Geoffroy discusses his post-cookie vision, Ogury’s value proposition, and how the path forward is built around the idea of “personified advertising” and not “personalized advertising.”
Nathalia describes her early start in the world of entrepreneurship, her bowling alley – yes, she has her own bowling alley, as well as her food and filmmaking endeavors.
On this episode the AW360 podcast, recorded at Advertising Week New York 2022, I speak with Chris Garbutt, CCO and Co-President of VIRTUE, part of Vice Media Group.
Franke and I discuss Anomaly’s fascinating internal agency incubator that encourages the entrepreneurial spirit and empowers the people at Anomaly to pursue their own big ideas.
Fresh from his session at Advertising Week New York, Howie discusses how he and GLOW work to make the Westminster Dog Show one of social media’s most popular annual events.
Katie has made it her mission to talk to extraordinary women from across the business universe for as long as I’ve known her, so I wanted to take some time out and talk about Katie for once.
David and Julian discuss how an ad-supported Netflix impacts the broader industry, the creator economy, and how web3 and the metaverse play a role in the globalization of entertainment.
Andy and I discuss the need of brands of all sizes to produce quality content in today’s ever-growing video-centric world, how QuickFrame caters to the diversity needs of those businesses, and QuickFrame’s unique creator marketplace.
Adam and I discuss how AVOD is thriving in our subscription-fatigued world, the excitement around Tubi originals, particularly as we head into the Halloween season, and the upcoming buzz around Tubi providing on-demand access to World Cup.
On this episode of the AW360 podcast we welcome Noah Greenberg, CEO of Stacker. Stacker is a mission-driven organization empowering publishers by advancing sustainable models for journalism.
Ben discusses how brands and advertisers can navigate cookie deprecation, the rise and importance of the D2C space, and growth of the creator economy.
Alex and I discuss the state of sports sponsorships, the dramatic and welcome rise in popularity of women’s sports, and the impact of recession and lockdowns on the industry.
EyeSquare provides research and intelligence for marketers to help inform and create more effective campaigns across platforms, with a particular focus on their proprietary eye-tracking and System 0 technologies.
Michael discusses provoking the truth for B2B marketers, what B2B marketing could learn from the world of B2C, and why dull and tired B2B needs to evolve.
Dan walks us through the recent integration between commerce technology and social platforms that promises to make shoppable social planning, buying, and optimization more seamless than ever.
Sam Budd, CEO and Founder of Buddy Media, walks us through how live, in-person events have changed to fit those needs and how brands should be thinking about live events again both now and in the future.
Allan discusses the need for a better measurement model for advertisers, the many U-turns in the road to cookieless solutions, and the potential impact for independent publishing
Seraj Bharwani discusses the challenges advertisers face in the CTV market, consolidation in the programmatic ecosystem, and the constraints put on media transparency within all of these walled gardens.
This week on the AW360 Podcast we speak with Kevin Rice, EVP at Bounteous, a digital marketing agency focused on creating transformative digital experiences.