge itself in a bubbling hot tub? “Lobster Hot Tub Party,” the latest GEICO commercial in the “Believe It” campaign from The Martin Agency, reveals that certain crustaceans keep their cool in hot water. Babe… There’s A Lobster In The Hot Tub… The commercial opens with a newlywed couple on…

By Heather Taylor We’re bananas for Miss Chiquita! The iconic spokeswoman for Chiquita bananas picked up her first-ever PopIcon International Achievement Award at Advertising Week’s LATAM 2019. Held in Mexico City, the big win for Chiquita was part of Advertising Week’s Discovery Awards 2019 event. “Mexico City is a truly world class city,” Matt Scheckner, CEO at Advertising Week says,…

By Heather Taylor It’s crunch time — again — for Mr. Peanut! Planters fans may already be familiar with the dapper legume’s need for speed. Earlier this year during Super Bowl LIII, Mr. Peanut zigged and zagged in his iconic NUTmobile through a suburban neighborhood. As Mötley Crüe’s “Kickstart My Heart” blasted on the speakers, the commercial revealed Mr. Peanut…

By Heather Taylor Who among us hasn’t used a BIC brand ballpoint pen to write with at some point in our lives? From stationery to shavers, BIC’s packaging has featured a unique character for nearly 60 years. Resembling a small child dressed for school with a most unusual ballpoint head, he is simply known as the BIC Boy. The Characters…