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Advertising Week
  • AW Events
    • AWEUROPE 2026
    • AWNEWYORK 2026
    • AWLATAM 2026
    • AWASIA 2025
    • VIEW ALL EVENTS
  • AW360
    • Content Hubs
      • AWNewYork Content Hub
      • AWEurope Content Hub
      • The Social Element Hub
      • Amazon Ads Small Business Playbook
      • Commerce Media Insights Presented by Kinective Media
      • AI-Powered Marketing Insights from Google & YouTube
    • Madison Avenue Walk of Fame
    • AI
    • Brands + Marketers
    • Culture
    • Gaming + Esports
    • Modern Marketing + Measurement
    • Retail + Commerce
    • SIGHTLINE
    • SMB
    • Sports + Entertainment
    • Storytelling + Media
    • Tech
    • Travel
    • TV + Streaming
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    • Produ
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Legacy Over Likes: The Long Game of Brand Building in a Viral World
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Legacy Over Likes: The Long Game of Brand Building in a Viral World

In today’s viral-driven world, it’s easy to confuse fleeting attention with lasting impact. In this keynote, David Meltzer—Chairman of the Napoleon Hill Institute, Entrepreneur, and Investor—shares how to build a brand that outlives trends and thrives beyond vanity metrics. Drawing on decades of experience, he reveals why true success comes from purpose, consistency, and long-term value creation—helping leaders and creators focus on legacy over likes.

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Tags: AWNewYork 2025 Sessions, Brands + Marketers

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LATEST POSTS

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LATEST PODCASTS

  • Retail Media Has Been Measuring the Wrong Things. Hear From Inmar Intelligence’s Leah Logan

  • What AI Visibility Really Looks Like with Caroline Giegerich, VP of AI at IAB

  • Brittni Hutchins, President of Venables Bell + Partners

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