When making the case for brands selling on Walmart.com, most experts focus on the financial reasons: Walmart has favorable demographics. It has surpassed eBay to become the second-largest marketplace.
If you think that branding is a luxury and something you can do in the future, when your business is successful, you’re not alone in thinking this way.
Subscriptions have surged in popularity during the COVID crisis, with two in five people in the UK signing up to new subscriptions since it began and at least 57% having one, up 10% on last year.
A decade of “roaring 20s” celebration is possible, but it’s not here yet. If the needs of the smallest firms are not perfectly aligned with the needs of the largest—their recovery won’t be, either.
In this guide, we suggest which marketing tools and insights will help to increase downloads, keep your users engaged, and ready your newly successful app for an influx of traffic.