Creators, Not Clients: The New Rules of Talent Management
The creator economy is booming, but Shoshannah Cutler is proving that success takes more than followers and brand deals. As the Founder and CEO of Shoshalmedia, she’s all about turning management into mentorship and helping creators build real, lasting careers they actually love.
From signing stars like Taryn Delanie Smith, CrustByCarson, and WatchingNewYork, to helping them write and release books, podcasts, experiential events and more Shoshannah shares how she’s rewriting the rulebook for what it means to support and grow creators in 2025 and beyond.
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