The Agency Road Show: The Evolution of Agency Programmatic Buying with Dentsu

Dentsu’s EVP, Head of Programmatic, Jen Scheel

A podcast from
Open X and Advertising Week

Dentsu’s EVP, Head of Programmatic, Jen Scheel joins The Agency Road Show this week to discuss the right way to operate a programmatic practice, centralized buying vs. the federated approach, and what keeps her up at night.

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