Data-Driven Loyalty and Engagement in an AI Era: A Conversation with Wyndham
Marketing leaders face mounting pressure to deliver personalized experiences at scale while navigating an overwhelming landscape of AI-powered solutions. How do you cut through the hype to achieve real transformation? Join us for a conversation with Michael Shiwdin, Wyndham’s Group VP of Guest Engagement and Loyalty, as we explore practical frameworks for evaluating marketing technology, implementing data-driven strategies, and measuring what matters in the AI era.
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