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Nurturing the Next Generation of Creatives Requires Designers to Be Good Teachers, Too
For the creative industry (and advertising in particular) to better reflect society, real work must happen.
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The Changing Priorities of Women
The rise of staunch individualism combined with a newfound power and freedom to say “no” means brands and businesses need to pay close attention to the wants, needs and desires of women or risk being shut out of life in the new normal.
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Watch The Energizer Bunny Spoof True Crime in “Crime Investigators”
The Energizer Bunny is back — only this time he’s hopping to a true crime case. Get your magnifying glass and looking eyes emoji ready for this one.
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The Sports Media Evolution
Sports media 2.0 is very much a living and breathing concept that will continue to converge and evolve.
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First-Party Data Owners Mustn’t Give Up Their Competitive Advantage for Short-Term Gains
We’re at a pivotal crossroads in the data-driven marketing world, and first-party data owners have a unique advantage when turning the corner.
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Food for Thought with John Denny
Meet John Denny, VP of Ecommerce and Digital Marketing at CAVU Ventures. Watch as he talks about the opportunities and challenges in the CPG and Grocery space, and how Amazon Ads can help grow your business.
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Audio Advertising: All the Rage Without the Risk
Choosing your genres, using the right technology, and working with trusted partners can open exciting doors into a world where an audience is engaged, receptive and open.
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How Brand-to-Brand Connections Are Transforming Partnership Marketing
Consumers want to buy from trustworthy brands that share their values. Marketers want transparency into the effectiveness of their marketing.
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Reimagining the Public Conversation
Conversation is a superpower. But what if we can make it even better?
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How CTV Advertising Will Continue to Disrupt the Game
A Q&A with Tom Donoghue, VP of CTV at GroundTruth and Mike Brooks, SVP of Revenue at WeatherBug
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How Brands Can Make the Most of Podcast Advertising
Brands are waking up to the power of podcasting to reach new customers and create more leads. The sheer quantity of frequent listeners is a major factor.
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Localized Marketers Require Automation at Scale To Win
If all stakeholders can elevate the marketing process automation conversation, there is no limits to what we can accomplish.
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Why Companies Should Strive to Create a ‘Learning-Centric’ Culture
The more seeds of knowledge that get planted, combined with learning experiences that are created to fertilize the workforce, the more this allows organizations to celebrate successful harvests in the most meaningful ways for all, season after season, and then some.
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Live Events are Back. Here are Three Ways to Reach New Audiences We Learned During the Pandemic
By Rick Faigin, EVP, Acceleration Community of Companies (ACC) Client Advisory Live music events are roaring back, with audiences eager to once again experience the joy of being part of a cheering crowd swaying to the music on a summer night. During the depths of the pandemic, with concerts completely off the table, the artists who depend on live events…
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Influencer Marketing And Influential Marketing: The Dynamic Duo For Your Social Media Campaign
There’s a new way to look at influencer marketing that we see in the data, and it starts with recognizing the difference between ‘influentials’ and ‘influencers.
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Designing an Authentic Emotional Connection
For brands, emotions present an important opportunity to engage the audience, and creating an emotional connection is vital to attracting both customers and employees.
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5 Ways Publishers Can Survive and Thrive in a Volatile Online Climate
At a time of unprecedented disruption, publishers face many challenges; but they also hold the trump card of storytelling par excellence.
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The Rise of Diversity and Female Leadership in the Advertising Industry
We sat down with Adform’s Charlotte Kure Juul to discuss her own journey to the C-suite.
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A Marathon or a Sprint? Modern Icons Are Mastering Both
The two speeds at which modern culture is conceived and consumed is not only increasingly key to success, but also resetting the very foundations on which modern brands (and the teams behind them) are built.
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#RealTalk: The State of Brand Behavior on Twitter and What’s Coming Next
Created by the brand strategy experts at Twitter Next, #RealTalk provides a new, data-informed look at what it takes to achieve brand distinction on Twitter (and beyond)



















