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Rothy’s: Increasing Conversions With Performance Max Campaigns
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Rothy’s: Increasing Conversions With Performance Max Campaigns

Rothy’s is a sustainable brand known for iconic shoes and accessories that are stylish, comfortable, and entirely washable. After experiencing success with Smart Shopping campaigns, they decided to reach customers across even more channels through Performance Max. Learn how they were able to use automation to increase impressions, conversions, and revenue.

This video first appeared on the Think with Google YouTube channel.

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Tags: Brands + Marketers

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LATEST POSTS

  • When AI Writes, Who Owns the Thought?

  • Why AI Won’t Be the Differentiator: Sofie Sue Rutgeerts on Psychology, Media, and Brand Building

  • Beyond the AI Hype: How Agents Are Actually Changing Commerce, with Ross Caveille

  • The Joy of Advertising, Featuring Geno Schellenberger and Jack Westerkamp of Breaking & Entering

  • Agentic Commerce Is Getting Real. The Smart Money Is on the Boring Stuff

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  • Why AI Won’t Be the Differentiator: Sofie Sue Rutgeerts on Psychology, Media, and Brand Building

  • Beyond the AI Hype: How Agents Are Actually Changing Commerce, with Ross Caveille

  • The Joy of Advertising, Featuring Geno Schellenberger and Jack Westerkamp of Breaking & Entering

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