Jen Dass, Chief Transformation Officer at Initiative joins The Agency Road Show today to discuss her role, agency transformation, addressability, and more.
The Agency Roadshow
Jen Scheel joins The Agency Road Show this week to discuss the right way to operate a programmatic practice, centralized buying vs. the federated approach, and what keeps her up at night.
This week, we speak with Luke Lambert, Chief Activation Officer, OMD USA, who discusses how agencies buy media.
We interview Jay Askinasi, Chief Growth Officer at Publicis Groupe, talking about how Publicis continues to grow.